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It wuld be good for British Airways to have a few direct flights from Manchester to long haul destinations to challenge the VS and Tui otherwise prices will remain high
Putting BA in the mix in MAN will not result in any prices dropping, BA cannot compete in this airport, so they don't.
If other airlines aren't considering options it would be newsworthy, perhaps.
It wuld be good for British Airways to have a few direct flights from Manchester to long haul destinations to challenge the VS and Tui otherwise prices will remain high