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"Interesting thought here. I have never really thought about a \"flip test\" before, and how that would make me think of a situation in a different light. Being a web developer I do love blogs and wikis and the openness of sharing information out there, but email, IM and text msg are just a way of life. To think of only having open ways to communicate and moving to a more private email/IM solution, just makes it hard to vision. I think I would accept email/IM solution coming from blogs and wikis, but at the same time you would be used to open information that you may wonder why you need this new technologies. Thanks for the great post.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-10-15_10:10:36", "killed": false, "user_key": "9e4b467db2db8fec9ba9c513e3372085", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "10/15/2008 09:10 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486636": {"up_voted": false, "ip": "", "has_replies": false, "message": "I think you are correct in thinking platforms will do the job for internal communication.<br><br>Picking up the phone is fine for private, too.<br><br>Regardless, phones can be tapped, just as platforms can be hacked. Because you are not a controversial group, I think your risk factor is very low.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-05-28_15:18:43", "killed": false, "user_key": "67c06893a64beace9c0e413c323446ba", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "05/28/2008 02:18 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486637": {"up_voted": false, "ip": "", "has_replies": false, "message": "The number of Web 2.0 companies are just too astounding. If my brain don't fail me, it's probably going at 3 new Web 2.0 companies every day in US.<br><br>I really hope to see some of those companies get listed, at least it would be a proof of concept.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-07-26_12:13:46", "killed": false, "user_key": "a1d3d984fde736bab99cafb576a909fa", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "07/26/2008 11:13 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486638": {"up_voted": false, "ip": "", "has_replies": false, "message": "Really very interesting post Andrew. I agree that channels are a subset of platforms. But I believe that we should compare these two mediums as we would compare a private conversation (whether it be via phone, e-mail, or oral) to a channel.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-05-06_15:18:48", "killed": false, "user_key": "fa04341e7d130ac824aaa0c0dff3905b", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "05/06/2008 02:18 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486639": {"up_voted": false, "ip": "", "has_replies": false, "message": "This is indeed a great post.<br>especially the comment from Rahul and wonder at the comparison between a restricted access platform and a channel.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-05-07_05:35:52", "killed": false, "user_key": "61c7f58f448aaae6b14c6e92d6ff2f3f", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "05/07/2008 04:35 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486640": {"up_voted": false, "ip": "", "has_replies": false, "message": "First let me thank you for a quality post.<br><br>I certainly agree with you that the flip test reveals many companies pay a detailed attention to the possible risks and downsides of E2.0 platforms.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-03-19_04:06:24", "killed": false, "user_key": "129cdeced0e505412e9894418a2f3b6b", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "03/19/2008 03:06 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486641": {"up_voted": false, "ip": "", "has_replies": false, "message": "Very interesting discussion, I think the two outcomes you described are quite plausible - and It'll be interesting to see how it plays out in the future.<br><br>Businesses in general can be slow on the uptake on new technologies, and rightly so why change things that could potentially create issues they don't want to deal with.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-04-04_00:59:57", "killed": false, "user_key": "8520447a98e4dda375522b9e18d7ce45", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "04/03/2008 11:59 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486642": {"up_voted": false, "ip": "", "has_replies": false, "message": "Good post! There has been a lot of research addressing the impact of Information<br>Technology especially the web 2.0 and Channels in world of Platforms. It would be a case to case basis in every situation.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-02-25_02:30:22", "killed": false, "user_key": "a716865ae880139d647b85f7eac256b3", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "02/25/2008 02:30 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486643": {"up_voted": false, "ip": "", "has_replies": false, "message": "I think that web 2.0 is overrated, the www has always been about user generated content. Some people are just trying to put a new name on it to bring the hype back.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-02-29_13:14:08", "killed": false, "user_key": "530405fbe8b809114a3a469075fc9075", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "02/29/2008 01:14 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486644": {"up_voted": false, "ip": "", "has_replies": false, "message": "I like the comment from Rahul and wonder at the comparison between a restricted access platform and a channel. <br><br>I have an internal blog - i.e. inside our firewall. I post there nearly every day and find it an excellent means of communication and collaboration. My external blog, on the other hand, gets very few posts - I cannot be as relevant outside as I can on the inside and there is little payback for me in posting there. <br><br>As John suggests, there will be things that individuals are unable to express *unless* there is some level of restriction. It must be the case that there are some things individuals wouldn\u00c2\u2019t express without severe restriction.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-02-14_23:41:46", "killed": false, "user_key": "1f2610e122287b166c48ae53ca3bab64", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "02/14/2008 11:41 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486645": {"up_voted": false, "ip": "", "has_replies": false, "message": "Even more brilliant than usual. <br><br>I immensely enjoy reading your blog and IMO your analysis here is correct. One thing that may damage this course of reasoning are the charlatans and dreamers. They will produce anti-productive or silly web 2.0 solutions and turn the VC and public opinion against the web 2.0 revolution. <br><br>I hope that the VC community will be smart enough to distinguish between them and real advances, but what is going on today (investment wise) is not encouraging.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2008-01-24_22:09:07", "killed": false, "user_key": "615d14ee72dee9494b8fe0c210acd85e", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/24/2008 10:09 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486646": {"up_voted": false, "ip": "", "has_replies": false, "message": "Hi Andrew,<br><br>While the flip test does make a lot of sense to uncover a lot of implicit assumptions we may be making, I think one point which stands out from this post, and needs to be emphasized is that the net outcome of flipping the scenario would, in all likelihood, be very different from the way we see it today.<br><br>Applying the flip test here, I would expect that people would apply a few of their experiences with the platforms you mention to the channels which come later in the flip test, but more likely, this would be only a minute part of the entire scenario.<br><br>Thanks, Atul.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-08-14_00:21:04", "killed": false, "user_key": "e6778f77b4f78a26308b3e88a9261ced", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "08/13/2007 11:21 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486647": {"up_voted": false, "ip": "", "has_replies": false, "message": "As with many of those responding, I too found the flip-test a valuable exercise. In today's information hungry workplace, successful businesses leverage both channel and platform technologies effectively to facilitate communication. One clear instance of a well integrated internal communication model are web -hosting companies who regularly employ both methods as a means of providing support. System admins can deliver updates on network outages to both support staff (and even clients, if desired) using a simple platform interface such as a blog. For more technical issues, wikis can be populated with common problems to aid support staff in addressing customer support tickets.<br><br>Smart business leaders recognize the value and place of both models of information exchange.<br><br>Just my thoughts.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-09-28_13:04:45", "killed": false, "user_key": "5c2b66710996abc2d52aac441beb44bc", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "09/28/2007 12:04 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486648": {"up_voted": false, "ip": "", "has_replies": false, "message": ":) <br><br>Andrew -  very deep thoughts indeed, and very<br>stimulating ; not only because of their origi-<br>nality but also their social implications.<br><br>My team and I have created (and are hopefully<br>constantly improving) <a href=\"http://www.powwwerpages.com\" rel=\"nofollow\">www.powwwerpages.com</a>  -<br>a B2B yellow pages database and search engine. Although this is meant to serve businesses, and subsequently generate business for ourselves, the duality (maybe even trinity) of application and ofmethodology in our model is reminiscent of your<br>thoughts:<br><br>On the one hand, our planned advertising section<br>for B2B use is clearly a platform, similar to<br>other such providers such as craigslist or kijiji<br>etc.<br><br>On the other hand, sending a single and even confidential e-mail to a company one just found on our search engine would, i would think, constitute a channel.<br><br>However, wouldn't there be a third dimension if you will, in addition to the above two : what would be, purely philosophically, the result page of our Search Engine and of course any other search engine ?  Based on your definition, it would fulfill the condition of being a platform, due to its universal accessibility ; but it does not satisfy the condition of permanency, since any search result is limited to the length of perusal (research shows that search result pages are rarely left open for longer than 13 - 16 seconds, after which the search ceases to be in existence). [ i am not considering so-called <br>saved searches to be relevant here ].<br><br>Furthermore - and here is the philosophical part :) -  although the entire universe and<br>population of possible search results (con-<br>sisting of billions of possible outcomes) is<br>certainly accessible to everyone, isn't any<br>SINGLE search and search result display just a<br>plain old channel at the time of search and display (search and display usually separated from one another only by fractions of seconds),<br>since they are UNIQUE at that given time ?<br><br>Based on this, might it be appropriate to bring<br>in a third class of communication level which we<br>could call either a \"funnel\" (platform-like wide<br>at the top, being universally accessible, and<br>narrow at the bottom, providing information to<br>one recipient only), or some other simile ?<br><br>One could probably think of other examples, too.<br><br>Am I splitting hair, or is the above maybe food for thought ?  If it's worth anything (and it<br>may not be), there could be interesting impli-<br>cations and applications in communication theory and sociologically.<br><br>Comments encouraged, and thank you all.  Ernie", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-07-13_03:12:50", "killed": false, "user_key": "e7346cd31c88432106ae0813574495a0", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "07/13/2007 02:12 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486649": {"up_voted": false, "ip": "", "has_replies": false, "message": "The approach which you took to explain is pretty good. I can think of this in using in many other instances", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-03-21_18:02:56", "killed": false, "user_key": "6c90da180e30db4285bb0c32bc304948", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "03/21/2007 05:02 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486650": {"up_voted": false, "ip": "", "has_replies": false, "message": "Excellent and insightful article. Many IT professionals in Australia (particularly managers and executives) inhibit end user adoption of technologies/platforms because of fear, uncertainty and doubt. Many of these concerns are raised because of over sensitivity to risk which is being fuelled by major software providers protecting their own (licensing) interests. <br><br>The flip test proposed provides an interesting platform for discussion and may instigate a paradigm shift. <br><br>For those of you that are resistent, there is a difference to being open to new ideas, adoption, and over being over zealous. E2.0 is here. It will have an impact. It may provide a short term differentiator and market advantage for your organisation. Rather than resisting it, why not try to figure out how your organisation can leverage it?", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-06-27_19:02:31", "killed": false, "user_key": "eaaa2918d84c109cd943c46feb7cdb57", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "06/27/2007 06:02 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486651": {"up_voted": false, "ip": "", "has_replies": false, "message": "Ah, but this flip testing leads to further flipping...<br><br>Channels might be welcomed as a bliss as well, because would alleviate the inevitable burden of platform clutter, ie. the tendency of platforms if becoming clogged with heaps of semi-private or junk info with no relevance to the whole of their intended usergroup.<br><br>And, as you lucidly point out, telephone messages are definitely below radar (unless you're the NIS). E-mail on the other hand can be made traced and scanned. From a security point of view, the emergence of e-channels might thus even persuade security-centric management to severely restrict  telephone use in favour of e-messaging!", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-03-12_08:22:08", "killed": false, "user_key": "eb28cfe09376a807c355b5bb5f411688", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "03/12/2007 07:22 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486652": {"up_voted": false, "ip": "", "has_replies": false, "message": "Andrew, this was very instructive in showing the misguided resistance to adoption of wikis by management, for example. But once adopted, let's now examine the decision faced by the indidvidual worker before selecting whether to communicate by channel or platform. I have attempted to do just that using the Evapoating Cloud technique from the Theory of Constraints. That reveals the conflict of \"act or analyze\", meaning, I would channel if were unsure of the value of my input and/or if it might be perceived as critical of the organization or my co-workers. This self doubt is innately imbedded in the \"pre-meditated\" nature the written word. It will require \"social stroking\" by management to nurture the more endowing behavior, and that may be a tall order.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-02-25_10:52:30", "killed": false, "user_key": "0c900bef384f31611001584bc522d67d", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "02/25/2007 10:52 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486653": {"up_voted": false, "ip": "", "has_replies": false, "message": "I have long saved the following quote, from a review of \"Understanding New Media: Trends and Issues in Electronic Distribution of<br>Information\" (1984; Benjamin M. Compaine (Ed.); Ballinger Pub Co; ISBN 0884109771):<br><br>\"...As Compaine and several other authors in this volume point out, the 'model home information and entertainment product... provides<br>a broad range of information and entertainment, provides built in storage, is easily portable, integrates graphics and text, allows user self-pacing and random access to any portion of the database within five seconds, allows for branching, provides hard copy and is completely updated every twenty-four hours, yet comes at a low price to the consumer -- 25 cents per connect hour or less.'<br><br>\"The description currently fits only that marvel of technology, the traditional newspaper....\"", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-02-02_12:40:57", "killed": false, "user_key": "5d7ea6059a1e1b9be33b3d9d6a7a2bb6", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "02/02/2007 12:40 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486654": {"up_voted": false, "ip": "", "has_replies": false, "message": "I agree that channels are a subset of platforms. But I believe that we should compare these two mediums as we would compare a private conversation (whether it be via phone, e-mail, or oral) to a channel. A town hall type meeting can be compared to a platform. Both serve a distinct purpose and are useful.<br><br>The problem always arises when we start abusing technology by becoming servants to this wonderful giant instead of making it our servant.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-31_07:45:51", "killed": false, "user_key": "5f0395dba9d7ee1c91f03146af8c602d", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/31/2007 07:45 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486655": {"up_voted": false, "ip": "", "has_replies": false, "message": "Great discussion Andrew, the flip test is an excellent exercise, both from a sales and development perspective.<br><br>Is it possible some of the downside perceptions for Enterprise 2.0 stem from several of the platform offerings being solutions in search of a problem?  Take wikis, for instance.  They are sold as a platform solution with no limits - a way to collaborate on just about anything with anyone inside the company.  Unlike email, which solved the simple problem of asynchronously communicating with one or many people, wikis try to solve collaborative communication problems, document organization, knowledge management, project development, etc. <br><br>It's a formidable hurdle to get over when one is presented with a package that isn't limited to answering previously perceived pain points. As Rahul pointed out, channels can be considerd subsets of platforms, creating options for how direct communication can be.  If one is presented with this range of selection, it might actually create more work to figure out the best way to solve a communication problem - should I email this to these people (direct), or post about it in the wiki (indirect)?  Where in the wiki should I post it?  Is this even something I should be talking about? <br><br>It's an interesting discussion, and in my opinion enterprises need to be careful when shifting the social features of Web 2.0 directly into their organization.  If a platform is naturally adopted and provides some sort of tangible ROI, it's the right solution.  If an organization finds itself forcing adoption, as in Damon's example, it's a solution searching for a problem.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-29_19:07:13", "killed": false, "user_key": "6a72615c92acbcb50d3720705478baeb", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/29/2007 07:07 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486656": {"up_voted": false, "ip": "", "has_replies": false, "message": "excellent tool - thanks!<br><br>Another factor that I think strongly determines commnication choice is the degree to which the organization in question is secretive versus open.  Many internal organizations (departments within companies, and groups within departments) are more interested in promoting their own agenda than with openly collaborating with \"others\" the proverbial \"them\" whom the group in question views as rivalrous.  In such environments, I would suspect that channels would be strongly preferred over the more open and meritocratic platforms.  So, I guess the preference for platform is predicated on the assumption of a certian degree of organizational health, which, in my experience, is far from universal.  <br><br>I wonder if, like international economic agreements such as NAFTA and te EU that serve as enforcement mechanisms for good economic policy, e2.0 platforms can serve as ways to force \"sick\" organizations to be less secretive and more collaborative.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-28_12:26:27", "killed": false, "user_key": "70c07e32ff50225500b86b1ff335e578", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/28/2007 12:26 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486657": {"up_voted": false, "ip": "", "has_replies": false, "message": "Andrew - your original stated intention, \u00c2\u201cto highlight the relative risks of the two technology categories,\u00c2\u201d seems to have produced feedback focused on platforms vs. channels. It\u00c2\u2019s fascinating how the introduction of new technologies (new anything, I suppose) ends up in an US versus THEM scrum. <br><br>A couple of other examples:  <br><br>* Corporate communications \u00c2\u2013 early champions of blogs and podcasts often sneered at conventional corporate communication approaches (press releases, marketing collateral, sales presentations, media opportunities etc.) as being too phony, while many old schoolers failed to see the value of new digital communications. Slowly, the two sides seem to be coming together.<br><br>* Media \u00c2\u2013 print and broadcast traditionalists were agonizingly, market-share-losing slow to recognize the potential in digital media. But that\u00c2\u2019s changing. It was encouraging to see CBS President Les Moonves tell attendees at last week's Consumer Electronics Show that \u00c2\u201cthere\u00c2\u2019s no such thing anymore as old or new media. We\u00c2\u2019re just media.\u00c2\u201d    <br><br>The common thread \u00c2\u2013 trailblazers tend to be brash and dismissive of the status quo; while those set in their ways need to be educated and convinced that the next big thing really is the next big thing. Sort of human nature\u00c2\u2019s checks and balances system.<br><br>As time goes by, people will become comfortable with various platforms. The useful ones will evolve and thrive. Patience everyone.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-17_16:46:18", "killed": false, "user_key": "525c07954c62a8b844a630c3f9f901e3", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/17/2007 04:46 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486658": {"up_voted": false, "ip": "", "has_replies": false, "message": "A really valuable exercise. <br><br>I like the comment from Rahul and wonder at the comparison between a restricted access platform and a channel. <br><br>I have an internal blog - i.e. inside our firewall. I post there nearly every day and find it an excellent means of communication and collaboration. My external blog, on the other hand, gets very few posts - I cannot be as relevant outside as I can on the inside and there is little payback for me in posting there.<br><br>As John suggests, there will be things that individuals are unable to express *unless* there is some level of restriction. It must be the case that there are some things individuals wouldn't express without severe restriction.<br><br>It's interesting that you seem to exclude the phone from your definition of a channel. Why is that? Is a meeting or a conversation not a channel?<br><br>In short would the channels have arisen out of platorms as a simple means of creating an ad-hoc highly restricted platform? If this is so, then as Nitin suggests, channels will get traction as a means to meet this need.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-16_22:23:11", "killed": false, "user_key": "a0535fffe0ea90ce7789c889cf87a40b", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/16/2007 10:23 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486659": {"up_voted": false, "ip": "", "has_replies": false, "message": "Great posts!  Reading the past four made me reflect on a recent internal \"sales pitch.\"<br><br>Not long ago I tried to convince my office that we should begin using a wiki.  The resistance I found surprised me.  I was asked, \u00c2\u201cwhat will this replace?\u00c2\u201d  The questioner said that they had seen numerous technologies come and go \u00c2\u2013 this part I was ready for \u00c2\u2013 but that each technology had levied new responsibilities and information demands on them.  The questioner wanted to know which of these responsibilities and information demands would go away.  How was the wiki going to reduce the information overload problem, to which every other technology had added?<br><br>My first thought was to offer up email for the sacrifice.  I knew that we all spent a lot of time using email and it was the source of a lot of the information overload problems we had, but I knew that this wasn\u00c2\u2019t going away with the introduction of a wiki alone.  (Heck, our email usage could potentially go up when people started asking questions about projects they didn\u00c2\u2019t know existed.)  Feeling uncomfortable with email, I turned my focus to SharePoint.<br><br>SharePoint was a new technology that I knew had user frustration.  It seemed prime for the sacrifice except for the fact that hardly anyone used it.  How could sacrificing SharePoint reduce anyone\u00c2\u2019s information load?  Not feeling comfortable with an answer, I inquired further.<br><br>The questioner explained their frustration with SharePoint in a previous organization.  The boss there had forced users to post virtually everything to SharePoint.  This lead to frustration in two forms.  First, it added the responsibility for posting what in the past never needed to be posted.  Second, it made finding anything in SharePoint nearly impossible because so much had been posted there!<br><br>\u00c2\u201cIn the old days, if I went on a business trip and someone needed to know something, they would call my deputy,\u00c2\u201d he explained.  \u00c2\u201cIf my deputy didn\u00c2\u2019t have the answer, they\u00c2\u2019d write the question down for me to review when I returned.\u00c2\u201d  No need to post anything, no need to spend time searching for anything.<br><br>So now when I think about shifting from a reliance on channels to an embrace of platforms, I see it with technical and cultural challenges I didn\u00c2\u2019t see before.  Channels, perhaps because they are private, feel human and make production easy.  Platforms, with SharePoint coming first to mind, feel technical and make production a chore that probably requires technical assistance.  Even if it were easy to produce all that information, finding it would become a chore compared to just using a channel to ask a question of a fellow human.<br><br>These users don\u00c2\u2019t use NetFlix and they haven\u00c2\u2019t read The Long Tail.  They have begun consuming information from Wikipedia, but they don\u00c2\u2019t trust it.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-16_14:21:40", "killed": false, "user_key": "f78d2db1b0670cf105962d0c354ab691", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/16/2007 02:21 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486660": {"up_voted": false, "ip": "", "has_replies": false, "message": "Even more brilliant than usual.<br><br>I immensely enjoy reading your blog and IMO your analysis here is correct. One thing that may damage this course of reasoning are the charlatans and dreamers. They will produce anti-productive or silly web 2.0 solutions and turn the VC and public opinion against the web 2.0 revolution.<br><br>I hope that the VC community will be smart enough to distinguish between them and real advances, but what is going on today (investment wise) is not encouraging.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-16_05:22:45", "killed": false, "user_key": "9e1a78297ffae94ec554afa2fbb055ad", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/16/2007 05:22 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486661": {"up_voted": false, "ip": "", "has_replies": false, "message": "A fantastic post...<br><br>I think the notion of the flip test is a great way to analyze this situation.  I will definitely keep this method in mind for personal analysis in the coming months.<br><br>Regarding E2.0, I believe it is an accurate assessment, especially in relation to security.  If one assumes adoption, security is certainly the primary challenge facing E2.0 applications.  However, you make a great comparison between channel and platform-based communications here.  <br><br>Individuals are far more likely to say nothing at all if the expectation is that there will be \"public\" viewing and interpretation, rather than the semi-privacy provided by email.  In fact, I think it's worth noting that in some instances, channel communication enables security issues.  (Think, forwards that jump from one Wall Street firm to the next...)", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-16_10:34:52", "killed": false, "user_key": "c978bd4f36f81eecb4b8a3a17101743d", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/16/2007 10:34 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486663": {"up_voted": false, "ip": "", "has_replies": false, "message": "Andrew,<br>A couple of points:<br>1. Channels like email do leave a trace of the underlying patterns.  Yes the common public does not have access to it, but a Google certainly can be expected to \"monetize\" the information it gets by analyzing (y)our Gmail usage.<br>2. In the flip scenario, the channel should get immediate traction if there was an underlying needs of the users that the platfroms already present were not able to fulfill.  I would expect the channnels to quickly grow as they would have addressed the need for long private discussion (email), real time interaction (chat) and so on.<br><br>Just my 2 cents.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-16_00:59:42", "killed": false, "user_key": "0371664b8d5cfe9e2f850ea117c567aa", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/16/2007 12:59 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486664": {"up_voted": false, "ip": "", "has_replies": false, "message": "First of all, great post and a great construct.  I hadn't come across the flip test before, but I plan to use it to examine new product strategies from now on.<br><br>In a world with platforms but no channels, my view on the outcome is a bit different.  It has to do with the fact that channels are a subset of platforms.  Platforms with access control provide a pretty efficient means of channel communications, while broadcast via channel technologies is extremely inefficient.<br><br>For example, if I had access to a blog, and regularly used the \"restrict access\" feature to make certain posts available to a subset of people, the use-case for email adoption becomes a lot less certain.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-15_13:47:51", "killed": false, "user_key": "9ae2651034db406e4668697b3007335c", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/15/2007 01:47 PM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}, "5486665": {"up_voted": false, "ip": "", "has_replies": false, "message": "Hi Andrew<br><br>The flip test is a great way of looking at this but I think you underplay the role of the users in this. You make strong arguments as to how managers might prevent channel technologies, but from a users' perspective channel technologies may be exactly what they have been waiting for - and, like the leakage that occurs now with unsanctioned blogs there would be leakage around channel communication.<br><br>We are experimenting a lot with Ent 2.0 concepts in a medium sized museum at the moment. This has been a great success in dealing with the outside world (public facing blogs that have opened up new ways to communicate research and knowledge to audiences and visitors; tagging, folksonomies and recommendations sytems for people wishing to search our collection, for example). <br><br>But getting sufficient traction amongst internal users for a research wiki or the like is currently extremely difficult - largely because channel communication is for more efficient for the current workflows of the organisation. Partially this is because of the diverse nature and multiple 'missions' of the organisation, and the resulting diversity of the internal user base.<br><br>I think externally things have worked because even though the lurker/participant ratio is probably the same, the user base is significant enough to create momentum for new workflows to emerge (that is, the workflow of a visitor interacting with a museum). Internally, though the user base is too small for momentum to develop and channel comunication better serves the size.", "is_last_child": false, "can_reply": true, "down_voted": false, "real_date": "2007-01-15_11:08:44", "killed": false, "user_key": "6959075580515c7f6da98a9bd272f418", "has_been_anonymized": false, "edited": false, "author_is_moderator": false, "from_request_user": null, "votable": true, "date": "01/15/2007 11:08 AM", "approved": true, "num_replies": 0, "is_first_child": false, "email": "", "parent_post_id": null, "depth": 0, "points": 0, "author_is_creator": false, "is_realtime": false}}, "integration": {"receiver_url": null, "theme": 1, "reply_position": false, "disqus_logo": false}, "timer": {"timer_url": "http://localhost:8005", "thread_id": "10392406", "user_id": "anonymous", "forum_id": "78088", "hash": 967838874438391930}, "thread": {"days_alive": 0, "slug": "a_technology_flip_test_introducing_channels_in_a_world_of_platforms", "paginate": false, "num_pages": 1, "num_posts": 30, "per_page": 0, "total_posts": 0, "realtime_paused": true, "id": 10392406, "queued": false}, "reactions_limit": 10, "context": {"show_reply": true, "use_fb_connect": false, "forum_facebook_key": "", "use_yahoo": false, "subscribed": false, "use_twitter_signin": true, "use_openid": true, "realtime_speed": 5000}, "reactions_start": 0, "settings": {"debug": false, "disqus_url": "http://disqus.com", "media_url": "http://media.disqus.com"}, "media_url": "http://media.disqus.com"};
	/* */ this.jsonData.cookie_messages = {"user_created": null, "post_has_profile": null, "post_twitter": null, "post_not_approved": null}; this.jsonData.session = {"url": null, "name": null, "email": null}; /* */

