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How often have we seen in the travel world down the years innovativebrands doing very well been snapped up by the big boys who thenchange their ethos and they subsequently fail.
Steve Dunn is a million miles off the mark and the comments not worthy of print.When 18/30 was under independent management based in Brighton it was doing exceptionally well and thriving with carryings c120k and profitable. When Cook's decided to bring it '' in house '' is when the - death knell - sounded like all other brands it bought, Airtours and Cresta ring loud bells. Under my management In 1970 and a division of Horizon Holidays 18/30 was more to an adventure based operation. When ILG and then Cooks took control it was nothing more than a '' stack it high sell it cheap brand '' My best and most profitable seller was Sahara Safari touring Tunisia in 12 seat mini buses sleeping in tents under the stars. Bye bye 18/30 you will be missed courtesy of Cooks. On a parting note, whatever happened to JMC Holidays another success story ?????