BMW should have had the foresight to rebrand and reuse the i branding a few years back. Drop the i from the petrol models completely and reintroduce it on electric versions of series models. BMW 530 (petrol), 530e (hybrid), 530i (electric). So logical and simple. Sure it might have taken a couple model years to iron out, but you include the blue ringed roundel, and the blue i after the number and it’s pretty straightforward. That said, I very much appreciate BMWs approach to electric cars making them very similar to the ICE variants, unlike Mercedes hideous electric models.
BMW should have had the foresight to rebrand and reuse the i branding a few years back. Drop the i from the petrol models completely and reintroduce it on electric versions of series models. BMW 530 (petrol), 530e (hybrid), 530i (electric). So logical and simple. Sure it might have taken a couple model years to iron out, but you include the blue ringed roundel, and the blue i after the number and it’s pretty straightforward. That said, I very much appreciate BMWs approach to electric cars making them very similar to the ICE variants, unlike Mercedes hideous electric models.