	
	this.curPageId = 'dsq-comments';

	this.frames = {};
};

var disqus_popup_reference = null;

if(typeof DsqLocal == 'undefined') {
	DsqLocal = {};
}



/**
 * Dsq.Strings: UI strings
 */
Dsq.Strings = new function() {
	this.ADD_NEW_COMMENT = "Add New Comment";
	this.LOG_INTO_DISQUS = "Log into DISQUS";
	this.USE_MEDIA = "Use Media";
	this.LOGOUT = "Logout";
	this.SHARING_OPTIONS = "Sharing options";
	this.SHARE_ON = "Share on";
	this.TWEET_THIS_COMMENT = "Tweet this comment";
	this.SHARE_ON_NEWSFEED = "Share on news feed";
	this.SEND_UPDATE_TO_YAHOO = "Send update to Yahoo!";
	this.REBLOG_ON = "Reblog on";
	this.CONFIGURE_OPTIONS = "Configure options";
	this.POST_AS = "Post as";
	this.SORT_BY = "Sort by";
	this.SUBSCRIBE_BY_EMAIL = "Subscribe by email";
	this.SUBSCRIBE_BY_RSS = "Subscribe by RSS";
	this.POPULAR_NOW = "Popular now";
	this.BEST_RATING = "Best Rating";
	this.NEWEST_FIRST = "Newest first";
	this.OLDEST_FIRST = "Oldest first";
	this.HIGHLIGHTED = "Highlighted";
	this.UNSUBSCRIBE = "Unsubscribe";
	this.REQUIRED = "Required";
	this.OPTIONAL = "Optional";
	this.YOU_ARE_COMMENTING_AS_A = "You are commenting as a";
	this.LOGIN_BELOW = "Login below";
	this.PLEASE_LOGIN_BELOW_TO_COMMENT = "Please login below to comment.";
	this.SUBSCRIBE_TO_ALL_COMMENTS_BY_EMAIL = "Subscribe to all comments by email";
	this.DO_NOT_SUBSCRIBE_TO_COMMENTS = "Do not subscribe to comments";
	this.REALTIME_UPDATING_IS = "Real-time updating is";
	this.ENABLED = "enabled";
	this.PAUSED = "paused";
	this.PAUSE = "Pause";
	this.RESUME = "Resume";
	this.SHOW = "Show";
	this.JUST_NOW = "Just now";
	this.REPLY = "Reply";
	this.EDIT = "Edit";
	this.FLAG = "Flag";
	this.MODERATE = "Moderate";
	this.CANCEL = "Cancel";
	this.REPLYING_TO = "Replying to";
	this.REPORT_MISSING_REACTIONS = "Report missing reactions";
	this.POST_A_COMMENT = "Post a comment";
	this.FLAG_INAPPROPRIATE_COMMENT = "Flag inappropriate comment";
	this.FLAGGED = "Flagged";
	this.NO = "No";
	this.YES = "Yes";
	this.NEVER_MIND = "Never mind";
	this.ARE_YOU_SURE_YOU_WOULD_LIKE_TO_REPORT_THIS_COMMENT_TO_A_MODERATOR = "Are you sure you would like to report this comment to a moderator";
	this.THIS_WILL_FLAG_COMMENTS_FOR_MODERATORS_TO_TAKE_ACTION = "This will flag comments for moderators to take action";
	this.TO_RATE_PLEASE_LOG_IN = "To rate, please log in";
	this.JUST_A_MOMENT = "Just a moment...";
	this.GUEST = "Guest";
	this.NAME = "Name";
	this.EMAIL = "Email";
  this.WEBSITE = "Website";
  this.SETTINGS = "Settings";
  this.MODERATOR_OPTIONS = "Moderator options: ";
};
// Dsq.Strings

/**
 * Dsq.FmtStrings: functions that return interpolated UI strings
 */
Dsq.FmtStrings = new function() {
	// Seems we have to use named interpolation for Django to translate. Investigate more.
	this.LOGGED_IN_AS = function(username) {
		return Dsq.Utils.interpolate('Logged in as %(username)s', {username:username});
	};

	this.LOGOUT_FROM = function(disqus) {
		return Dsq.Utils.interpolate('Logout from %(disqus)s', {disqus:disqus});
	};

	this.SHOWING_COMMENTS_FULL = function(total, num) {
		if (num === 1) {
			return Dsq.Utils.interpolate("Showing <span id='dsq-num-posts'>%(num)s</span> of <span id='dsq-total-posts'>%(total)s</span> comment", {num:num, total:total});
		} else {
			return Dsq.Utils.interpolate("Showing <span id='dsq-num-posts'>%(num)s</span> of <span id='dsq-total-posts'>%(total)s</span> comments", {num:num, total:total});
		}
	};

	this.SHOWING_COMMENTS_WITHOUT_PAGINATION = function(num) {
		if (num === 1) {
			return Dsq.Utils.interpolate("Showing <span id='dsq-num-posts'>%(num)s</span> comment", {num:num});
		} else {
			return Dsq.Utils.interpolate("Showing <span id='dsq-num-posts'>%(num)s</span> comments", {num:num});
		}
	};

	this.NUMBER_OF_COMMENTS = function(num) {
		return Dsq.Utils.interpolate(
			(num == 1
				? '%(num)s comment'
				: '%(num)s comments'
			), {num:num});
	};

	this.NUMBER_OF_LIKES = function(num) {
		return Dsq.Utils.interpolate(
			(num == 1
				? '%(num)s like'
				: '%(num)s likes'
			), {num:num});
	};

	this.NUMBER_OF_POINTS = function(num) {
		return Dsq.Utils.interpolate(
			(num == 1
				? '%(num)s point'
				: '%(num)s points'
			), {num:num});
	};
};
// Dsq.FmtStrings





Dsq.CSRF_TOKEN = '4f0bfca82e06c976a1efdd7c783a5fd0';
Dsq.COMMENTS_RE = /(<li.*?id="?dsq-comment-(\d+)"?.*?>)((?:.|\s)*?)(<\/li>)/gim;
Dsq.POST_RE = /(<div.*?id="?dsq-comment-header-(\d+)"?.*?>)((?:.|\s)*?)(<\/div>)\s*(<div.*?class="?dsq-comment-body"?.*?>)((?:.|\s)*)(<\/div>)/gim;
Dsq.POST_BODY_RE = /\s*(<div.*?id="?dsq-comment-message-(\d+)"?.*?>)((?:.|\s)*)(<\/div>)/gim;
// HACK: Safari ends with "-->" while other browsers end with "--&gt;" as expected.
Dsq.MEDIA_POST_RE = /&lt;!--\[(.*?)\]--(?:>|&gt;)/gim;



// TODO: It might be faster to use string methods to find all <li (...) </li> blocks and pass to Dsq.PostHandler manually.
Dsq.CommentsHandler = function(str, head, post_id, content, tail, offset, s) {
	var prepend_post = Dsq.Templates.prependPost(post_id);
	var append_post = Dsq.Templates.appendPost(post_id);

	content = content.replace(Dsq.POST_RE, Dsq.PostHandler);
	Dsq.Templates.postLoopCounter++;
	head = Dsq.Templates.Filters.commentContainer(post_id, head);
	return prepend_post + head + content + tail + append_post;
};

Dsq.PostHandler = function(str, h_head, post_id, h_content, h_tail, b_head, b_content, b_tail, offset, s) {
	var prepend_header = Dsq.Templates.postPrependHeader(post_id);
	var append_header = Dsq.Templates.postAppendHeader(post_id);
	var prepend_body = Dsq.Templates.preBody(post_id);
	var append_body = Dsq.Templates.postBody(post_id);
	var append_footer = Dsq.Templates.postFooter(post_id);

	b_content = b_content.replace(Dsq.POST_BODY_RE, Dsq.PostBodyHandler);
	return h_head + prepend_header + h_content + append_header + h_tail + b_head + prepend_body + b_content + append_body + b_tail + append_footer;
};

Dsq.PostBodyHandler = function(str, head, post_id, content, tail, offset, s) {
	content = Dsq.Templates.Filters.commentContent(post_id, content);
	return head + content + tail;
};

Dsq.MediaPostHandler = function(str, args, offset, s) {
	args = args.split(' ');
	if(args[0] == 'seesmic') {
		return '<br />' + Dsq.Templates.mediaSeesmic(args[1], args[2]);
	}
	return '';
};


/**
 * Shorcuts
 */
Dsq.$ = function(element) { return document.getElementById(element); };
Dsq.$b = document.body || document.getElementsByTagName('body')[0];


/**
 * Dsq.Debug: Logging functions.
 */

Dsq.Debug = new function() {this.log=function(s){};this.profile=function(f){if(typeof f == 'function')return f();else return eval(f);};};


/**
 * Dsq.Urls: URL paths
 */
Dsq.Urls = new function() {
	this.LOGIN = '/profile/login/';
	this.LOGOUT = '/logout/';
	this.REPLY = 'http://disqus.com/forums/andrewmcafee/a_technology_flip_test_introducing_channels_in_a_world_of_platforms/reply.html';
	this.REQUEST_USER_PROFILE = '/AnonymousUser/';
	this.REQUEST_USER_AVATAR = 'http://media.disqus.com/images/noavatar92.png';
};
// Dsq.Urls

/**
 * Dsq.Validators: Validation for form fields
 */
Dsq.Validators = new function() {
	this.VALID_EMAIL_RE = /^[a-z0-9\-\_\+]+(\.[a-z0-9\-\_\+]+)*\@(([a-z0-9\-\_\+]+(\.[a-z0-9\-\_\+]+)*)+\.[a-z]{2,}|([0-9]+\.){3}[0-9]+)$/i;
	this.name = function(name) {
		var error = false;

		if(typeof Dsq.Templates.placeholder !== 'undefined' &&
		   name == Dsq.Templates.placeholder.name) {
			error = true;
		}
		if(name.length <= 1) {
			error = true;
		}

		if(error) {
			return "Please enter a name to comment.";
		} else {
			return true;
		}
	};
	this.email = function(addr) {
		if(Dsq.Validators.VALID_EMAIL_RE.test(addr)) {
			return true;
		} else {
			return "Please enter a valid email to comment.";
		}
	};
	this.url = function(addr) {
		if(!addr || addr.indexOf('.') != -1) {
			return true;
		} else {
			return "Please check your website URL (this field is optional).";
		}
	};

	this.validate = function(bulk_validation, failure_callback) {
		failure_callback = failure_callback || function(e){ alert(e); };

		for(var i = 0; i < bulk_validation.length; i++) {
			v = bulk_validation[i];
			ret = v.validator(v.value);
			if(ret !== true) {
				failure_callback(ret);
				return false;
			}
		}
		return true;
	};
};

/**
 * Dsq.Utils: Generic utility functions.
 */
Dsq.Utils = new function() {
	this.ie = /msie/i.test(navigator.userAgent) && !/opera/i.test(navigator.userAgent);
	this.ie7 = (document.all && !window.opera && window.XMLHttpRequest) ? true : false;
	this.ie6 = (!window.XMLHttpRequest) ? true: false;
	this.webkit = navigator.userAgent.indexOf('AppleWebKit/') >= 0;
	this.gebiFromElementCollectionCache = {};
	this._styleSheet = null;

	this.gebiFromElement = function(el, id, tag) {
		// This only method only helps IE.
		if(!this.ie) {
			return Dsq.$(id);
		} else {
			var cacheKey = el.id + '-' + tag;
			tag = tag || 'div';
			if(typeof this.gebiFromElementCollectionCache[cacheKey] != 'undefined') {
				collection = this.gebiFromElementCollectionCache[cacheKey];
			} else {
				collection = el.getElementsByTagName(tag);
				this.gebiFromElementCollectionCache[cacheKey] = collection;
			}

			for(var i = 0; i < collection.length; i++) {
				if(collection[i].id == id) {
					return collection[i];
				}
			}
			return null;
		}
	};

	this.execOnReady = function(func) {
		var node = document.createElement('document:ready');
		try {
			node.doScroll('left');
			func();
			node = null;
		} catch(err) {
			setTimeout(function() { Dsq.Utils.execOnReady(func); }, 10);
		}
	};


	// Courtesy of http://www.quirksmode.org/js/cookies.html
	this.createCookie = function(name,value,days) {
		if (days) {
			var date = new Date();
			date.setTime(date.getTime()+(days*24*60*60*1000));
			var expires = "; expires="+date.toGMTString();
		}
		else var expires = "";
		document.cookie = name+"="+value+expires+"; path=/";
	};

	this.readCookie = function(name) {
		var nameEQ = name + "=";
		var ca = document.cookie.split(';');
		for(var i=0;i < ca.length;i++) {
			var c = ca[i];
			while (c.charAt(0)==' ') c = c.substring(1,c.length);
			if (c.indexOf(nameEQ) == 0) return c.substring(nameEQ.length,c.length);
		}
		return null;
	};

	this.eraseCookie = function(name) {
		Dsq.Utils.createCookie(name,"",-1);
	};

	this.deleteNode = function(node) {
		if(node) {
			this.deleteChildren(node);
			if(typeof node.outerHTML != 'undefined') { node.outerHTML = ''; }
			else if(node.parentNode) { node.parentNode.removeChild(node); }
			delete node;
		}
	};

	this.deleteChildren = function(node) {
		if(node) {
			for(var x = node.childNodes.length-1; x >= 0; x--) {
				var childNode = node.childNodes[x];
				if(childNode.hasChildNodes()) { this.deleteChildren(childNode); }
				if(typeof childNode.outerHTML != 'undefined') { childNode.outerHTML = ''; }
				else node.removeChild(childNode);
				delete childNode;
			}
		}
	};

	this.findPos = function(obj) {
		var curleft = 0;
		var curtop = 0;
		if (obj.offsetParent) {
			do {
				curleft += obj.offsetLeft;
				curtop += obj.offsetTop;
			} while (obj = obj.offsetParent);
		}
		return [curleft,curtop];
	};

	this.getWindowSize = function() {
		var windowWidth = -1;
		var windowHeight = -1;

		if(typeof(window.innerWidth) == 'number') { //Non-IE
			windowWidth = window.innerWidth;
			windowHeight = window.innerHeight;
		} else if(document.documentElement) { // IE 6+ in 'standards compliant mode'
			windowWidth = document.documentElement.clientWidth || document.body.clientWidth;
			windowHeight = document.documentElement.clientHeight || document.body.clientHeight;
		}

		return [windowWidth, windowHeight];
	}

	this.getScrollPos = function() {
		var scrollWidth, scrollTop;

		if(document.documentElement && (document.documentElement.scrollTop || document.documentElement.scrollWidth)) {
			scrollWidth = document.documentElement.scrollWidth;
			// IE is weird here.  If no doctype is provided, document.body.scrollTop is 0,
			// otherwise document.documentElement.scrollTop is 0.
			scrollTop = document.documentElement.scrollTop || document.body.scrollTop;
		} else if(document.body.scrollTop && document.body.scrollWidth) {
			scrollWidth = document.body.scrollWidth;
			scrollTop = document.body.scrollTop;
		}

		return [scrollWidth, scrollTop];
	}

	this.addEventListener = function(instance, eventName, listener) {
		var listenerFn = listener;
		if (instance.addEventListener) {
			instance.addEventListener(eventName, listenerFn, false);
		} else if (instance.attachEvent) {
			listenerFn = function() {
				listener(window.event);
			};
			instance.attachEvent("on" + eventName, listenerFn);
		} else {
			throw new Error("Event registration not supported");
		}
		return {
			instance: instance,
			name: eventName,
			listener: listenerFn
		};
	};

	this.removeEventListener = function(event) {
		var instance = event.instance;
		if (instance.removeEventListener) {
			instance.removeEventListener(event.name, event.listener, false);
		} else if (instance.detachEvent) {
			instance.detachEvent("on" + event.name, event.listener);
		}
	};

	this.fixIframesIE = function(id) {
		var disqusThread = Dsq.$(disqus_container_id);
		var iframes = disqusThread.getElementsByTagName('iframe');

		if(id) {
			var container = Dsq.$(id);
		} else {
			var container = Dsq.$('dsq-content');
		}

		for(i = 0; i < iframes.length; i++) {
			if (container) {
				iframes[i].style.width = container.offsetWidth;
			}
		}
	};

	this.getElementsByClassName = function(oElm, strTagName, strClassName) {
	/* Credit: Jonathan Snook [http://www.snook.ca/jonathan], Robert Nyman [http://www.robertnyman.com] */
		var arrElements = (strTagName == "*" && oElm.all)? oElm.all : oElm.getElementsByTagName(strTagName);
		var arrReturnElements = new Array();
		strClassName = strClassName.replace(/\-/g, "\\-");
		var oRegExp = new RegExp("(^|\\s)" + strClassName + "(\\s|$)");
		var oElement;
		for(var i = 0; i < arrElements.length; i++) {
			oElement = arrElements[i];
			if(oRegExp.test(oElement.className)) {
				arrReturnElements.push(oElement);
			}
		}
		return (arrReturnElements);
	};

	this.postToUrl = function(url, post_data, opt_redirect) {
		var form = document.createElement('form');
		var iframe_container = document.createElement('div');
		var id = 'dsq-temp-iframe-' + (new Date()).getTime();

		form.method = 'POST';
		form.action = url;
		if (!opt_redirect) {
			form.target = id;
		}
		iframe_container.innerHTML = '<iframe style="display:none" name="' + id + '" id="' + id + '"></iframe>';

		for(var key in post_data) {
			if(post_data.hasOwnProperty(key)) {
				var input = document.createElement('input');
				input.name = key;
				input.type = 'hidden';
				input.value = post_data[key];

				form.appendChild(input);
			}
		}

		Dsq.$b.appendChild(iframe_container);
		Dsq.$b.appendChild(form);
		form.submit();
	};

	// Strips integer id from id of element in the form ('some-id-###')
	this.extractId = function(e) {
		var chunks = e.id.split('-');
		if(chunks.length <= 1) {
			return 0;
		} else {
			return parseInt(chunks[chunks.length-1]);
		}
	};

	this.getStyle = function(el, styleProp) {
		if(el.currentStyle) {
			var y = el.currentStyle[styleProp];
		} else if(window.getComputedStyle) {
			var y = document.defaultView.getComputedStyle(el, null).getPropertyValue(styleProp);
		}

		if(y == 'transparent' || y == '') {
			this.getStyle(el.parentNode, styleProp);
		} else {
			return y;
		}
	};

	this.execScript = function(url, append_qs, container) {
		var script = document.createElement('script');
		append_qs = typeof append_qs == 'undefined' ? true : append_qs;
		container = container || Dsq.container;

		if(append_qs) {
			var j = (url.indexOf('?') >= 0) ? '&' : '?';
			url += j + (new Date()).getTime();
		}
		script.type = 'text/javascript';
		script.charset = 'UTF-8';
		script.src = url;
		container.appendChild(script);
		return script;
	};

	this.pluralize = function(num, singular, plural) {
		return (num != 1) ? plural || 's' : singular || '';
	};

	this.getRequestParams = function(queryString /* optional */) {
		var pairs, tuple;
		var params = {};

		queryString = queryString || window.location.search.substring(1);
		pairs = queryString.split('&');

		for (var i = 0, pair; pair = pairs[i]; i++) {
			tuple = pair.split('=');
			params[tuple[0]] = (tuple[1] || true);
		}

		return params;
	};

	this.addCssRule = function(selector, styleText, index) {
		var stylesheet;
		index = index || 0;

		if(!this._styleSheet) {
			var styleEl = document.createElement('style');
			document.getElementsByTagName('head')[0].appendChild(styleEl);
			this._styleSheet = styleEl.sheet;
			if(!this._styleSheet) {
				// IE does not like our newly created stylesheet.
				this._styleSheet = document.styleSheets[document.styleSheets.length-1];
			}
		}
		stylesheet = this._styleSheet;

		if(stylesheet.insertRule) {
			var ruleText = selector + ' { ' + styleText + ' }';
			if(index == -1) {
				index = stylesheet.cssRules.length;
			}
			stylesheet.insertRule(ruleText, index);
		} else if(stylesheet.addRule) {
			stylesheet.addRule(selector, styleText, index);
		}
	};

	this.forEachIn = function(obj, callback) {
		for(var key in obj) {
			if(obj.hasOwnProperty(key)) {
				callback(key, obj[key]);
			}
		}
	};

	this._interpolateGlobalContext = {
		// values that get used a lot and are global to the request
		'profile_url': Dsq.Urls.REQUEST_USER_PROFILE,

		'disqus_url': Dsq.jsonData.settings.disqus_url,
		'media_url': Dsq.jsonData.settings.media_url,
		'request_username': Dsq.jsonData.request.username,
		'request_display_username': Dsq.jsonData.request.display_username,
		'forum_name': Dsq.jsonData.forum.name
	};

	this.renderFromContextStack = function(key, contexts) {
		// Returns the first instance of `key` in the array of objects `contexts` or else ''
		for (var i=0; i<contexts.length; i++) {
			if (contexts[i][key] !== undefined) {
				return String(contexts[i][key]);
			}
		}
		throw new Error('key ' + key + ' not found in context');
	};

	var that = this;
	this.interpolate = function(fmt, opt_localContext) {
		// Interpolate `fmt` named-format string with an assumed global context.
		// Based on `interpolate` in django.views.i18n
		var contextStack = [opt_localContext || {}, that._interpolateGlobalContext];
		return fmt.replace(/%\(\w+\)s/g, function(match){
			return that.renderFromContextStack(match.slice(2,-2), contextStack);
		});
	};

	this.stripTags = function(s) {
		// Removes HTML tags from `s`
		return s.replace(/(<([^>]+)>)/g,"");

	};

	this.assert = function(b) {
		if (!b) {
			throw new Error('Assertion error.');
		}
	};

};
// Dsq.Utils

/**
 * Dsq.Popup: Popup helper functions.
 */
Dsq.Popup = new function() {
	this.timeHide = new Array();
	this.timeShow = new Array();
	this.activePopup = {};
	this.profileCache = {};
	this.statusCache = {};

	this.showTimer = function(post_id) {
		// clear the hide timer
		clearTimeout(this.timeHide[post_id]);

		// start the timer
		if(!Dsq.Popup.profileIsOn && !Dsq.Thread.adminIsOn) {
			this.timeShow[post_id] = setTimeout("Dsq.Popup.popProfile(\"" + post_id + "\")", 400);
		}
	};

	this.hideTimer = function(post_id) {
		// clear the show timer
		clearTimeout(this.timeShow[post_id]);
	};

	this.updateProfile = function(username) {
		// Callback from /embed/profile.js
		if (this.statusCache[username]) {
			var statusEl = Dsq.$('dsq-profile-status-' + username);
			statusEl.innerHTML = this.statusCache[username];
			statusEl.style.display = 'block';
		}

		if (this.profileCache[username]) {
			var _cache = this.profileCache[username];

			var _genhtml = function(text) { return '<span><big>' + text + '</big></span>'; };
			var _no_comments = _genhtml(Dsq.FmtStrings.NUMBER_OF_COMMENTS(_cache.comments_count));
			var _no_likes = _genhtml(Dsq.FmtStrings.NUMBER_OF_LIKES(_cache.likes_count));
			var _no_points = _genhtml(Dsq.FmtStrings.NUMBER_OF_POINTS(_cache.points));

			var statsEl = Dsq.$('dsq-popup-profile-user-stats-' + username);
			statsEl.innerHTML = '';

			if (Dsq.jsonData.users[username].registered) {
				statsEl.innerHTML = _no_comments + _no_likes;
			}
			statsEl.innerHTML += _no_points;

			var activeSites = '';
			for (var i = 0; i < _cache.active_sites.length; i++) {
				var site = _cache.active_sites[i];
				activeSites += '<li><a href="' + site.url + '"> \
					<img src="' + site.favicon + '"/ width="16" height="16"/></a>\
					<a href="' + site.url + '">' + site.name + '</a></li>';
			}
			if (activeSites !== '') {
				Dsq.$('dsq-popup-profile-active-sites-' + username).innerHTML = activeSites;
			} else {
				Dsq.$('dsq-popup-profile-active-sites-' + username).innerHTML = 'This site.';
			}

			var moderatedSites = '';
			for (var i = 0; i < _cache.moderated_sites.length; i++) {
				var site = _cache.moderated_sites[i];
				moderatedSites += '<li><a href="' + site.url + '"> \
					<img src="' + site.favicon + '"/ width="16" height="16"/></a>\
					<a href="' + site.url + '">' + site.name + '</a></li>';
			}
			if (moderatedSites !== '') {
				Dsq.$('dsq-popup-profile-moderated-' + username).innerHTML = moderatedSites;
			} else {
				Dsq.$('dsq-popup-profile-moderated-wrapper-' + username).innerHTML = '';
			}
		}

		// Reposition popup after full HTML is rendered
		if(Dsq.Popup.activePopup && Dsq.Popup.activePopup.el) {
			Dsq.Popup.initPopup(Dsq.Popup.activePopup.el, Dsq.Popup.activePopup.id, Dsq.Popup.activePopup.type);
		}

	};

	this.showCookieMsgs = function() {
		var title = '';
		var message = '';
		var numAlerts = 0;

		Dsq.Utils.forEachIn(Dsq.jsonData.cookie_messages, function(k, v) {
			if (!v) return;

			switch(k) {
				// Cookie: Twitter
				case 'post_twitter':
					if (v === 'error') {
						title = 'Twitter Error!';
						message += '<li id="dsq-msg-twitter-error">Oops, we couldn\'t tweet this comment. Please check your <a href="http://disqus.com/account/services">account settings</a>.</li>';
					} else {
						var _msg = v.split(':');
						title = 'Tweeted!';
						message += '<li id="dsq-msg-twitter-success">Your comment was successfully tweeted. <a href="http://twitter.com/' + _msg[0] + '/status/' + _msg[1] + '">Click here to view the tweet</a>.</li>';
					}
					break;
				// Cookie: Unapproved Post
				case 'post_not_approved':
					title = 'Comment awaiting approval by a moderator';
					message += '<li id="dsq-msg-post-not-approved">Your comment must be approved by a moderator before appearing here.</li>';
					break;
				// Cookie: Profile Found
				case 'post_has_profile':
					title = 'Use your existing commenter profile';
					message += '<li id="dsq-msg-post-has-profile">You have just posted your commment as a <span class="dsq-badge-guest">Guest</span>, but you may already have a <span class="logo-disqus">Disqus</span> Profile.<br /><br /><a href="http://disqus.com/claim">Log in and claim this comment!</a></li>';
					break;
				case 'user_created':
					var _data = v.split(':');
					title = 'Profile created!';
					message += '<li id="dsq-msg-user-created">You have just created a <span class="logo-disqus">Disqus</span> Profile, the best way to claim, manage, and track your comments all over the web. \
					<br /><br />A confirmation is being sent to <strong>' + _data[1] + '</strong>. Please check for this email in order to verify your profile. \
					<ul class="dsq-list-tick"> \
						<li>Your username is <strong>' + _data[0] +'</strong>. <a href="http://disqus.com/people/' + _data[0] + '/" target="_blank">Click here to view your public profile</a>.</li> \
						<li>Be sure to set your profile picture, as well as connect your <span class="dsq-badge-facebook">Facebook</span> and <span class="dsq-badge-twitter">Twitter</span> accounts. <a href="http://disqus.com/account/" target="_blank">Click here for account settings</a>.</li> \
					</ul> \
					</li>'
					break;
				default:
					break;
			}
			numAlerts++;
		});

		if(numAlerts > 1) {
			message = '<ul class="dsq-list-bluebullet">' + message;
			message += '</ul>';
			title = 'Thanks for posting!';
		}
		if(numAlerts > 0) {
			if(typeof(disqus_cookie_msgs) == 'function') {
				disqus_cookie_msgs(message, title);
			} else {
				Dsq.Popup.popModal(message, title);
			}
		}
	};

	this.helpBadges = function(post_id) {
		var html = ' \
			<ul class="dsq-popup-help"> \
				<li><span class="dsq-badge dsq-badge-verified">Verified</span> has a <span class="logo-disqus">Disqus</span> Profile with a confirmed email address.</li> \
				<li><span class="dsq-badge dsq-badge-registered">Registered</span> has a <span class="logo-disqus">Disqus</span> Profile, but has not yet confirmed his or her email address.</li> \
				<li><span class="dsq-badge dsq-badge-guest">Guest</span> is not logged in with any account and has not claimed his or her comments.</li> \
				<li class="dsq-help-otheraccts">Other accounts</li> \
				<li><span class="dsq-badge dsq-badge-facebook">Facebook</span> is using his or her Facebook profile via Facebook Connect.</li> \
				<li><span class="dsq-badge dsq-badge-twitter">Twitter</span> is using his or her Twitter profile via Twitter Sign-in.</li> \
				<li><span class="dsq-badge dsq-badge-openid">OpenID</span> is using his or her OpenID.</li> \
			</ul> \
		';

		this.popModal(html, 'Help: Types of Commenters', post_id);
		return;
	};

	this.permalink = function(post_id) {
		var header = 'Link to this comment';
		var body = '<strong>You are anchored to</strong>:<br />' + document.location.protocol + '//' + document.location.host + document.location.pathname + document.location.search + '#comment-' + post_id;

		this.popModal(body, header, post_id);
	};

	this.login = function(header, body) {
		var h = header || 'Login or Register';
		var b = body || '';
		b += Dsq.Templates.frameLogin({id: 'dsq-popup-login'});
		b += '</iframe>'; // HACK: Sometimes there is something funky with the IFRAME SRC that causes no end tag
		this.popModal(b, h, null, true, 'dsq-popup-login');
	};

	this.blacklist = function(id) {
		var _meta = Dsq.jsonData.posts[id];
		var userData = Dsq.jsonData['users'][_meta.user_key];
		var title = 'Add to Blacklist';
		var message = ' \
		Adding this person to the blacklist will block him or her from commenting on this site. Check the following types that you would like to add to the blacklist:'
		+ (userData['registered'] ?
			'<div class="dsq-blacklist-option"> \
				<input id="dsq-blacklist-username" type="checkbox" checked> \
				<label for="dsq-blacklist-username"><strong>Username</strong>: ' + userData['username'] + '</label> \
			</div>'
			: '')
		+ (_meta.email ?
			'<div class="dsq-blacklist-option"> \
				<input id="dsq-blacklist-email" type="checkbox" checked> \
				<label for="dsq-blacklist-email"><strong>Email address</strong>: ' + _meta.email + '</label> \
			</div>'
			: '')
		+ '<div class="dsq-blacklist-option"> \
			<input id="dsq-blacklist-ip" type="checkbox" onclick="Dsq.$(\'dsq-blacklist-ip-warning\').style.display=\'block\'"> \
			<label for="dsq-blacklist-ip"><strong>IP address</strong>: ' + _meta.ip + '</label> \
		</div> \
		';

		message += ' \
			<p id="dsq-blacklist-ip-warning" style="display:none">	\
				Note: Blocking this person\'s IP address may also unintentionally prevent others, who share his/her IP address, from commenting on this site. \
				This may include people who are sharing the same computer, living in the same house, or using the same Internet provider. Only block an IP address as a last resort. \
			</p> \
		';

		message += ' \
			<p style="text-align:center"><button onclick="Dsq.Post.blockUser(' + id + '); this.disabled=true; this.innerHTML=\'Just one moment...\'">Add to Blacklist</button></p> \
		';

		Dsq.Popup.popModal(message, title);
	};

	this.remoteAccountSettings = function() {
		var body = '';
		// Set up IFrame.
		var params = {};
		var base_url = 'http://disqus.com/forums/andrewmcafee/_auth/embed/remote_settings/';
		var attributes = {id: 'dsq-popup-account-settings'};
		if (typeof disqus_frame_theme != 'undefined') {
			params['theme'] = disqus_frame_theme;
		}

		body = Dsq.Templates._frameGeneric(base_url, params, attributes);
		this.popModal(body, 'Account Settings', null, true, 'dsq-popup-account-settings');
	};

	this.popModal = function(message, title, post_id, use_listener, extra_classes) {
		var container = document.createElement('div');
		var header, body;

		Dsq.Popup._closePopup(null, true);

		if(typeof(title) == 'undefined') { title = ''; }
		if(typeof(use_listener) == 'undefined') { use_listener = true; }

		if(post_id) {
			container.id = 'dsq-popup-message-' + post_id;
		} else {
			container.id = 'dsq-popup-message';
		}

		header = title;
		body = message;

		container.innerHTML = Dsq.Templates.popupModal(header, body);
		Dsq.Popup.initPopup(container, post_id, 'message', extra_classes);
		if(use_listener) {
			Dsq.Popup.popupListener = Dsq.Utils.addEventListener(document, 'mouseup', Dsq.Popup._closePopup);
		}
	};

	this.popAlert = this.popModal;

	this.loading = function(post_id) {
		var title = Dsq.Strings.JUST_A_MOMENT;
		var body = '<div style="text-align:center; padding: 5px 0 10px 0"><img src="http://media.disqus.com/images/loading.gif" alt="" /></div>'
		Dsq.Popup.lightbox(body, title, post_id);
	};

	this.lightbox = function(message, title, post_id) {
		// Wraps Dsq.Popup.popModal

		var overlay = document.createElement('div');
		overlay.id = 'dsq-overlay';
		overlay.className = 'dsq-overlay';
		Dsq.$b.appendChild(overlay);
		
		Dsq.Popup.popModal(message, title, post_id, false, 'dsq-lightbox');
	};

	this.popProfile = function(post_id, userKey) {
		var post = Dsq.jsonData['posts'][post_id];
		if (post && post.has_been_anonymized) {
			Dsq.Popup.popModal('This message was anonymized by its previous owner.', 'Anonymized', post_id);
			return;
		}

		if(post_id) {
			userKey = Dsq.jsonData['posts'][post_id].user_key;	
		}
		var userData = Dsq.jsonData['users'][userKey];
		var elId = 'dsq-popup-profile-' + userKey;
		var container = document.createElement('div');

		if(this.activePopup.el) {
			this._closePopup(null, true);
			if(this.activePopup.linkClicked) {
				this.activePopup.linkClicked = false;
				return;
			}
		}

		container.id = elId;
		container.innerHTML = Dsq.Templates.popupProfile(userKey);

		this.initPopup(container, post_id, 'profile');
		this.popupListener = Dsq.Utils.addEventListener(document, 'mouseup', this._closePopup);

		if(!this.profileCache[userKey]) {
			Dsq.Utils.execScript('http://disqus.com/embed/profile.js'
				+ '?username=' + userKey
				+ '&anon=' + (userData['registered'] ? 0 : 1)
				+ '&f=' + Dsq.jsonData['request'].forum);
		} else {
			this.updateProfile(userKey);
		}
	};

	this._closePopup = function(e, force) {
		var activePopup = Dsq.Popup.activePopup.el;
		var id = Dsq.Popup.activePopup.id;
		var link = 'dsq-avatar-' + id; // HACK: Specific to profile toggle target

		// HACK: This event should be gone if there is no active popup.
		if(!activePopup) {
			return;
		}
		if(force || !Dsq.Popup.isClicked(e, activePopup.id)) {
			// TODO: This is breaking iE?
			if(Dsq.Popup.popupListener) {
				Dsq.Utils.removeEventListener(Dsq.Popup.popupListener);
			}
			
			// Kill overlay
			var overlay = Dsq.$('dsq-overlay');
			if(overlay) { Dsq.Utils.deleteNode(overlay); }
			
			try {
				Dsq.Utils.deleteNode(activePopup);
			} catch(e) {
				// HACK: IE6 throws an error when using deleteNode() with a node containing a <table> in the html.
				activePopup.parentNode.removeChild(activePopup);
			}
			Dsq.Popup.activePopup = {};
		}

		if(!force && Dsq.Popup.isClicked(e, link)) {
 			Dsq.Popup.activePopup.linkClicked = true;
		}

	};

	this.initPopup = function(popup, post_id, type, extra_classes) {
		popup.className = 'dsq-popup dsq-popup-' + type + ' ' + (extra_classes ? extra_classes : '');
		if(Dsq.Utils.ie6 || Dsq.Utils.ie7) {
			// HACK: We can't modify the body before it's ready, so we need
			//       to use an IE-safe "DOMReady" workaround before loading
			//       our popup.
			Dsq.Utils.execOnReady(function() {Dsq.$b.appendChild(popup); });
		} else {
			Dsq.$b.appendChild(popup);
		}

		popup.style.display = 'block';

		var xPos = (Dsq.Utils.getWindowSize()[0] - popup.offsetWidth) / 2;
		var yPos = (Dsq.Utils.getWindowSize()[1] - popup.offsetHeight) / 2;

		if(Dsq.Utils.ie6) {
			yPos += Dsq.Utils.getScrollPos()[1];
		}

		popup.style.left = xPos + 'px';
		popup.style.top = yPos + 'px';

		Dsq.Popup.activePopup = {
			'el' : popup,
			'id' : post_id,
			'type': type,
			'linkClicked' : false
		};
	};

	this.isClicked = function(e, id) {
		var t = e.target || e.srcElement;
		while(t && t.parentNode) {
			if(t.id == id) {
				return true;
			}

			t = t.parentNode;
		}
		return false;
	};
};
// Dsq.Popup

/**
 * Dsq.Templates
 */
Dsq.Templates = new function() {
	/*
	 * Counter keeping track of the number of posts iterated over.
	 */
	this.postLoopCounter = 0;
	this.filters = {};
	this.addPostContainer = 'dsq-post-add';
	this.textareaContainer = 'dsq-post-add';

	this.registerTemplate = function(name, func) {
		this['$$_' + name] = func;

		if(typeof DsqLocal.Filters != 'undefined'
		&& typeof DsqLocal.Filters[name] == 'function') {
			// Push filters to this.filters to unify code.
			this.filters[name] = this.filters[name] || [];
			this.filters[name].push(DsqLocal.Filters[name]);
		}

		this[name] = function() {
			var ret;

			if(typeof DsqLocal.Templates != 'undefined'
			&& typeof DsqLocal.Templates[name] == 'function') {
				ret = DsqLocal.Templates[name].apply(this, arguments);
			}

			if(ret === undefined) {
				ret = this['$$_' + name].apply(this, arguments);
			}

			if(this.filters[name]) {
				var args = [ret];

				args.push.apply(args, arguments);
				for(var i = 0; i < this.filters[name].length; i++) {
					ret = this.filters[name][i].apply(this, args);
				}
			}

			return ret;
		};
	};

	this.registerFilter = function(name, func) {
		this.filters[name] = this.filters[name] || [];
		this.filters[name].push(func);
	};

	/**
	 * Dsq.Templates.Filters
	 */
	this.Filters = new function() {
		this.commentContainer = function(post_id, s) {
			var _meta = Dsq.jsonData.posts[post_id];
			var classes = [];
			if(Dsq.jsonData.request.page > 1) {
				classes.push('dsq-append');
			}

			//
			// Extra classes used for custom themes
			//

			if(_meta.depth) {
				classes.push('dsq-comment-child', 'dsq-depth-' + _meta.depth, 'dsq-parent-is-' + _meta.parent_post_id);
			}


			//

			if(_meta.author_is_creator) {
				// TODO: We need to deprecate the "special" class since it is not properly prefixed.
				classes.push('special', 'dsq-special');
			}
			if(_meta.author_is_moderator) {
				classes.push('dsq-moderator');
			}
			classes.push(['dsq-odd', 'dsq-even'][Dsq.Templates.postLoopCounter % 2]);

			s = s.substring(0, s.lastIndexOf('>'));
			return s + ' class="dsq-comment ' + classes.join(' ') + '" style="margin-left:' + _meta.depth*30 + 'px">';
		};

		this.commentContent = function(post_id, s) {
			var _meta = Dsq.jsonData.posts[post_id];
			if (_meta.killed) {
				return '<em>Comment removed.</em>';
			} else if (!_meta.approved) {
				return '<em>This comment was flagged for review.</em>';
			}

			s = s.replace(Dsq.MEDIA_POST_RE, Dsq.MediaPostHandler);
			return s;
		};
	};

	//
	// Thread
	//
	// TODO: These need to be stripped of all Django template tags.

	this.authPost = function() {
		if (!Dsq.jsonData.context.show_reply) {
			return '';
		}
		var result = [];
		result = result.concat([
				'<div id="dsq-auth"',
						Dsq.jsonData.integration.reply_position ? 'class="dsq-auth-bottom"' : '',
						'>',
					'<div class="dsq-by">',
						'<a href="http://disqus.com" target="_blank">',
							(Dsq.jsonData.integration.disqus_logo ?
								Dsq.Utils.interpolate('<img src="%(media_url)s/images/embed/by-disqus.png" alt="discussion by DISQUS">') :
								Dsq.Utils.interpolate('<img src="%(media_url)s/images/embed/dsq-button-120x19.png" alt="discussion by DISQUS">')
							),
						'</a>',
					'</div>',
					'<div class="dsq-auth-header">',
						'<h3 id="dsq-add-new-comment" class="dsq-h3-addcomment">',
								Dsq.Strings.ADD_NEW_COMMENT,
						'</h3>',
						'<div id="dsq-login">',
						(!Dsq.jsonData.request.is_authenticated && Dsq.jsonData.forum.allow_anon_post
								? '<p class="dsq-login-message" id="dsq-login-message">You are commenting as a <a class="dsq-help" title="Click for more information" href="#" onclick="Dsq.Popup.helpBadges(); return false">Guest</a>. You may select one to log into:</p>'
								: '')
		]);
		if (!Dsq.jsonData.request.is_authenticated) {
			result = result.concat([
							Dsq.Utils.interpolate(
								'<a id="dsq-login-toggle" href="%(disqus_url)s%(login_url)s?next=article:%(thread_id)s" onclick="Dsq.Popup.login(); return false"><img class="dsq-login-icon" src="%(media_url)s/images/dsq-profile-btn.png" title="%(log_into)s" alt="%(log_into)s"/></a>',
								{login_url: Dsq.Urls.LOGIN, thread_id: Dsq.jsonData.thread.id, log_into: Dsq.Strings.LOG_INTO_DISQUS}
								),
							'&nbsp; ',
							(Dsq.jsonData.context.use_fb_connect ?
								'<div id="dsq-fbc-login" onlogin="DisqusFbcParentController.onLogin()" size="medium" background="light" length="short" style="display:inline; margin-right:7px"></div>' :
								''
							),
							(Dsq.jsonData.context.use_twitter_signin ?
								Dsq.Utils.interpolate(
									'<div id="dsq-twitter-login" class="dsq-twitter-login" onclick="Dsq.Twitter.startTwitterConnect();" style="display:inline; cursor: pointer"><img src="%(media_url)s/images/twitter-signin-short.png" style="margin-right:7px" /></div>', {}) : ''),
							(Dsq.jsonData.context.use_openid ?
								Dsq.Utils.interpolate(
									'<div id="dsq-openid-login" class="dsq-openid-login" onclick="Dsq.OpenID.requestURL();" style="display:inline; cursor:pointer;"><img src="%(media_url)s/images/openid-login-button.png"/></div>', {}
								) : '')
			]);
		}
		result = result.concat([
						'</div>', // dsq-login
					'</div>', // dsq-auth-header
					'<div id="dsq-authenticated" class="dsq-authenticated" ',
						Dsq.jsonData.request.is_authenticated ? 'style="display:block"' : '',
						'>',
						'<div class="dsq-authenticated-pic">',
								Dsq.Utils.interpolate('<a href="%(url)s" title="%(request_display_username)s">' +
																			'<img class="dsq-post-avatar" src="%(avatar_url)s" alt="" /></a>',
																			{avatar_url: Dsq.Urls.REQUEST_USER_AVATAR,
																			url: (Dsq.jsonData.request.is_remote
																					 ? Dsq.jsonData.request.url
																					 : Dsq.jsonData.settings.disqus_url + Dsq.Urls.REQUEST_USER_PROFILE) }),
						'</div>',
						'<div class="dsq-authenticated-info">',
							'<ul>',
								'<li>',
									(Dsq.jsonData.request.is_remote
										? Dsq.FmtStrings.LOGGED_IN_AS(
												Dsq.Utils.interpolate('<a href="%(url)s" title="%(request_display_username)s">%(request_display_username)s</a>', {url:Dsq.jsonData.request.url})
										  )
										: Dsq.FmtStrings.LOGGED_IN_AS(
												Dsq.Utils.interpolate('<a href="%(disqus_url)s%(profile_url)s" title="%(request_display_username)s">%(request_display_username)s</a>')
											)
									),
								'</li>',
								'<li class="logout">',
									(!Dsq.jsonData.request.is_remote
										? Dsq.Utils.interpolate('<img class="dsq-login-icon" src="%(media_url)s/images/dsqicon12.png" alt="%(logged_in_as)s"/>&nbsp',
											{logged_in_as: Dsq.FmtStrings.LOGGED_IN_AS(Dsq.jsonData.request.display_username)})
										: ''),

									(!Dsq.jsonData.request.is_remote
										? Dsq.Utils.interpolate('<a href="%(disqus_url)s%(logout_url)s?ctkn=%(csrf_token)s" title="%(logout_from_disqus)s">',
											{logout_url: Dsq.Urls.LOGOUT, csrf_token: Dsq.CSRF_TOKEN, logout_from_disqus: Dsq.FmtStrings.LOGOUT_FROM('DISQUS')})
										: ((Dsq.jsonData.request.remote_domain == 'twitter')
												? Dsq.Utils.interpolate('using Twitter (<a href="%(disqus_url)s%(logout_url)s?ctkn=%(csrf_token)s" title="Logout">Logout</a>)',
												 {logout_url: Dsq.Urls.LOGOUT, csrf_token: Dsq.CSRF_TOKEN})
												: ((Dsq.jsonData.request.remote_domain == 'openid')
													 ? Dsq.Utils.interpolate('using OpenID (<a href="%(disqus_url)s%(logout_url)s?ctkn=%(csrf_token)s" title="Logout">Logout</a>)',
													 {logout_url: Dsq.Urls.LOGOUT, csrf_token: Dsq.CSRF_TOKEN})
													 : ''
													)
											)
									),

									(!Dsq.jsonData.request.is_remote ? Dsq.FmtStrings.LOGOUT_FROM('<span class="logo-disqus">DISQUS</span>') : ''),
									'</a>',
								'</li>',
							'</ul>',
						'</div>',
					'</div>'
		]);
		if (Dsq.jsonData.context.use_fb_connect) {
			result = result.concat([
					'<div id="dsq-fbc-authenticated" class="dsq-authenticated">',
						'<div id="dsq-fbc-profilepic" class="dsq-authenticated-pic" uid="loggedinuser" type="FB.XFBML.ProfilePic" size="square" facebook-logo="true"></div>',
						'<div class="dsq-authenticated-info">',
							'<ul>',
								'<li>',
									'Logged in as <span id="dsq-fbc-name" uid="loggedinuser" type="FB.XFBML.Name" linked="true" useyou="false"></span>',
								'</li>',
								'<li class="logout">using Facebook Connect <a href="#" onclick="javascript:DisqusFbcParentController.logout();return false;">(Logout)</a></li>',
							'</ul>',
						'</div>',
					'</div>'
			]);
		}
		result = result.concat([
				'</div>', // dsq-auth
				'<div id="dsq-toolbar-items">',
				'</div>'
		]);
		result = result.concat([
					//
					//
					//
				((!Dsq.jsonData.forum.allow_anon_post && !Dsq.jsonData.request.is_authenticated) ?
					// Needs to be translated:
					('<p id="dsq-no-anon-msg">Required: Please log into <span class="logo-disqus">Disqus</span> ' +
					(Dsq.jsonData.context.use_fb_connect ? 'or connect with Facebook ' : '') +
					(Dsq.jsonData.context.use_twitter_signin ? 'or sign in with Twitter ' : '') +
					(Dsq.jsonData.context.use_openid ? 'or sign in using OpenID ' : '') +
					Dsq.Utils.interpolate('to comment on <strong>%(forum_name)s</strong>.</p>')) :
					''
				),
				'<div id="dsq-post-add"></div>',
				'<div style="margin:10px 0">',
				((Dsq.jsonData.forum.use_media) ?
						'<a href="#" id="dsq-media-link" onclick="Dsq.Post.showMenu(this, false, \'media\'); return false">' + Dsq.Strings.USE_MEDIA + ' <small>&#9660;</small></a>' :
						''),
				'</div>'
		]);
		return result.join('');
	};


	this.header = function() {

		var html = '\<h3 id="dsq-comments-count" class="dsq-h3-commentcount">\
	 <span id="dsq-num-posts">30</span> Comments\
	 &nbsp;\
	 <span class="dsq-item-feed">\
	 <a href="http://disqus.com/forums/andrewmcafee/a_technology_flip_test_introducing_channels_in_a_world_of_platforms/latest.rss"><img src="http://media.disqus.com/images/embed/bullet-feed.png"></a>\
	 </span>\
	 </h3>\
	 <div id="dsq-options" style="margin:15px 0">\
	 <span class="dsq-item-sort">\
	 Sort by\
	 <select id="dsq-sort-select" onchange="Dsq.Thread.sortBy(this.value);">\
	 <option value="hot" selected="selected">Popular now</option>\
	 <option value="best" >Best Rating</option>\
	 <option value="newest" >Newest first</option>\
	 <option value="oldest" >Oldest first</option>\
	 </select>\
	 &nbsp;\
	 </span>\
	 <span class="dsq-item-cp"><a href="http://disqus.com/forums/andrewmcafee/a_technology_flip_test_introducing_channels_in_a_world_of_platforms/">Community Page</a>&nbsp;&nbsp;&nbsp;</span>\
	 <span class="dsq-item-subscribe">\
	 <img src="http://media.disqus.com/images/embed/email.png" style="width:12px;height:12px;vertical-align:middle">\
	 <span id="dsq-subscribe">\
	 <a href="#" onclick="Dsq.Thread.subscribe(1); return false">Subscribe by email</a>\
	 </span>\
	 </span>\
	 </div>\
	 <div id="dsq-alerts">\
	 </div>\
		';

		
			html = Dsq.Templates.authPost() + html;
		

		
		if (Dsq.jsonData.request.is_moderator) { 
			html = ' \
			<div class="dsq-alert-message dsq-upgrade-message"> \
				<strong>Disqus upgrade available.</strong> Hi ' + Dsq.jsonData.request.display_username + ', this message is being displayed to you because you are a moderator of this site. <a href="#" onclick="Dsq.$(\'dsq-upgrade-message\').style.display=\'block\';this.style.display=\'none\';return false">Click here for details.</a> \
				<div style="display:none; margin-top:10px;" id="dsq-upgrade-message"> \
					A new theme is available with added features. <a href="http://disqus.com/comments/settings/' + Dsq.jsonData.forum.url + '/?p=customize">To change your theme, click here</a> and choose the theme Narcissus. \
					If you do not upgrade, you are missing out on features such as: real-time commenting, new sign-in integrations, and an upgrade interface. \
					<strong>This message will automatically go away in one week.</strong> \
				</div> \
			</div> \
			' + html; 
		}
		return html;
	};

	this.footer = function() {
		var html = Dsq.Templates.pagination();

		

		html += Dsq.Templates.reactions();

		
			html += Dsq.Templates.trackbacks();
		

		return html;
	};

	this.pagination = function() {
		var html = '';
		
		if (Dsq.$('dsq-pagination')) { Dsq.$('dsq-pagination').innerHTML = ''; }
		if (!Dsq.jsonData.thread.paginate) { return ''; }

		//
		// TODO: num_paginator still uses the template tag for pagination, 
		// 		while append_paginator does it all in JavaScript.
		//		This should all be in JavaScript.
		//

		if (Dsq.jsonData.thread.num_pages > 1 && Dsq.jsonData.request.page < Dsq.jsonData.thread.num_pages) {
			html = ' \<a class="dsq-paginate-append-text" href="#" onclick="Dsq.Thread.paginate(Dsq.jsonData.request.page + 1, this); return false">Show more comments...</a>\
	 <button class="dsq-button-small dsq-paginate-append-button" onclick="Dsq.Thread.paginate(Dsq.jsonData.request.page + 1, this);">Load more comments</button>\
			';
		}
		
		if (Dsq.$('dsq-pagination')) {
			Dsq.$('dsq-pagination').innerHTML = html;
			return '';
		} else {
			return '<div id="dsq-pagination" class="dsq-pagination">' + html + '</div>';
		}
	};

	this.trackbacks = function() {
		var html = '';

		if(typeof DsqLocal != 'undefined' && DsqLocal.trackback_url && DsqLocal.trackbacks) {
			var trackbacks = DsqLocal.trackbacks;
			var trackback_url = DsqLocal.trackback_url;
		} else {
			var trackbacks = [
			
			
			];
			var trackback_url = 'http://disqus.com/forums/andrewmcafee/a_technology_flip_test_introducing_channels_in_a_world_of_platforms/trackback/';
		}

		html += '<div class="dsq-item-trackback">Trackback URL&nbsp;&nbsp;<input class="dsq-trackback-url" onclick="this.select()" readonly="true" value="' + trackback_url + '"></div>';

		if(trackbacks.length) {
			html += '<ul id="dsq-references">'
			for(var i = 0; i < trackbacks.length; i++) {
				var trackback = trackbacks[i];
				html += '<li><cite><a href="' + trackback.author_url + '" rel="nofollow">' + trackback.author_name + '</a></cite> \
						<p class="dsq-meta">' + trackback.date + '</p> \
						<p class="dsq-content">' + trackback.excerpt + '</p></li>';
			}
			html += '</ul>';
			html = '<h3 class="dsq-h3-trackbacks">Trackbacks</h3>' + html;
		}

		return html;
	}

	this.showRetweets = function(id, limit, element_id /* Optional */) {
		var source, html = '';

		for (var i = 0, reaction; reaction = Dsq.jsonData.reactions[i]; i++) {
			if (reaction.id === id) {
				source = reaction.retweets;
			}
		}

		if (source) {
			if (limit === 0) {
				limit = source.length;
			}

			for (var j = 0; j < limit; j++) {
				var rt = source[j];
				html += '<a href="' + rt.url + '">' + rt.author_name + '</a>'	+ ((j === (limit - 1)) ? '.' : ', ');
			}
		}

		if (element_id === undefined) {
			return html;
		}

		var element = document.getElementById(element_id);
		element.innerHTML = html;
		return element;
	};

	this.showMoreReactions = function(reactions, has_more, start, limit) {
		var link = document.getElementById('dsq-show-more-reactions');
		var container = link.parentNode;
		container.removeChild(link);

		for (var i = 0, reaction; reaction = reactions[i]; i++) {
			var el = Dsq.Templates.generateReactionHTML(reaction);
			if (el) {
				container.innerHTML += el;
			}
		}

		if (has_more) {
			var d = Dsq.jsonData.settings.disqus_url;
			var f = Dsq.jsonData.forum.url;
			var t = Dsq.jsonData.thread.id;
			var s = start;
			var l = limit;

			var handler = 'Dsq.Utils.execScript(\'' + d + '/forums/' + f + '/more_reactions.js?t=' + t + '&s=' + s + '&l=' + l + '\', true); return false;';
			container.innerHTML += '<li id="dsq-show-more-reactions"><a href="#" onclick="' + handler + '">Show more reactions</a></li>';
		}
	};

	this.generateReactionHTML = function(reaction) {
		if (reaction.body === null || reaction.body == '') {
			return;
		}

		if (reaction.author_name === '') {
			reaction.author_name = '&nbsp;';
		}

		if (reaction.url === '') {
			reaction.url = reaction.get_service_url;
		}

		/* Reaction HTML begins */
		var item = '<li class="dsq-reaction" id="dsq-reaction-' + reaction.id + '">'
			+ '<div class="dsq-reaction-header">'
			+ '<div class="dsq-header-avatar">';

		if (reaction.author_url && reaction.author_url !== '') {
			item += '<a target="_blank" href="' + reaction.author_url +'">';
		} else {
			item += '<a target="_blank" href="#" onclick="return false;">';
		}

		if (reaction.avatar_url && reaction.avatar_url !== '') {
			item += '<img src="' + reaction.avatar_url + '"/>';
		} else {
			item += '<img src="' + Dsq.jsonData.media_url + '/images/noavatar32.png"/>';
		}

		var service_icon = (reaction.get_service_name == 'trackback' || reaction.get_service_name == 'pingback' ? 'rss' : reaction.get_service_name.replace(' ', ''));
		item += '<img class="dsq-service-icon" src="' + Dsq.jsonData.media_url + '/images/reactions/services/' + service_icon + '.png"/>'
			+ '</a></div>'
			+ '<cite><span>' + reaction.author_name + '</span></cite>'
			+ '<span class="dsq-header-meta"><a class="dsq-header-time">' + reaction.date_created + '</a></span>'
			+ '</div><div class="dsq-reaction-body">'
			+ '<div class="dsq-reaction-message">' + reaction.body + '</div>'
			+ '<div class="dsq-reaction-footer">From <a class="dsq-service-name" target="_blank" href="' + reaction.url + '">' + reaction.get_service_name + '</a> '
			+ 'via ' + (reaction.source == 'backtype' ? '<a href="http://backtype.com/">BackType</a>' : '<a href="' + reaction.source_url + '">UberVU</a>')
			+ (Dsq.jsonData.request.is_moderator || Dsq.jsonData.request.is_global_moderator ? '&nbsp;&bull;&nbsp;<a class="dsq-hide-reaction" href="#" onclick="Dsq.Reaction.hide(' + reaction.id + '); return false;">Hide</a>' : '') + '</div></div>';

		if(reaction.retweets) {
			var num_retweets = reaction.retweets.length;
			if (num_retweets > 0) {
				item += '<div class="dsq-reaction-retweets">';
				if (num_retweets == 1) {
					item += 'One more retweet from <a href="' + reaction.retweets[0].url + '">'  + reaction.retweets[0].author_name + '</a>';
				} else {
					item += (num_retweets + ' more retweets from ');

					item += '<span id="dsq-reaction-retweets-' + reaction.id + '">';
					var n_tweets = (num_retweets > 15) ? 15 : num_retweets;
					item += Dsq.Templates.showRetweets(reaction.id, n_tweets);

					if (n_tweets != num_retweets) {
						item += '</span> <a onclick="Dsq.Templates.showRetweets(' + reaction.id + ', 0, \'dsq-reaction-retweets-' + reaction.id + '\');'
							+ 'this.parentNode.removeChild(this); return false;" href="#">Show all</a>';
					}
				}
				item += '</div>';
			}
		}

		item += '</li>'; /* Reaction HTML ends */
		return item;
	};

	this.reactions = function() {
		var html, reaction;

		if (Dsq.jsonData.reactions === undefined || Dsq.jsonData.reactions.length === 0) {
			return '';
		}

		html = '';
		for (var i = 0; reaction = Dsq.jsonData.reactions[i]; i++) {
			var item = Dsq.Templates.generateReactionHTML(reaction);
			if (item) {
				html += item;
			}
		}

		if (Dsq.jsonData.has_more_reactions) {
			var d = Dsq.jsonData.settings.disqus_url;
			var f = Dsq.jsonData.forum.url;
			var t = Dsq.jsonData.thread.id;
			var s = Dsq.jsonData.reactions_start;
			var l = Dsq.jsonData.reactions_limit;

			var handler = 'Dsq.Utils.execScript(\'' + d + '/forums/' + f + '/more_reactions.js?t=' + t + '&s=' + s + '&l=' + l + '\', true); return false;';
			html += '<li id="dsq-show-more-reactions"><a href="#" onclick="' + handler + '">Show more reactions</a></li>';
		}

		return '<h3 class="dsq-h3-reactions">Reactions</h3><ul id="dsq-reactions" class="dsq-reactions">' + html + '</ul>';
	};
	
	this.missingPermissions = function() {
		return '';
	};

	//
	// Post
	//

	this.prependPost = function(post_id) {
		var html = '<div id="comment-' + post_id + '"></div>';
		return html;
	};

	this.appendPost = function(post_id) {
		var html = '<div id="dsq-comment-reply-' + post_id + '"></div>';
		return html;
	};

	this.postPrependHeader = function(post_id) {
		var _meta = Dsq.jsonData.posts[post_id];
		var userData = Dsq.jsonData['users'][_meta.user_key];

		var _includeServices = function() {
			var userServices = Dsq.Post.getUserServices(null, post_id);
			var html = '';
			var hiddenThreshold = 3; // Define # of services to show before stuffing them in hidden div

			for(var i = 0; i < userServices.length; i++) {
				html +=
				(i == hiddenThreshold
					? '<li id="dsq-drop-hidden-' + post_id +'" class="dsq-drop-hidden"><ul>'
					: '')
				+ '<li class="dsq-drop-services"> \
					<a class="dsq-service-' + userServices[i].name.toLowerCase() + '" href="' + userServices[i].url + '" target="_blank"> \
						<img src="' + Dsq.jsonData.media_url + '/images/embed/services/' + userServices[i].name.toLowerCase() + '.png" alt="' + userServices[i].name.toLowerCase() + '">'
					+ userServices[i].name
					+ '</a> \
				</li>';
			}

			if(i >= hiddenThreshold) {
				html += '</ul></li> \
				<li id="dsq-drop-more-' + post_id + '" class="dsq-drop-more"><a href="#" onclick="Dsq.Post.dropProfileMore(this, '+ post_id + '); return false"><small>&#9660;</small></a></li> \
				';
			}
			return html;
		};

		return ' \
			<div class="dsq-header-avatar" id="dsq-header-avatar-' + post_id + '" onmouseover="Dsq.Post.dropProfile(' + post_id + ')"> \
				<a id="dsq-avatar-' + post_id + '" class="dsq-avatar" href="' + userData.url + '" onclick="Dsq.Popup.popProfile(' + post_id + '); return false;">'
			+ (Dsq.jsonData.forum.show_avatar
				? '<img src="' + Dsq.jsonData.users[_meta.user_key].avatar + '" alt="" />'
				: '')
			+ '</a>'
			+ '</div> \
		';
	};

	this.postAppendHeader = function(post_id) {
		var _meta = Dsq.jsonData.posts[post_id];

		return ''
			+ (_meta.author_is_moderator
				? '<img class="dsq-mod-star" src="http://media.disqus.com/images/bullet-star.png" title="Moderator" alt="" />'
				: '')
			+ '<span class="dsq-header-meta"> \
				<a id="dsq-time-' + post_id + '" class="dsq-header-time" href="#comment-' + post_id + '" title="Permalink">' + _meta.date + '</a> \
			</span>';
	};

	this.preBody = function(post_id) {
		return '';
	}

	this.postBody = function(post_id) {
		// TODO: Deprecate flagging conditional
		var _meta = Dsq.jsonData.posts[post_id];
		return ''
			+ (_meta.edited
				? '<p class="dsq-editedtxt">(Edited by a moderator)</p>'
				: '')
			;
	};

	this.postFooter = function(post_id) {
		// TODO: Use media should be conditional
		var _meta = Dsq.jsonData.posts[post_id];
		if(_meta.killed) { return ''; }

		return ' \
			<div class="dsq-comment-footer" id="dsq-comment-footer-' + post_id + '"> \
				<div id="dsq-points-' + post_id + '" class="dsq-likedtxt">'
				+ (_meta.points
					? _meta.points + Dsq.Utils.pluralize(_meta.points, ' person', ' people') + ' liked this comment.'
					: '')
				+ '</div>'
				+ '<ul class="dsq-comment-options dsq-list-style">'
				+ (_meta.votable
					? '<li class="dsq-list-first dsq-rate" id="dsq-rate-cont-' + post_id + '">'
					+ (!_meta.up_voted
						? '<a href="#" onclick="Dsq.Post.rate(this, ' + post_id + ', 1); return false;">Like</a>'
						: 'You liked this.') + '</li>'
					: '')
				+ '<li class="dsq-report' + (!_meta.votable ? ' dsq-list-first' : '') + '" id="dsq-post-report-' + post_id + '"><a href="#" class="dsq-post-report" onclick="Dsq.Post.report(' + post_id + ', false); return false;">Report</a></li> \
				</ul> \
				<ul class="dsq-list-style">'
				+ (_meta.can_reply
					? '<li class="dsq-list-first"><a href="#" id="dsq-reply-link-' + post_id +'" onclick="Dsq.Post.toggleReply(this, ' + post_id +'); return false;">Reply</a></li>'
					: '')
				+ (_meta.can_reply && !_meta.has_replies && _meta.from_request_user
					? '<li id="dsq-edit-el-' + post_id + '"><a id="dsq-edit-link-' + post_id + '" href="#" onclick="Dsq.Post.edit(this, ' + post_id + '); return false;">Edit</a></li>'
					: '')
				+ '<li class="' + (!_meta.can_reply ? 'dsq-list-first' : '') + '" id="dsq-more-el-' + post_id + '"><a id="dsq-more-link-' + post_id + '" href="#" onclick="Dsq.Post.showMenu(this, ' + post_id + ', \'more\'); return false">More <small>&#9660;</small></a></li>'
				+ (Dsq.jsonData.forum.use_media
					? '<li id="dsq-media-el-' + post_id +'" style="display:none"><a id="dsq-media-link-' + post_id + '" href="#" onclick="Dsq.Post.showMenu(this, ' + post_id + ', \'media\'); return false">Use Media <small>&#9660;</small></a></li>'
					: '')
				+ '</ul>'
				+ '<div id="dsq-reply-bar-' + post_id + '" class="dsq-reply-bar" style="display:none"> \
						<div id="dsq-reply-bar-items-' + post_id + '" class="dsq-reply-bar-items"> \
						</div> \
						<div id="dsq-reply-bar-auth-' + post_id + '" class="dsq-reply-bar-auth"> \
							 \
								 \
								 	<a href="#" class="dsq-help dsq-reply-req-opt" title="You are commenting as a Guest. You may choose to log into an existing DISQUS Profile, your Facebook, Twitter or OpenID account to comment on Andrew McAfee&#39;s Blog" onclick="Dsq.Popup.helpBadges(); return false">Optional:</a> \
								 \
								<img class="dsq-login-icon" src="http://media.disqus.com/images/dsq-favicon-16x16.png" alt="" /> \
								<a id="dsq-reply-login-' + post_id + '" href="http://disqus.com/profile/login/?next=article:10392406" onclick="Dsq.Popup.login(); return false">Login</a> \
								 \
								&nbsp;or&nbsp; \
									<img src="http://media.disqus.com/images/twitter-signin-icon.png" alt="" /> \
									<a href="#" onclick="Dsq.Twitter.startTwitterConnect(); return false">Sign-in</a> \
								 \
								&nbsp;or&nbsp; \
									 <img src="http://media.disqus.com/images/openid-login-icon.png" alt="" /> \
									 <a href="#" onclick="Dsq.OpenID.requestURL(); return false">OpenID</a> \
								 \
							 \
						</div> \
					</div> \
					<div id="dsq-reply-' + post_id + '"></div> \
			</div> \
		';
	};

	//
	// Iframes
	//

	this._makeAttributes = function(attributes) {
		// Makes a tag attributes string out of an object.
		// Caller is responsible for making sure nothing needs to be escaped.
		var result = [];
		for (key in attributes) {
			result.push(' ' + key + '="' + attributes[key] + '"');
		}
		result = result.join('');
		return result;
	};

	this._frameGeneric = function(base_url, params, attributes) {
		if(typeof(disqus_callback_params) == 'undefined') {
			disqus_callback_params = '';
		}

		var default_params = {
			// TODO: These should be moved to Dsq.jsonData.
			'f'				: 'andrewmcafee',
			't'				: 'a_technology_flip_test_introducing_channels_in_a_world_of_platforms',
			// Do we need encodeURIComponent here?
			'ifrs'			: encodeURIComponent(disqus_iframe_css),
			'to_redirect'	: encodeURIComponent(window.location),
			'cbp'			: disqus_callback_params,
			'ff'			: Dsq.Thread.ff,
			'fc'			: Dsq.Thread.fc,
			'ac'			: Dsq.Thread.ac,
			'default_text'	: disqus_default_text
		};

		base_url += '?' + (new Date()).getTime();
		// Add params to default_params.
		if(params) {
			for(var key in params) {
				if(params.hasOwnProperty(key)) {
					default_params[key] = encodeURIComponent(params[key]);
				}
			}
		}
		// Build querystring.
		for(var key in default_params) {
			if(default_params[key] && default_params.hasOwnProperty(key)) {
				base_url += '&' + key + '=' + default_params[key];
			}
		}

		return [
			'<iframe marginwidth="0" marginheight="0" hspace="0" vspace="0" frameborder="0"',
			(' allowtransparency="true" src="' + base_url + '"'),
			this._makeAttributes(attributes),
			'</iframe>'].join('');
	};

	this.frameLogin = function(opt_attributes) {
		var params = {};
		var base_url = 'http://disqus.com/embed/login.html';
		var attributes = opt_attributes || {};
		attributes['class'] = 'dsq-post-login';

		if(typeof disqus_frame_theme != 'undefined') {
			params['theme'] = disqus_frame_theme;
		}
		return this._frameGeneric(base_url, params, attributes);
	};

	this.frameReply = function(post_id, extra_params, attributes) {
		// Returns the HTML for a reply iframe. Called by Dsq.Iframes.setReplyIframeToContainer
		var _meta = (typeof post_id != 'undefined') ? Dsq.jsonData.posts[post_id] : false;
		var base_url = Dsq.Urls.REPLY;
		var params = {
			'def_email'		: disqus_def_email,
			'def_name'		: disqus_def_name
		};
		if(extra_params) {
			for(var key in extra_params) {
				if(extra_params.hasOwnProperty(key)) {
					params[key] = extra_params[key];
				}
			}
		}
		if(_meta) {
			params['parent_post'] = post_id;
		}
		if(typeof disqus_per_page != 'undefined') {
			params['per_page'] = disqus_per_page;
		}
		if(typeof disqus_frame_theme != 'undefined') {
			params['theme'] = disqus_frame_theme;
		}
		if(Dsq.jsonData.request.is_authenticated) {
			attributes['class'] += '-authenticated';
		}
		return this._frameGeneric(base_url, params, attributes);
	};

	this.frameEdit = function(post_id) {
		var _meta = (typeof post_id != 'undefined') ? Dsq.jsonData.posts[post_id] : false;
		var base_url = 'http://disqus.com/embed/edit.html';
		var params = {
			'p' : post_id
		};
		return this._frameGeneric(base_url, params, {'class': 'dsq-post-edit', 'name': 'dsq-edit_' + post_id + '-frame'});
	};

	//
	// Menus
	//

	this.menuMore = function(post_id) {
		// TODO: "Remove post" button should hide menu.
		var _meta = Dsq.jsonData.posts[post_id];
		var userData = Dsq.jsonData['users'][_meta.user_key];
		return ' \
			<li><a href="#comment-' + post_id + '" onclick="Dsq.Popup.permalink(' + post_id + ')">Link</a></li> \
			<li><a href="#" onclick="Dsq.Popup.popProfile(' + post_id + '); return false;">Profile</a></li>'
	+ (Dsq.jsonData.request.is_moderator || Dsq.jsonData.request.is_global_moderator
		? '	<li class="dsq-menu-sep"></li>' + (_meta.email ? '<li class="dsq-admin-email">' + _meta.email + '</li>' : '')
		+ '	<li class="dsq-admin-ip">' + _meta.ip + '</li> \
			<li class="dsq-menu-sep"></li>'
		+ (Dsq.jsonData.request.moderator_can_edit
			? ' <li class="dsq-admin-edit"><a href="#" onclick="Dsq.Post.edit(this, ' + post_id + '); return false;">Edit Comment</a></li>'
			: '')
		+ ' <li class="dsq-remove"><a href="#" onclick="Dsq.Post.removePost(' + post_id + ', 1); return false;">Remove Comment</a></li> \
			<li class="dsq-report-spam"><a href="#" onclick="Dsq.Post.reportSpam(' + post_id + '); return false;">Mark Spam</a></li> \
			<li class="dsq-block-user"><a href="#" onclick="Dsq.Popup.blacklist(' + post_id + '); return false">Block User</a></li>'
		: '');
	};

	this.menuMedia = function(post_id) {
		return ' \
			<li><a href="#" onclick="Dsq.Post.toggleMediaReply(this, ' + post_id + ', \'seesmic\'); return false;">Record video</a></li> \
		';
	};

	this.dropProfile = function(post_id) {
		var _meta = Dsq.jsonData.posts[post_id];
		var userData = Dsq.jsonData['users'][_meta.user_key];

		var _includeServices = function() {
			var userServices = Dsq.Post.getUserServices(null, post_id);
			var html = '';
			var hiddenThreshold = 3; // Define # of services to show before stuffing them in hidden div

			for(var i = 0; i < userServices.length; i++) {
				html +=
				(i == hiddenThreshold
					? '<li id="dsq-drop-hidden-' + post_id +'" class="dsq-drop-hidden"><ul>'
					: '')
				+ '<li class="dsq-drop-services"> \
					<a class="dsq-service-' + userServices[i].name.toLowerCase() + '" href="' + userServices[i].url + '" target="_blank"> \
						<img src="' + Dsq.jsonData.media_url + '/images/embed/services/' + userServices[i].name.toLowerCase() + '.png" alt="' + userServices[i].name.toLowerCase() + '">'
					+ userServices[i].name
					+ '</a> \
				</li>';
			}

			if(i >= hiddenThreshold) {
				html += '</ul></li> \
				<li id="dsq-drop-more-' + post_id + '" class="dsq-drop-more"><a href="#" onclick="Dsq.Post.dropProfileMore(this, '+ post_id + '); return false"><small>&#9660;</small></a></li> \
				';
			}
			return html;
		};


		var menu = '<li class="dsq-drop-showlnk"><a href="#" onclick="Dsq.Popup.popProfile(' + post_id + '); return false;">Expand &#8663;</a></li>';
		var pointsMessage = '';
		if (userData['registered']) {
			pointsMessage = 'with ' + userData['points'] + ' points (more points are better).';
		}

		if (userData['is_remote']) {
			var domain = userData['remote_domain_name'];
			menu += '<li class="dsq-drop-badge" title="' + userData['display_name'] + ' is a ' + domain + ' user ' + pointsMessage + '" onclick="Dsq.Popup.helpBadges()">';
			menu += '<span class="dsq-badge-' + domain.toLowerCase() + '">' + domain + '</span></li>';
		} else if (userData['registered']) {
			if (userData['verified']) {
				menu += '<li class="dsq-drop-badge" title="' + userData['display_name'] + ' has a verified commenter profile ' + pointsMessage + '" onclick="Dsq.Popup.helpBadges()">';
				menu += '<span class="dsq-badge-verified">Verified</span></li>';
			} else {
				menu += '<li class="dsq-drop-badge" title="' + userData['display_name'] + ' has a registered, but unverified, commenter profile ' + pointsMessage + '" onclick="Dsq.Popup.helpBadges()">';
				menu += '<span class="dsq-badge-registered">Registered</span></li>';
			}
		} else {
			menu += '<li class="dsq-drop-badge" title="' + userData['display_name'] + ' has not claimed this commenter profile." onclick="Dsq.Popup.helpBadges()"><span class="dsq-badge-guest">Guest</span></li>';
		}

		menu += _includeServices();
		return menu;
	};

	//
	// Popups
	//

	this._popupGeneric = function(content) {
		return ' \
		<div class="dsq-popup-content"> \
			<div class="dsq-popup-top"></div> \
			<div class="dsq-popup-body" class="clearfix"> \
				<div class="dsq-popup-body-padding"> \
					<div class="dsq-popup-header"> \
						<a class="dsq-close-link" href="#" onclick="Dsq.Popup._closePopup(null, true); return false"><img src="http://media.disqus.com/images/modal-close.png" alt="" /></a>'
						+ content['header']
					+ '</div>'
					+ content['body']
					+ '<div class="powered-by"><a href="http://disqus.com/comments/">Powered by <img src="http://media.disqus.com/images/embed/disqus-logo.png" alt="Disqus Comments" style="margin-bottom:-5px" /></a></div> \
				</div> <!-- padding --> \
			</div> <!-- body --> \
			<div class="dsq-popup-bottom"></div> \
		</div> \
		';
	};

	this.popupProfile = function(user_key) {
		var userServices = Dsq.Post.getUserServices(user_key, null);
		var userData = Dsq.jsonData['users'][user_key];
		var headerHtml = '';
		var bodyHtml = '';
		var content = {};

		var _includeServices = function() {
			var html = '';
			for(var i = 0; i < userServices.length; i++) {
				html +=
				(i == 0
					? '<h4>Connections</h4><ul>'
					: '')
				+ '<li> \
					<img src="' + Dsq.jsonData.media_url + '/images/embed/services/' + userServices[i].name.toLowerCase() + '.png" alt="' + userServices[i].name.toLowerCase() + '" title="' + userServices[i].name.toLowerCase() + '" /> \
					<a class="dsq-service-' + userServices[i].name.toLowerCase() + '" href="' + userServices[i].url + '" target="_blank">'
					+ userServices[i].name
					+ '</a> \
				</li>'
				+ (i+1 == userServices.length ? '</ul>' : '');
			}
			return html;
		};

		headerHtml = ' \
			<table> \
				<tr> \
					<td> \
						<a class="dsq-profile-userurl" href="' + userData.url + '"><img class="dsq-popup-profile-avatar" src="' + userData['avatar'] + '" alt="" /></a> \
					</td> \
					<td> \
						<div class="dsq-popup-profile-user"> \
							<h3>' + userData['display_name'] + '</h3> \
							<div class="dsq-popup-profile-user-stats" id="dsq-popup-profile-user-stats-' + user_key + '">Loading...</div> \
						</div> \
					</td> \
				</tr> \
			</table> \
		';

		bodyHtml = ' \
			<div class="dsq-popup-profile-state"> \
				This is a&nbsp;<span class="'
					+ (userData['registered']
						? (userData['verified']
							? ' dsq-badge-verified'
							: (userData['is_remote']
								? ' dsq-badge-' + userData['remote_domain_name'].toLowerCase()
								: ' dsq-badge-registered')
							)
							: ' dsq-badge-guest') + '">'
			+ (userData['registered']
				? (userData['verified']
					? 'Verified'
					: (userData['is_remote']
						 ? userData['remote_domain_name']
						 : 'Registered')
					)
				: 'Guest')
			+ '</span>&nbsp;commenter profile.'
			+ '&nbsp;<a class="dsq-profile-userurl" href="' + userData.url + '"><strong>View more comments </strong></a>'
			+ (!userData['points']
				? '<p class="dsq-popup-notice">If this is you, <a href="http://disqus.com/profile" target="_blank">claim it now</a> to manage your comments.</p>'
				: '')
			+ ((userData['registered'] && !userData['verified'] && (Dsq.jsonData.request.username && (Dsq.jsonData.request.username == userData['username'])) && !userData['is_remote'])
				? '<p class="dsq-popup-notice"><strong>Alert</strong>: You have not verified this account. <a href="http://disqus.com/verify">Verify it now.</a></p>'
				: '')
			+ '</div> \
			<div id="dsq-profile-status-' + user_key + '" class="dsq-popup-profile-status" style="display:none"></div> \
			<div class="dsq-popup-profile-snapshot"> \
				<table> \
					<tr> \
						<td> \
							<div id="dsq-popup-profile-active-sites-wrapper-' + user_key + '"> \
								<h4>Most active sites</h4> \
								<ul id="dsq-popup-profile-active-sites-' + user_key + '"> \
									<li>Loading...</li> \
								</ul> \
							</div> \
						</td> \
						<td>'
							+ _includeServices()
							+ '<div id="dsq-popup-profile-moderated-wrapper-' + user_key + '"> \
								<h4>Moderator of</h4> \
								<ul id="dsq-popup-profile-moderated-' + user_key + '"> \
									<li>Loading...</li> \
								</ul> \
							</div> \
						</td> \
					</tr> \
				</table> \
			</div> \
			';

		content = {
			'header': headerHtml,
			'body': bodyHtml
		};

		return this._popupGeneric(content);
	};

	this.popupReblog = function() {
		var headerHtml = '';
		var bodyHtml = '';
		var content = {};

		headerHtml = ' \
			<cite><span>Reblog this comment</span></cite> \
		';

		bodyHtml = ' \
			<div id="dsq-reblog-form" class="dsq-reblog-form"> \
			</div> \
		';

		content = {
			'header': headerHtml,
			'body': bodyHtml
		};

		return this._popupGeneric(content);
	};

	this.popupModal = function(title, message) {
		var headerHtml = '';
		var bodyHtml = '';
		var content = {};

		headerHtml = ' \
			<h3>' + title + '</h3> \
		';

		bodyHtml = message;

		content = {
			'header': headerHtml,
			'body': bodyHtml
		};

		return this._popupGeneric(content);
	};

	this.alertContent = function(name, post_id) {
		var alert = {
			'post_not_approved': {
				'title': 'Comment awaiting approval by a moderator',
				'message': 'Thanks for posting. Your comment must be approved by a moderator before appearing here.'
			},
			'post_has_profile': {
				'title': 'Use your existing commenter profile',
				'message': 'You have just posted your commment as a <span class="dsq-badge dsq-badge-guest">Guest</span>, but you may already have a <span class="dsq-badge dsq-badge-registered">Registered</span> commenter profile.<br /><br /><a href="http://disqus.com/claim">Log in and claim this comment!</a>'
			}
		};
		return alert[name] || false;
	};

	//
	// Actions
	//

	this.voted = function(post_id, points, vote) {
		// Update number of points
		Dsq.$('dsq-points-' + post_id).innerHTML = points + Dsq.Utils.pluralize(points, ' person', ' people') + ' liked this comment.';

		// Update link text
		if(vote) {
			Dsq.$('dsq-rate-cont-' + post_id).innerHTML = 'You liked this.';
		}
	};

	this.subscribed = function(status) {
		var title, message;

		if(status) {
			title = 'Subscribed!';
			message = 'You have subscribed to this comment thread. New comments will be sent directly to your email inbox, where you may read and respond by email.';
			Dsq.$('dsq-subscribe').innerHTML = ' \
				<a href="#" onclick="Dsq.Thread.subscribe(0); return false">Unsubscribe</a> \
			';
		} else {
			title = 'Unsubscribed';
			message = 'You have unsubscribed to this comment thread. New comments will no longer be sent to your email inbox.';
			Dsq.$('dsq-subscribe').innerHTML = ' \
				<a href="#" onclick="Dsq.Thread.subscribe(1); return false">Subscribe by email</a> \
			';
		}

		Dsq.Popup.popModal(message, title);

	};
	
	this.highlighted = function() {
		Dsq.Popup.popModal('This comment has been highlighted.', 'Highlighted comment');
	};

	//
	// Media
	//

	this.mediaSeesmic = function(id, thumb) {
		return ' \
			<div id="dsq-seesmic-' + id + '_preview" class="dsq-seesmic-preview"><a href="http://www.seesmic.com/video/' + id + '" target="_blank" class="see_link">&nbsp;</a> \
				<div style="display:block;width:160px; height:120px; border:none; background-image:url(http://t.seesmic.com/thumbnail/' + thumb + ')"> \
					<div id="dsq-seesmic-' + id + '_hide" class="seePlayOverlay" style="display:none;"><img onclick="see_play_video(\'' + id + '\',false)" src="http://media.disqus.com/images/seesmic/stopOverlay.png" width="50" height="50" style="cursor:pointer; cursor:hand; padding-top: 30px; padding-left: 50px" alt="" /></div> \
					<div id="dsq-seesmic-' + id + '_show" class="seePlayOverlay"><img onclick="see_play_video(\'' + id + '\',true)" src="http://media.disqus.com/images/seesmic/playOverlay.png" width="50" height="50" style="cursor:pointer; cursor:hand; border:none; padding-top: 30px; padding-left: 50px" alt="" /></div> \
				</div> \
			</div> \
			<div id="' + id + '_content" style="display:block; width:100%; padding-top:5px"></div> \
		';
	};

	//
	// Callbacks
	//

	this.postComment_onSuccess = function(parent_post_id) {
		// Increment post count
		var num_posts = Dsq.$('dsq-num-posts');
		var total_posts = Dsq.$('dsq-total-posts');
		
		if (num_posts) { 
			num_posts.innerHTML = parseInt(num_posts.innerHTML) + 1;
		}
		if (total_posts) { 
			total_posts.innerHTML = parseInt(total_posts.innerHTML) + 1;
		}
	};
};
// Dsq.Templates


/**
 * Dsq.Post
 */
Dsq.Post = new function() {
	this.openedMenu = {};
	this.menuEventListener = null;
	this.stateReplyToggled = {};
	this.stateEditToggled = {};
	this.stateRecordLink = {};

	/**
	 * Inserts a new post into the document.
	 *
	 * @param after_id {Number}	Insert a post before specified id.  If after_id
	 *							evaluates to false, then post in the front.  If
	 *							after_id is -1, post at the end.
	 */
	this.insert = function(after_id, id, message, author) {
		// Skeleton template from thread_posts.html.
		var skeleton = ' \
			<li id="dsq-comment-%(id)s"> \
				<div id="dsq-comment-header-%(id)s" class="dsq-comment-header"> \
					<cite id="dsq-cite-%(id)s" class="dsq-comment-cite"> \
						<a id="dsq-author-user-%(id)s" href="%(author_url)s" target="_blank" rel="nofollow">%(author_name)s</a> \
					</cite> \
				</div> \
				<div id="dsq-comment-body-%(id)s" class="dsq-comment-body"> \
					<div id="dsq-comment-message-%(id)s" class="dsq-comment-message">%(message)s</div> \
				</div> \
			</li> \
		';
		var _meta = Dsq.jsonData.posts[id];
		var _user_meta = Dsq.jsonData.users[_meta.user_key];
		var markup = Dsq.Utils.interpolate(skeleton, {
			id: id,
			message: message,
			author_url: _user_meta.blog,
			author_name: _user_meta.display_name
		});
		var div = document.createElement('div');
		markup = markup.replace(Dsq.COMMENTS_RE, Dsq.CommentsHandler);
		div.innerHTML = markup;

		if (after_id === -1) {
			Dsq.$('dsq-comments').appendChild(div);
		} else if (!after_id) {
			Dsq.$('dsq-comments').insertBefore(div, Dsq.$('dsq-comments').firstChild);
		} else if (Dsq.$('dsq-comment-' + after_id)) {
			// Get next node after "after_id", so we can insert before it.
			// If "after_id" is the last comment, the target node is the
			// last node.
			
			// var append_post_id = Dsq.Templates.appendPost(after_id).replace('<div id="','').replace('"></div>', '');
			var append_post_id = 'dsq-append-post-' + after_id;
			var node = Dsq.$(append_post_id);
			while (node = node.nextSibling) {
				if (!node || node.nodeType == 1) { // 1 == Node.ELEMENT_NODE
					break;
				}
			}
			if (!node) {
				node = Dsq.$(append_post_id);
			}
			node.parentNode.insertBefore(div, node);
		}
	};

	this.incrementPostCount = function() {
		
		var num_posts = Dsq.$('dsq-num-posts');
		var total_posts = Dsq.$('dsq-total-posts');

		if (num_posts) {
			num_posts.innerHTML = parseInt(num_posts.innerHTML, 10) + 1;
		}
		if (total_posts) {
			total_posts.innerHTML = parseInt(total_posts.innerHTML, 10) + 1;
		}
	}
	
	this.outlineComment = function(post_id) {
		Dsq.$('dsq-comment-' + post_id).className += ' dsq-comment-outline';
		setTimeout("(function () { Dsq.Post.clearOutlineComment(" + post_id + ") })()", 3000);
	};
	
	this.clearOutlineComment = function(post_id) {
		Dsq.$('dsq-comment-' + post_id).className = Dsq.$('dsq-comment-' + post_id).className.replace('dsq-comment-outline', '');
	};

	this.showMenu = function(el, id, name) {
		var anchorPos = Dsq.Utils.findPos(el);
		var menu = document.createElement('ul');

		if(this.openedMenu) {
			if(this.openedMenu.linkClicked) {
				this.openedMenu.linkClicked = false;
				return;
			}
		}

		switch(name) {
			case 'more':
				menu.innerHTML = Dsq.Templates.menuMore(id);
				break;
			case 'media':
				menu.innerHTML = Dsq.Templates.menuMedia(id);
				break;
			default:
				break;
		}

		// Add menu to document body
		menu.id = 'dsq-menu-' + id;
		menu.className = 'dsq-menu';
		Dsq.$b.appendChild(menu);

		// Position and show
		anchorPos[1] += 15;
		menu.style.left = anchorPos[0] + 'px';
		menu.style.top = anchorPos[1] + 'px';
		menu.style.display = 'block';

		// Set global reference
		this.openedMenu = {
			'el' : menu,
			'id' : id,
			'name' : name,
			'linkClicked' : false
		};

		// Set listener
		this.menuEventListener = Dsq.Utils.addEventListener(document, 'mouseup', this._hideMenu);
	};

	this._hideMenu = function(e) {
		var el = e.target || e.srcElement;
		var openedMenu = Dsq.Post.openedMenu.el;
		var id = Dsq.Post.openedMenu.id;

		if(!id) {
			var link = 'dsq-' + Dsq.Post.openedMenu.name + '-link';
		} else {
			var link = 'dsq-' + Dsq.Post.openedMenu.name + '-link-' + id;
		}

		if(!openedMenu) {
			return;
		}

		if(!Dsq.Popup.isClicked(e, openedMenu.id)) {
			openedMenu.style.display = 'none';
			Dsq.Utils.removeEventListener(Dsq.Post.menuEventListener);
			Dsq.Utils.deleteNode(openedMenu);

		} else {
			// Hide the menu if a link was clicked inside the menu.  We can't
			// completely remove the menu until the onclick event on the link
			// fires, but the menuEventListener will prevent multiple menus
			// from polluting the DOM.
			if(el && typeof el.href != 'undefined') {
				openedMenu.style.display = 'none';
				Dsq.Post.openedMenu.el = null;
			}
		}

		if(Dsq.Popup.isClicked(e, link)) {
 			Dsq.Post.openedMenu.linkClicked = true;
		}
	};


	this.getUserServices = function(user_key, id) {
		if(!user_key && id) {
			var _meta = Dsq.jsonData.posts[id];
			user_key = _meta.user_key;
		}
		var userData = Dsq.jsonData['users'][user_key];
		var userServices = [];

		// Keep a full list of supported services. This is the order they will display in the drop-profile.
		// Each service must have a corresponding case in _buildServiceUrl()
		var supportedServices = ['blog', 'twitter', 'facebook', 'tumblr'];

		function _buildServiceUrl(serviceName) {
			var data = userData[serviceName];
			var services = {
				blog:		function(d) { return d; },
				twitter:	function(d) { return d; },
				facebook:	function(d) { return d; },
				tumblr:		function(d) { return 'http://' + d + '.tumblr.com'; }
			};
			return services[serviceName](data);
		}

		for(var i = 0; i < supportedServices.length; i++) {
			if(userData[supportedServices[i]]) {
				var serviceUrl = _buildServiceUrl(supportedServices[i]);
				userServices.push({'name' : supportedServices[i], 'url' : serviceUrl});
			}
		}
		return userServices;
	}

	this.dropProfile = function(id) {
		var dp = Dsq.$('dsq-drop-profile-' + id);

		// IE6 needs JS to display/hide. All other browsers use CSS.
		if(dp) {
			if(Dsq.Utils.ie6) dp.style.display = (dp.style.display == 'inline') ? 'none' : 'inline';
			return false;
		} else {
			dp = document.createElement('ul');
		}

		dp.id = 'dsq-drop-profile-' + id;
		dp.className = 'dsq-drop-profile';

		if(Dsq.Utils.ie6) { dp.style.display = 'inline'; }

		var container = Dsq.$('dsq-header-avatar-' + id);
		dp.innerHTML = Dsq.Templates.dropProfile(id);
		container.appendChild(dp);
	};

	this.dropProfileMore = function(el, id) {
		var hiddenItems = Dsq.$('dsq-drop-hidden-' + id);

		hiddenItems.style.display = 'inline';
		el.parentNode.style.display = 'none';
	};

	this._updateReplyLinks = function(el, id) {
		// Update "reply / cancel" links based on state.
		var displayDict = {};

		if(id) {
			if(this.stateReplyToggled[id]) {
				el.innerHTML = 'Cancel';
				displayDict['media'] = 'inline';
				displayDict['edit'] = 'none';
			} else {
				el.innerHTML = 'Reply';
				displayDict['media'] = 'none';
				displayDict['edit'] = 'inline';
			}
		}

		for(var key in displayDict) {
			if(displayDict.hasOwnProperty(key)) {
				var	linkEl = Dsq.$('dsq-' + key + '-el-' + id),
					spacer = Dsq.$('dsq-' + key + '-spacer-' + id);

				if(linkEl) {
					linkEl.style.display = displayDict[key];
					if(spacer) spacer.style.display = displayDict[key];
				}
			}
		}
	};

	this._updateMediaLinks = function(el, id) {
		// Update "use media / cancel" links based on state.
		var appendId = (id) ? ('-' + id) : '';
		var link = Dsq.$('dsq-media-link' + appendId);

		if(this.stateRecordLink[id]) {
			link.innerHTML = 'Cancel Media';
			link.onclick = function() { Dsq.Post.toggleMediaReply(link, id); return false; };
		} else {
			link.innerHTML = 'Use Media <small>&#9660;</small>';
			link.onclick = function() { Dsq.Post.showMenu(link, id, 'media'); return false; };
		}
	};

	this.toggleReply = function(el, id) {
		// Create reply IFrame
		if (window.disqus_use_postmessage) {
			if (!this.stateReplyToggled[id]) {
				Dsq.$('dsq-reply-' + id).style.display = 'block';
				Dsq.$('dsq-reply-bar-' + id).style.display = 'block';
				// Create IFrame if it doesn't exist.
				if (!Dsq.frames['reply_' + id]) {
					var _meta = Dsq.jsonData.posts[id];
					Dsq.frames['reply_' + id] = new Dsq.ReplyFrame(Dsq.$('dsq-reply-frame-' + id), id);
					Dsq.frames['reply_' + id].init();
					Dsq.frames['reply_' + id].setState(id, _meta.depth);
				}
			} else {
				Dsq.$('dsq-reply-' + id).style.display = 'none';
				Dsq.$('dsq-reply-bar-' + id).style.display = 'none';
			}
		} else {
			// DEPRECATED
			if(!this.stateReplyToggled[id]) {
				// Reply toolbar
				Dsq.$('dsq-reply-bar-' + id).style.display = 'block';
				Dsq.Iframes.showReplyIframeInContainerIfAllowed(Dsq.$('dsq-reply-' + id), id);
			} else {
				Dsq.$('dsq-reply-bar-' + id).style.display = 'none';
				Dsq.Iframes.hideAllInContainer(Dsq.$('dsq-reply-' + id));
				if(this.stateRecordLink[id]) {
					// HACK: Cancel media before canceling self.
					this.toggleMediaReply(Dsq.$('dsq-media-link-' + id), id);
				}
			}
		}

		this.stateReplyToggled[id] = !this.stateReplyToggled[id];
		this._updateReplyLinks(el, id);

		if(Dsq.Utils.ie) { Dsq.Utils.fixIframesIE('dsq-reply-' + id); }

		Dsq.Events.fire(Dsq.Events.REPLY_IFRAME_TOGGLED, {
			postId: id,
			opened: this.stateReplyToggled[id]
		});
	};

	this.toggleMediaReply = function(el, id, xtype) {
		id = id || 0;
		if(id) {
			var container = Dsq.$('dsq-reply-' + id);
		} else {
			var container = Dsq.$('dsq-post-add');
		}

		if(!this.stateRecordLink[id]) {
			Dsq.Iframes.showReplyIframeInContainer(container, id, {xtype:xtype}, 'dsq-post-video');
		} else {
			Dsq.Iframes.showReplyIframeInContainer(container, id);
		}
		this.stateRecordLink[id] = !this.stateRecordLink[id];
		this._updateMediaLinks(el, id);

		if(Dsq.Utils.ie) { Dsq.Utils.fixIframesIE(); }
	};

	this.edit = function(el, id) {
		Dsq.$('dsq-comment-message-' + id).innerHTML = Dsq.Templates.frameEdit(id);
		el.parentNode.style.display = 'none';
		if(Dsq.Utils.ie) { Dsq.Utils.fixIframesIE('dsq-comment-message-' + id); }
	};

    this.rate = function(el, id, vote) {
		if(Dsq.jsonData.request.is_authenticated || Dsq.jsonData.forum.allow_anon_votes) {
			if(vote == 1) {
                Dsq.$('dsq-rate-cont-' + id).innerHTML = '<img src="http://media.disqus.com/images/loading-small.gif">';
            }

            Dsq.Utils.execScript('http://disqus.com/forums/andrewmcafee/vote.js'
                + '?post_id='    + id
                + '&vote='        + vote);

		} else {
			Dsq.Popup.login(Dsq.Strings.TO_RATE_PLEASE_LOG_IN);
		}
    };

	this.report = function(id, confirmed) {
		if(confirmed) {
			Dsq.Utils.postToUrl('http://disqus.com/forums/andrewmcafee/a_technology_flip_test_introducing_channels_in_a_world_of_platforms/post_report/', {'post_id': id});
			Dsq.Popup.popModal('Thank you. This comment has been flagged for moderator attention.', 'Successfully flagged');
			Dsq.Utils.deleteNode(Dsq.$('dsq-post-report-' + id));
		} else {
			var title = Dsq.Strings.FLAG_INAPPROPRIATE_COMMENT;
			var message = Dsq.Strings.ARE_YOU_SURE_YOU_WOULD_LIKE_TO_REPORT_THIS_COMMENT_TO_A_MODERATOR + '? \
			<br /><br /> \
			<button onclick="Dsq.Popup._closePopup(null, true)"><strong>' + Dsq.Strings.NO + '</strong>, ' + Dsq.Strings.NEVER_MIND + '</button>&nbsp;&nbsp;&nbsp;<button onclick="Dsq.Post.report(' + id + ', true);"><strong>' + Dsq.Strings.YES + '</strong>, ' + Dsq.Strings.FLAG_INAPPROPRIATE_COMMENT + '</button><br /><br />'
			+ Dsq.Strings.THIS_WILL_FLAG_COMMENTS_FOR_MODERATORS_TO_TAKE_ACTION + '. \
			';

			Dsq.Popup.popModal(message, title, id);
		}
	};



	this.showAlert = function(id, msg) {
		var msgEl = Dsq.$('dsq-comment-message-' + id);
		var alert = '<div class="dsq-comment-alert">' + msg + '</div>';

		msgEl.innerHTML = alert + msgEl.innerHTML;
	};

};
// Dsq.Post


/**
 * Dsq.Thread
 */
Dsq.Thread = new function() {
	this.fc = null;
	this.ff = null;
	this.ac = null;

	
	this.adminIsOn = false;

	
	
	

	this.hlComment = null;
	this.hlCommentClass = null;

	this.getNextComment = function(el) {
		var start_id = el.id;
		while(el = el.nextSibling) {
			if(el.id && el.id.indexOf('dsq-comment-') != -1 && el.id != start_id) {
				return el;
			}
		}
		return null;
	};

	this.getActiveCommentId = function() {
		if (document.URL.indexOf('#comment-') >= 0) {
			var anchor = document.URL.slice(document.URL.indexOf('#') + 1);
			return anchor.replace('comment-', '');
		}
		return null;
	};

	this.highlightAnchor = function() {
		var i = this.getActiveCommentId();
		if (i == null) return false;
		var id = 'dsq-comment-' + i;
		var hash = window.location.hash;

		// Toggle the hash incase the comment isn't available when the page loads
		// for WebKit-based browsers.
		if (Dsq.Utils.webkit) {
			window.location.hash = '';
			window.location.hash = hash;
		}

		this.hlComment = Dsq.$(id);
		// Adding this conditional guard pending #289
		if (!this.hlComment) {
			return;
		}
		this.hlCommentClass = this.hlComment.className;
		this.hlComment.className += ' dsq-hl-anchor';

		setTimeout("Dsq.Thread.highlightClear()", 3000);
	};

	this.highlightClear = function() {
		if (!this.hlComment) {
			return;
		}
		this.hlComment.className = this.hlCommentClass;
	};

	this.login = function(toggle) {
		// toggle id is #dsq-reply-login-[id]
		var postId;
		if(toggle.id.indexOf('dsq-reply-login') != -1) {
			postId = toggle.id.slice(16);
			var container = Dsq.$('dsq-reply-' + postId);
		} else {
			var container = Dsq.$('dsq-post-add');
		}

		if(toggle) {
			if(toggle.className == 'dsq-login-active') {
				Dsq.Iframes.showReplyIframeInContainerIfAllowed(container, postId);
				toggle.className = '';
			} else {
				Dsq.Iframes.showLoginIframeInContainer(container, postId);
				toggle.className = 'dsq-login-active';
			}
		} else {
			Dsq.Iframes.showLoginIframeInContainer(container, postId);
		}

		if(Dsq.Utils.ie) { Dsq.Utils.fixIframesIE(); }
	};


	this.paginate = function(page, el_clicked, per_page) {
		// Use extra_params to pass any override parameters that we need to persist.
		var extra_params = '';

		// "Per page" can either be overriden by providing it as an argument
		// (per-call) or setting the disqus_per_page override variable (global).
		if(typeof per_page == 'undefined') {
			per_page = null;
		}
		if(typeof disqus_per_page != 'undefined' && per_page === null) {
			per_page = disqus_per_page;
		}

		if(typeof disqus_sort != 'undefined') {
			extra_params += '&sort=' + disqus_sort;
		}
		if(per_page !== null) {
			extra_params += '&per_page=' + per_page;
		}

		Dsq.$('dsq-pagination').innerHTML += '<img src="http://media.disqus.com/images/loading-small.gif">';
		
		if(el_clicked) {
			el_clicked.style.display = 'none';
		}
		
		Dsq.Utils.execScript('http://disqus.com/forums/andrewmcafee/thread.js'
			+ '?slug='	+ 'a_technology_flip_test_introducing_channels_in_a_world_of_platforms'
			+ '&p='		+ page
			+ extra_params);
	};

	this.sortBy = function(sort) {
		var disqus_script = document.createElement('script');
		var disqus_date = new Date();

		if (location.hash != '') {
			location.hash = '#disqus_thread';
		}

		if(typeof(disqus_url) == 'undefined') {
			disqus_url = disqus_href;
		}
		disqus_script.type = 'text/javascript';
		disqus_script.src = 'http://disqus.com/forums/andrewmcafee/thread.js'
			+ '?slug='	+ 'a_technology_flip_test_introducing_channels_in_a_world_of_platforms'
			+ '&sort='	+ sort
			+ '&title='
			+ '&'		+ disqus_date.getTime();

		Dsq.$('dsq-comments').innerHTML = '<img src="http://media.disqus.com/images/loading.gif">';
		Dsq.container.appendChild(disqus_script);
	};

	this.subscribe = function(status, email) {
		// `status` is an int -- 1 to subscribe, 0 to unsubscribe
		if(Dsq.jsonData.request.is_authenticated || email) {
			// If authenticated user OR anonymous email provided

			if(email) {
				Dsq.Popup._closePopup(null, true);
			}

			Dsq.Utils.execScript('http://disqus.com/forums/andrewmcafee/subscribe.js'
				+'?status=' 	+ status
				+ '&slug='		+ 'a_technology_flip_test_introducing_channels_in_a_world_of_platforms'
				+ '&email=' 	+ encodeURIComponent(email));

		} else if(!email) {
			// If anonymous user and no email has been provided yet, prompt for email

			var title = 'Subscribe to this comment thread';
			var message = ' \
				New comments will be sent directly to your email inbox! \
				<div class="dsq-subscribe-submit"> \
					<p><strong>Enter your email address below.</strong></p> \
					<input type="text" id="dsq-subscribe-email"> \
					<button onclick="Dsq.Thread.subscribe(1, Dsq.$(\'dsq-subscribe-email\').value)">Subscribe</button> \
				</div> \
			';

			Dsq.Popup.popModal(message, title);
		}
	};

	this.showSettings = function() {
		if (!Dsq.jsonData.request.is_moderator) {
			return;
		}

		/* The form has to be re-designed when more options will come out. */
		var html = 'Automatically close comments after <input size="3" id="dsq-thread-days-alive" value="' + Dsq.jsonData.thread.days_alive + '" type="text" /> days. Existing comments will still be displayed.<br /><br />(Using 0 days will disable this feature)<br /><br />'
								 + '<button onclick="Dsq.Thread.updateDaysAlive();" class="dsq-button-small"><span>Save</span></button>'
								 + '<span id="dsq-thread-settings-status" class="dsq-options-status"></span>';
		Dsq.Popup.popModal(html, 'Settings');
	};

	this.updateDaysAlive = function() {
		var days = Dsq.$('dsq-thread-days-alive').value;
		var status = Dsq.$('dsq-thread-settings-status');
		Dsq.Utils.postToUrl('http://disqus.com/forums/andrewmcafee/update_days_alive.js', {days:days,thread:Dsq.jsonData.thread.id});
		status.innerHTML = 'Saved!';
		window.setTimeout(function() { status.innerHTML = ''; }, 1000);
	};
};
// Dsq.Thread

Dsq.Events = function() {
	var obj = {};

	// Private
	var handlers = {};
	var getHandlers = function(event) {
		if (handlers[event] === undefined) {
			handlers[event] = [];
		}
		return handlers[event];
	};

	// Public
	// Value keys : postId, node, xtype
	obj.REPLY_IFRAME_CREATED = 1;
	// Value keys : postId, opened
	obj.REPLY_IFRAME_TOGGLED = 2;
	obj.fire = function(event, opt_value) {
		if (!event) {
			throw new Error('Unknown event');
		}
		var value = opt_value || {};
		for (var i=0; i<getHandlers(event).length; i++) {
			getHandlers(event)[i](value);
		}
	};
	obj.addHandler = function(event, callback) {
		getHandlers(event).push(callback);
	};

	return obj;
}();

/**
 * Dsq.Realtime
 */
Dsq.Realtime = new function() {
	var initialized = false;
	var interval = null;
	var last_checked = Dsq.jsonData.request.timestamp;
	var new_posts = [];
	var ongoing_request = false;
	var prev_script = null;

	function updateNewPostCount() {
		Dsq.$('dsq-realtime-alert').style.display = new_posts.length ? 'block' : 'none';

		Dsq.$('dsq-realtime-queued').innerHTML = new_posts.length
		+ ' new '
		+ Dsq.Utils.pluralize(new_posts.length, 'comment', 'comments')
		+ Dsq.Utils.pluralize(new_posts.length, ' was', ' were')
		+ ' just posted.';

		Dsq.$('dsq-realtime-show').innerHTML = '(' + Dsq.Strings.SHOW + ')';
	}

	function insertNewPosts() {
		var post_id = null;
		var after_id = Dsq.$('dsq-sort-select').value === 'oldest' ? -1 : null;

		for (var i=0; i<new_posts.length; i++) {
			post_id = new_posts[i];
			Dsq.Post.insert(after_id, post_id, Dsq.jsonData.posts[post_id].message);
			Dsq.Post.incrementPostCount();
			Dsq.Post.outlineComment(post_id);
		}
		new_posts = [];
	}

	this.enableInterval = function() {
		interval = setInterval(Dsq.Realtime.check, Dsq.jsonData.context.realtime_speed);
		Dsq.$('dsq-realtime-status').innerHTML = Dsq.Strings.ENABLED;
		Dsq.$('dsq-realtime-toggle').innerHTML = '(' + Dsq.Strings.PAUSE + ')';
	}

	this.disableInterval = function() {
		if (interval) {
			clearInterval(interval);
			interval = null;
		}
		Dsq.$('dsq-realtime-status').innerHTML = Dsq.Strings.PAUSED;
		Dsq.$('dsq-realtime-toggle').innerHTML = '(' + Dsq.Strings.RESUME + ')';
	}

	this.toggleInterval = function() {
		if (!interval) {
			Dsq.Realtime.enableInterval();
		} else {
			Dsq.Realtime.disableInterval();
		}
		return false;
	}

	this.initialize = function() {
		if (!initialized) {
			initialized = true;
			Dsq.$('dsq-realtime-toggle').onclick = this.toggleInterval;
			if (!Dsq.jsonData.forum.streaming_realtime) {
				Dsq.$('dsq-realtime-show').onclick = this.show;
				updateNewPostCount();
			}
			if (Dsq.jsonData.thread.realtime_paused) {
				Dsq.Realtime.disableInterval();
			} else {
				Dsq.Realtime.enableInterval();
			}
		}
	}

	this.show = function() {
		insertNewPosts();
		updateNewPostCount();
		return false;
	}

	this.check = function() {
		if (!ongoing_request && Dsq.jsonData.realtime_enabled) {
			if (prev_script) {
				prev_script.parentNode.removeChild(prev_script);
			}
			ongoing_request = true;
			prev_script = Dsq.Utils.execScript('http://disqus.com/forums/10392406/realtime.js?timestamp=' + last_checked);
		}
	};

	this.update = function(timestamp, posts, users) {
		ongoing_request = false;
		last_checked = timestamp;

		if (users) {
			for (var user_id in users) {
				if (users.hasOwnProperty(user_id)) {
					if (!Dsq.jsonData.users[user_id]) {
						Dsq.jsonData.users[user_id] = users[user_id];
					}
				}
			}
		}

		if (posts) {
			for (var post_id in posts) {
				if (posts.hasOwnProperty(post_id)) {
					if (!Dsq.jsonData.posts[post_id]) {
						Dsq.jsonData.posts[post_id] = posts[post_id];
						new_posts.push(post_id);
					}
				}
			}

			if (Dsq.jsonData.forum.streaming_realtime) {
				insertNewPosts();
			} else {
				updateNewPostCount();
			}
		}
	};

}();

// DEPRECATED
Dsq.Iframes = function() {
	// Different style of object from the above. Hoping to switch to this for some reason.
	var obj = {};

	// Private
	var showIframeInContainer = function(container, id, markup) {
		// Look through container for iframes, hiding them, except show one that matches id
		// If none of them matched id, create a new iframe using markup and insert it.
		// Returns the iframe node if and only if it was newly created.
		var found = false;
		for (var i=0; i<container.childNodes.length; i++) {
			var child = container.childNodes[i];
			if (child.nodeName == 'IFRAME') {
				if (child.id == id) {
					child.style.display = 'block';
					found = true;
				} else {
					child.style.display = 'none';
				}
			}
		}
		if (found) {
			return;
		}
		// The iframe wasn't found, so construct it and add it to the container.
		// Don't use innerHTML because it might reload iframes
		var div = document.createElement('div');
		div.innerHTML = markup;
		var iframe = div.childNodes[0];
		div.removeChild(iframe);
		container.appendChild(iframe);
		return iframe;
	};

	// Public
	obj.makeReplyIframeId = function(opt_postId, opt_xtype) {
		var id = 'dsq-post-add-iframe';
		if (opt_xtype) {
			id += '-' + opt_xtype;
		}
		if (opt_postId) {
			id += '-' + opt_postId;
		}
		return id;
	};
	obj.makeLoginIframeId = function(opt_postId) {
		if (!opt_postId) {
			return 'dsq-login-iframe';
		}
		return 'dsq-login-iframe-' + opt_postId;
	};
	obj.makeReplyIframeName = function(opt_postId, opt_xtype) {
		var name = 'dsq-reply-frame';
		if (opt_xtype) {
			name += '-' + opt_xtype;
		}
		if (opt_postId) {
			name += '-' + opt_postId;
		}
		return name;
	};
	obj.showReplyIframeInContainer = function(container, opt_postId, opt_extraParams, opt_className) {
		// Construct the id so we can check if it's already present.
		// Hide any other iframes we find, and show this one if it's found.
		var params = opt_extraParams || {};
		// use xtype in the id and name so we can distinguish media replies from text replies:
		var id = Dsq.Iframes.makeReplyIframeId(opt_postId, params.xtype);
		var name = Dsq.Iframes.makeReplyIframeName(opt_postId, params.xtype);
		var attributes = {
			'id': id,
			'name': name,
			'class': opt_className || 'dsq-post-reply'
			};
		var markup = Dsq.Templates.frameReply(opt_postId, opt_extraParams, attributes);
		var iframe = showIframeInContainer(container, id, markup);
		// It was newly created
		if (iframe) {
			Dsq.Events.fire(Dsq.Events.REPLY_IFRAME_CREATED, {
				postId: opt_postId,
				node: iframe,
				xtype: params.xtype
			});
		}
	};
	obj.showLoginIframeInContainer = function(container, opt_postId) {
		var id = Dsq.Iframes.makeLoginIframeId(opt_postId);
		var markup = Dsq.Templates.frameLogin({id: id});
		showIframeInContainer(container, id, markup);
	};
	obj.showReplyIframeInContainerIfAllowed = function(container, opt_postId) {
		if (Dsq.jsonData.context.show_reply) {
			obj.showReplyIframeInContainer(container, opt_postId);
		} else {
			obj.hideAllInContainer(container);
		}
	};
	obj.hideAllInContainer = function(container) {
		for (var i=0; i<container.childNodes.length; i++) {
			var child = container.childNodes[i];
			if (child.nodeName == 'IFRAME') {
				child.style.display = 'none';
			}
		}
	};

	return obj;
}();

Dsq.Twitter = new function() {
	var that = this;

	this.startTwitterConnect = function() {
		var popupParams = 'location=0,status=0,width=800,height=400';
		that._twitterWindow = window.open(Dsq.jsonData.settings.disqus_url + '/_ax/twitter/begin/', 'twitterWindow', popupParams);
		that._twitterInterval = window.setInterval(that.completeTwitterConnect, 1000);
	};

	this.completeTwitterConnect = function() {
		if (that._twitterWindow.closed) {
			window.clearInterval(that._twitterInterval);
			window.location.reload();
		}
	};
};

Dsq.Yahoo = new function() {
	var that = this;

	this.startYahooConnect = function() {
		var popupParams = 'location=0,status=0,width=800,height=400';
		that._yahooWindow = window.open(Dsq.jsonData.settings.disqus_url + '/_ax/yahoo/begin/', 'yahooWindow', popupParams);
		that._yahooInterval = window.setInterval(that.completeYahooConnect, 1000);
	};

	this.completeYahooConnect = function() {
		if (that._yahooWindow.closed) {
			window.clearInterval(that._yahooInterval);
			window.location.reload();
		}
	};
};

Dsq.OpenID = new function() {
	var that = this;

	this.requestURL = function() {
		var message = '<table class="dsq-openid-form"><tr><td style="vertical-align:top;" rowspan="2"><img src="' + Dsq.jsonData.settings.media_url + '/images/openid-icon-100x100.png" /></td>';
		message += '<td><label for="dsq-openid-url">OpenID URL:</label></td><td><input type="text" id="dsq-openid-url" /></td></tr>';
		message += '<tr><td><label for="dsq-openid-username">Display name:</label></td><td><input type="text" id="dsq-openid-username" /></td></tr>';
		message += '<tr><td class="dsq-openid-submit" colspan="3"><input type="button" value="Sign in" onclick="Dsq.OpenID.startConnect();" /></td></tr>';
		message += "</table>";

		Dsq.Popup.popModal(message, 'Sign in using OpenID');
	};

	this.startConnect = function() {
		var isblank = function(str) {
			return /^\s*$/.test(str);
		};

		var openid_url = Dsq.$('dsq-openid-url').value;
		var username = Dsq.$('dsq-openid-username').value;

		if (isblank(openid_url)) {
			return;
		}

		var popupParams = 'location=0,status=0,width=800,height=500';
		var url = Dsq.jsonData.settings.disqus_url + '/_ax/openid/begin/' + '?url=' + encodeURIComponent(openid_url) + '&username=' + encodeURIComponent(username);
		that._openidWindow = window.open(url, 'openidWindow', popupParams);
		that._openidInterval = window.setInterval(that.completeConnect, 1000);
	};

	this.completeConnect = function() {
		if (that._openidWindow.closed) {
			window.clearInterval(that._openidInterval);
			window.location.reload();
		}
	};
};

Dsq.Reaction = new function() {
	var that = this;

	this.hide = function(id) {
		Dsq.Utils.execScript('http://disqus.com/forums/andrewmcafee/hidereaction.js?' + 'reaction_id=' + id);
	};

	this.reportMissingReactions = function() {
		if (!Dsq.jsonData.request.is_moderator || !Dsq.jsonData.forum.reactions_enabled) {
			return;
		}

		if (Dsq.jsonData.thread.queued) {
			Dsq.Popup.popModal('Your report has been received. The system will automatically search for new reactions; if any are found, they will be displayed on this comment thread.<br/><br/>Thank&nbsp;you.',
												 'Reported missing reactions');
			return;
		}

		Dsq.Utils.execScript(Dsq.jsonData.settings.disqus_url + '/forums/andrewmcafee/queueurl.js');
	};
};

Dsq.CNN = function() {
	var obj = {};

	obj.authenticate = function() {
		var url = Dsq.jsonData.settings.disqus_url + "/saml/cnn/try/";
		Dsq.Utils.postToUrl(url, {'target': document.location}, true);
	};

	return obj;
}();


if(Dsq.Utils.ie6) {
	(function() {
		DSQ_HEADER_AVATAR_RE = /<div class="dsq-header-avatar"(.*?)>/gim;
		Dsq.Templates.registerFilter('postPrependHeader', function(html, post_id) {
			// Add "onmouseout" for dsq-header-avatar for dropProfile
			// functionality since IE6 cannot use :hover.
			function _headerAvatarReplace(content, inner, _unused, html) {
				return '<div class="dsq-header-avatar" '
					+ inner
					+ ' onmouseout="Dsq.Post.dropProfile(' + post_id + ')">';
			}
			html = html.replace(DSQ_HEADER_AVATAR_RE, _headerAvatarReplace);
			return html;
		});
	})();
}









(function() {
	//
	// Load theme.  This overrides the base templates with template functions
	// from the respective themes.
	//
	if (Dsq.jsonData.integration.theme == 4) {
		var theme = 'narcissus';
		// HACK: Set variable on window to use post message.
		window.disqus_use_postmessage = true;

		
		for(var prop in Dsq.Themes[theme]) {
			if(Dsq.Themes[theme] && Dsq.Themes[theme].hasOwnProperty(prop)) {
				Dsq.Templates[prop] = Dsq.Themes[theme][prop];
			}
		}
		
		for(var prop in Dsq.Post) {
			if(Dsq.Themes[theme] && Dsq.Themes[theme].hasOwnProperty(prop)) {
				Dsq.Post[prop] = Dsq.Themes[theme][prop];
			}
		}
	}

	//
	// Register templates.  This must be done after all themes are loaded.
	//
	Dsq.Templates.registerTemplate('authPost', Dsq.Templates.authPost);
	Dsq.Templates.registerTemplate('header', Dsq.Templates.header);
	Dsq.Templates.registerTemplate('footer', Dsq.Templates.footer);
	Dsq.Templates.registerTemplate('trackbacks', Dsq.Templates.trackbacks);
	Dsq.Templates.registerTemplate('reactions', Dsq.Templates.reactions);
	Dsq.Templates.registerTemplate('prependPost', Dsq.Templates.prependPost);
	Dsq.Templates.registerTemplate('appendPost', Dsq.Templates.appendPost);
	Dsq.Templates.registerTemplate('postPrependHeader', Dsq.Templates.postPrependHeader);
	Dsq.Templates.registerTemplate('postAppendHeader', Dsq.Templates.postAppendHeader);
	Dsq.Templates.registerTemplate('preBody', Dsq.Templates.preBody);
	Dsq.Templates.registerTemplate('postBody', Dsq.Templates.postBody);
	Dsq.Templates.registerTemplate('postFooter', Dsq.Templates.postFooter);
	Dsq.Templates.registerTemplate('_popupGeneric', Dsq.Templates._popupGeneric);
	Dsq.Templates.registerTemplate('voted', Dsq.Templates.voted);
	Dsq.Templates.registerTemplate('popupProfile', Dsq.Templates.popupProfile);
	Dsq.Templates.registerTemplate('postBox', Dsq.Templates.postBox);
	Dsq.Templates.registerTemplate('pagination', Dsq.Templates.pagination);
	Dsq.Templates.registerTemplate('postComment_onSuccess', Dsq.Templates.postComment_onSuccess);

})();

Dsq.container.className = "clearfix";
Dsq.container.innerHTML = ' \
<ul id="dsq-comments">\
	 <li id="dsq-comment-5486665">\
	 <div id="dsq-comment-header-5486665" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486665" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486665" href="http://www.powerhousemuseum.com/dmblog/" target="_blank" rel="nofollow">Seb Chan</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486665" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486665" class="dsq-comment-message">Hi Andrew<br><br>The flip test is a great way of looking at this but I think you underplay the role of the users in this. You make strong arguments as to how managers might prevent channel technologies, but from a users\' perspective channel technologies may be exactly what they have been waiting for - and, like the leakage that occurs now with unsanctioned blogs there would be leakage around channel communication.<br><br>We are experimenting a lot with Ent 2.0 concepts in a medium sized museum at the moment. This has been a great success in dealing with the outside world (public facing blogs that have opened up new ways to communicate research and knowledge to audiences and visitors; tagging, folksonomies and recommendations sytems for people wishing to search our collection, for example). <br><br>But getting sufficient traction amongst internal users for a research wiki or the like is currently extremely difficult - largely because channel communication is for more efficient for the current workflows of the organisation. Partially this is because of the diverse nature and multiple \'missions\' of the organisation, and the resulting diversity of the internal user base.<br><br>I think externally things have worked because even though the lurker/participant ratio is probably the same, the user base is significant enough to create momentum for new workflows to emerge (that is, the workflow of a visitor interacting with a museum). Internally, though the user base is too small for momentum to develop and channel comunication better serves the size.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486664">\
	 <div id="dsq-comment-header-5486664" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486664" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486664" href="http://developinginnovation.com" target="_blank" rel="nofollow">Rahul Roy-Chowdhury</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486664" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486664" class="dsq-comment-message">First of all, great post and a great construct.  I hadn\'t come across the flip test before, but I plan to use it to examine new product strategies from now on.<br><br>In a world with platforms but no channels, my view on the outcome is a bit different.  It has to do with the fact that channels are a subset of platforms.  Platforms with access control provide a pretty efficient means of channel communications, while broadcast via channel technologies is extremely inefficient.<br><br>For example, if I had access to a blog, and regularly used the "restrict access" feature to make certain posts available to a subset of people, the use-case for email adoption becomes a lot less certain.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486663">\
	 <div id="dsq-comment-header-5486663" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486663" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486663" href="http://nitnblogs.blogspot.com" target="_blank" rel="nofollow">Nitin Goyal</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486663" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486663" class="dsq-comment-message">Andrew,<br>A couple of points:<br>1. Channels like email do leave a trace of the underlying patterns.  Yes the common public does not have access to it, but a Google certainly can be expected to "monetize" the information it gets by analyzing (y)our Gmail usage.<br>2. In the flip scenario, the channel should get immediate traction if there was an underlying needs of the users that the platfroms already present were not able to fulfill.  I would expect the channnels to quickly grow as they would have addressed the need for long private discussion (email), real time interaction (chat) and so on.<br><br>Just my 2 cents.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486660">\
	 <div id="dsq-comment-header-5486660" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486660" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486660">Yoav</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486660" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486660" class="dsq-comment-message">Even more brilliant than usual.<br><br>I immensely enjoy reading your blog and IMO your analysis here is correct. One thing that may damage this course of reasoning are the charlatans and dreamers. They will produce anti-productive or silly web 2.0 solutions and turn the VC and public opinion against the web 2.0 revolution.<br><br>I hope that the VC community will be smart enough to distinguish between them and real advances, but what is going on today (investment wise) is not encouraging.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486661">\
	 <div id="dsq-comment-header-5486661" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486661" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486661">John Day</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486661" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486661" class="dsq-comment-message">A fantastic post...<br><br>I think the notion of the flip test is a great way to analyze this situation.  I will definitely keep this method in mind for personal analysis in the coming months.<br><br>Regarding E2.0, I believe it is an accurate assessment, especially in relation to security.  If one assumes adoption, security is certainly the primary challenge facing E2.0 applications.  However, you make a great comparison between channel and platform-based communications here.  <br><br>Individuals are far more likely to say nothing at all if the expectation is that there will be "public" viewing and interpretation, rather than the semi-privacy provided by email.  In fact, I think it\'s worth noting that in some instances, channel communication enables security issues.  (Think, forwards that jump from one Wall Street firm to the next...)</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486659">\
	 <div id="dsq-comment-header-5486659" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486659" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486659">Damon Regan</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486659" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486659" class="dsq-comment-message">Great posts!  Reading the past four made me reflect on a recent internal "sales pitch."<br><br>Not long ago I tried to convince my office that we should begin using a wiki.  The resistance I found surprised me.  I was asked, Â“what will this replace?Â”  The questioner said that they had seen numerous technologies come and go Â– this part I was ready for Â– but that each technology had levied new responsibilities and information demands on them.  The questioner wanted to know which of these responsibilities and information demands would go away.  How was the wiki going to reduce the information overload problem, to which every other technology had added?<br><br>My first thought was to offer up email for the sacrifice.  I knew that we all spent a lot of time using email and it was the source of a lot of the information overload problems we had, but I knew that this wasnÂ’t going away with the introduction of a wiki alone.  (Heck, our email usage could potentially go up when people started asking questions about projects they didnÂ’t know existed.)  Feeling uncomfortable with email, I turned my focus to SharePoint.<br><br>SharePoint was a new technology that I knew had user frustration.  It seemed prime for the sacrifice except for the fact that hardly anyone used it.  How could sacrificing SharePoint reduce anyoneÂ’s information load?  Not feeling comfortable with an answer, I inquired further.<br><br>The questioner explained their frustration with SharePoint in a previous organization.  The boss there had forced users to post virtually everything to SharePoint.  This lead to frustration in two forms.  First, it added the responsibility for posting what in the past never needed to be posted.  Second, it made finding anything in SharePoint nearly impossible because so much had been posted there!<br><br>Â“In the old days, if I went on a business trip and someone needed to know something, they would call my deputy,Â” he explained.  Â“If my deputy didnÂ’t have the answer, theyÂ’d write the question down for me to review when I returned.Â”  No need to post anything, no need to spend time searching for anything.<br><br>So now when I think about shifting from a reliance on channels to an embrace of platforms, I see it with technical and cultural challenges I didnÂ’t see before.  Channels, perhaps because they are private, feel human and make production easy.  Platforms, with SharePoint coming first to mind, feel technical and make production a chore that probably requires technical assistance.  Even if it were easy to produce all that information, finding it would become a chore compared to just using a channel to ask a question of a fellow human.<br><br>These users donÂ’t use NetFlix and they havenÂ’t read The Long Tail.  They have begun consuming information from Wikipedia, but they donÂ’t trust it.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486658">\
	 <div id="dsq-comment-header-5486658" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486658" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486658" href="http://myity.wordpress.com/" target="_blank" rel="nofollow">Richard</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486658" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486658" class="dsq-comment-message">A really valuable exercise. <br><br>I like the comment from Rahul and wonder at the comparison between a restricted access platform and a channel. <br><br>I have an internal blog - i.e. inside our firewall. I post there nearly every day and find it an excellent means of communication and collaboration. My external blog, on the other hand, gets very few posts - I cannot be as relevant outside as I can on the inside and there is little payback for me in posting there.<br><br>As John suggests, there will be things that individuals are unable to express *unless* there is some level of restriction. It must be the case that there are some things individuals wouldn\'t express without severe restriction.<br><br>It\'s interesting that you seem to exclude the phone from your definition of a channel. Why is that? Is a meeting or a conversation not a channel?<br><br>In short would the channels have arisen out of platorms as a simple means of creating an ad-hoc highly restricted platform? If this is so, then as Nitin suggests, channels will get traction as a means to meet this need.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486657">\
	 <div id="dsq-comment-header-5486657" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486657" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486657" href="http://www.schwartz-pr.com/middleware-blog/blog/" target="_blank" rel="nofollow">John Moran</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486657" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486657" class="dsq-comment-message">Andrew - your original stated intention, Â“to highlight the relative risks of the two technology categories,Â” seems to have produced feedback focused on platforms vs. channels. ItÂ’s fascinating how the introduction of new technologies (new anything, I suppose) ends up in an US versus THEM scrum. <br><br>A couple of other examples:  <br><br>* Corporate communications Â– early champions of blogs and podcasts often sneered at conventional corporate communication approaches (press releases, marketing collateral, sales presentations, media opportunities etc.) as being too phony, while many old schoolers failed to see the value of new digital communications. Slowly, the two sides seem to be coming together.<br><br>* Media Â– print and broadcast traditionalists were agonizingly, market-share-losing slow to recognize the potential in digital media. But thatÂ’s changing. It was encouraging to see CBS President Les Moonves tell attendees at last week\'s Consumer Electronics Show that Â“thereÂ’s no such thing anymore as old or new media. WeÂ’re just media.Â”    <br><br>The common thread Â– trailblazers tend to be brash and dismissive of the status quo; while those set in their ways need to be educated and convinced that the next big thing really is the next big thing. Sort of human natureÂ’s checks and balances system.<br><br>As time goes by, people will become comfortable with various platforms. The useful ones will evolve and thrive. Patience everyone.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486656">\
	 <div id="dsq-comment-header-5486656" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486656" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486656">Greg Wallace</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486656" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486656" class="dsq-comment-message">excellent tool - thanks!<br><br>Another factor that I think strongly determines commnication choice is the degree to which the organization in question is secretive versus open.  Many internal organizations (departments within companies, and groups within departments) are more interested in promoting their own agenda than with openly collaborating with "others" the proverbial "them" whom the group in question views as rivalrous.  In such environments, I would suspect that channels would be strongly preferred over the more open and meritocratic platforms.  So, I guess the preference for platform is predicated on the assumption of a certian degree of organizational health, which, in my experience, is far from universal.  <br><br>I wonder if, like international economic agreements such as NAFTA and te EU that serve as enforcement mechanisms for good economic policy, e2.0 platforms can serve as ways to force "sick" organizations to be less secretive and more collaborative.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486655">\
	 <div id="dsq-comment-header-5486655" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486655" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486655" href="http://www.competitious.com" target="_blank" rel="nofollow">Andrew Holt</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486655" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486655" class="dsq-comment-message">Great discussion Andrew, the flip test is an excellent exercise, both from a sales and development perspective.<br><br>Is it possible some of the downside perceptions for Enterprise 2.0 stem from several of the platform offerings being solutions in search of a problem?  Take wikis, for instance.  They are sold as a platform solution with no limits - a way to collaborate on just about anything with anyone inside the company.  Unlike email, which solved the simple problem of asynchronously communicating with one or many people, wikis try to solve collaborative communication problems, document organization, knowledge management, project development, etc. <br><br>It\'s a formidable hurdle to get over when one is presented with a package that isn\'t limited to answering previously perceived pain points. As Rahul pointed out, channels can be considerd subsets of platforms, creating options for how direct communication can be.  If one is presented with this range of selection, it might actually create more work to figure out the best way to solve a communication problem - should I email this to these people (direct), or post about it in the wiki (indirect)?  Where in the wiki should I post it?  Is this even something I should be talking about? <br><br>It\'s an interesting discussion, and in my opinion enterprises need to be careful when shifting the social features of Web 2.0 directly into their organization.  If a platform is naturally adopted and provides some sort of tangible ROI, it\'s the right solution.  If an organization finds itself forcing adoption, as in Damon\'s example, it\'s a solution searching for a problem.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486654">\
	 <div id="dsq-comment-header-5486654" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486654" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486654" href="http://www.CapitalSourcePartners.com" target="_blank" rel="nofollow">Ted di Stefano</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486654" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486654" class="dsq-comment-message">I agree that channels are a subset of platforms. But I believe that we should compare these two mediums as we would compare a private conversation (whether it be via phone, e-mail, or oral) to a channel. A town hall type meeting can be compared to a platform. Both serve a distinct purpose and are useful.<br><br>The problem always arises when we start abusing technology by becoming servants to this wonderful giant instead of making it our servant.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486653">\
	 <div id="dsq-comment-header-5486653" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486653" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486653" href="http://www.oxy.edu/~rodney" target="_blank" rel="nofollow">Rodney Hoffman</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486653" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486653" class="dsq-comment-message">I have long saved the following quote, from a review of "Understanding New Media: Trends and Issues in Electronic Distribution of<br>Information" (1984; Benjamin M. Compaine (Ed.); Ballinger Pub Co; ISBN 0884109771):<br><br>"...As Compaine and several other authors in this volume point out, the \'model home information and entertainment product... provides<br>a broad range of information and entertainment, provides built in storage, is easily portable, integrates graphics and text, allows user self-pacing and random access to any portion of the database within five seconds, allows for branching, provides hard copy and is completely updated every twenty-four hours, yet comes at a low price to the consumer -- 25 cents per connect hour or less.\'<br><br>"The description currently fits only that marvel of technology, the traditional newspaper...."</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486652">\
	 <div id="dsq-comment-header-5486652" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486652" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486652">Bob Iliff</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486652" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486652" class="dsq-comment-message">Andrew, this was very instructive in showing the misguided resistance to adoption of wikis by management, for example. But once adopted, let\'s now examine the decision faced by the indidvidual worker before selecting whether to communicate by channel or platform. I have attempted to do just that using the Evapoating Cloud technique from the Theory of Constraints. That reveals the conflict of "act or analyze", meaning, I would channel if were unsure of the value of my input and/or if it might be perceived as critical of the organization or my co-workers. This self doubt is innately imbedded in the "pre-meditated" nature the written word. It will require "social stroking" by management to nurture the more endowing behavior, and that may be a tall order.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486651">\
	 <div id="dsq-comment-header-5486651" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486651" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486651">richard bredero</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486651" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486651" class="dsq-comment-message">Ah, but this flip testing leads to further flipping...<br><br>Channels might be welcomed as a bliss as well, because would alleviate the inevitable burden of platform clutter, ie. the tendency of platforms if becoming clogged with heaps of semi-private or junk info with no relevance to the whole of their intended usergroup.<br><br>And, as you lucidly point out, telephone messages are definitely below radar (unless you\'re the NIS). E-mail on the other hand can be made traced and scanned. From a security point of view, the emergence of e-channels might thus even persuade security-centric management to severely restrict  telephone use in favour of e-messaging!</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486649">\
	 <div id="dsq-comment-header-5486649" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486649" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486649">Johnson</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486649" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486649" class="dsq-comment-message">The approach which you took to explain is pretty good. I can think of this in using in many other instances</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486650">\
	 <div id="dsq-comment-header-5486650" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486650" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486650" href="http://twodotwhat.blogspot.com/" target="_blank" rel="nofollow">Tony Clement</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486650" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486650" class="dsq-comment-message">Excellent and insightful article. Many IT professionals in Australia (particularly managers and executives) inhibit end user adoption of technologies/platforms because of fear, uncertainty and doubt. Many of these concerns are raised because of over sensitivity to risk which is being fuelled by major software providers protecting their own (licensing) interests. <br><br>The flip test proposed provides an interesting platform for discussion and may instigate a paradigm shift. <br><br>For those of you that are resistent, there is a difference to being open to new ideas, adoption, and over being over zealous. E2.0 is here. It will have an impact. It may provide a short term differentiator and market advantage for your organisation. Rather than resisting it, why not try to figure out how your organisation can leverage it?</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486648">\
	 <div id="dsq-comment-header-5486648" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486648" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486648" href="http://www.powwwerpages.com" target="_blank" rel="nofollow">Ernie Shvarz</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486648" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486648" class="dsq-comment-message">:) <br><br>Andrew -  very deep thoughts indeed, and very<br>stimulating ; not only because of their origi-<br>nality but also their social implications.<br><br>My team and I have created (and are hopefully<br>constantly improving) <a href="http://www.powwwerpages.com" rel="nofollow">www.powwwerpages.com</a>  -<br>a B2B yellow pages database and search engine. Although this is meant to serve businesses, and subsequently generate business for ourselves, the duality (maybe even trinity) of application and ofmethodology in our model is reminiscent of your<br>thoughts:<br><br>On the one hand, our planned advertising section<br>for B2B use is clearly a platform, similar to<br>other such providers such as craigslist or kijiji<br>etc.<br><br>On the other hand, sending a single and even confidential e-mail to a company one just found on our search engine would, i would think, constitute a channel.<br><br>However, wouldn\'t there be a third dimension if you will, in addition to the above two : what would be, purely philosophically, the result page of our Search Engine and of course any other search engine ?  Based on your definition, it would fulfill the condition of being a platform, due to its universal accessibility ; but it does not satisfy the condition of permanency, since any search result is limited to the length of perusal (research shows that search result pages are rarely left open for longer than 13 - 16 seconds, after which the search ceases to be in existence). [ i am not considering so-called <br>saved searches to be relevant here ].<br><br>Furthermore - and here is the philosophical part :) -  although the entire universe and<br>population of possible search results (con-<br>sisting of billions of possible outcomes) is<br>certainly accessible to everyone, isn\'t any<br>SINGLE search and search result display just a<br>plain old channel at the time of search and display (search and display usually separated from one another only by fractions of seconds),<br>since they are UNIQUE at that given time ?<br><br>Based on this, might it be appropriate to bring<br>in a third class of communication level which we<br>could call either a "funnel" (platform-like wide<br>at the top, being universally accessible, and<br>narrow at the bottom, providing information to<br>one recipient only), or some other simile ?<br><br>One could probably think of other examples, too.<br><br>Am I splitting hair, or is the above maybe food for thought ?  If it\'s worth anything (and it<br>may not be), there could be interesting impli-<br>cations and applications in communication theory and sociologically.<br><br>Comments encouraged, and thank you all.  Ernie</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486646">\
	 <div id="dsq-comment-header-5486646" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486646" class="dsq-comment-cite">\
	 <span id="dsq-author-user-5486646">Atul</span>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486646" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486646" class="dsq-comment-message">Hi Andrew,<br><br>While the flip test does make a lot of sense to uncover a lot of implicit assumptions we may be making, I think one point which stands out from this post, and needs to be emphasized is that the net outcome of flipping the scenario would, in all likelihood, be very different from the way we see it today.<br><br>Applying the flip test here, I would expect that people would apply a few of their experiences with the platforms you mention to the channels which come later in the flip test, but more likely, this would be only a minute part of the entire scenario.<br><br>Thanks, Atul.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486647">\
	 <div id="dsq-comment-header-5486647" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486647" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486647" href="http://www.townsendassets.com" target="_blank" rel="nofollow">Charles Jason</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486647" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486647" class="dsq-comment-message">As with many of those responding, I too found the flip-test a valuable exercise. In today\'s information hungry workplace, successful businesses leverage both channel and platform technologies effectively to facilitate communication. One clear instance of a well integrated internal communication model are web -hosting companies who regularly employ both methods as a means of providing support. System admins can deliver updates on network outages to both support staff (and even clients, if desired) using a simple platform interface such as a blog. For more technical issues, wikis can be populated with common problems to aid support staff in addressing customer support tickets.<br><br>Smart business leaders recognize the value and place of both models of information exchange.<br><br>Just my thoughts.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486645">\
	 <div id="dsq-comment-header-5486645" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486645" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486645" href="http://www.cheapdomainnames-register.com" target="_blank" rel="nofollow">Cheap Domain Names</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486645" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486645" class="dsq-comment-message">Even more brilliant than usual. <br><br>I immensely enjoy reading your blog and IMO your analysis here is correct. One thing that may damage this course of reasoning are the charlatans and dreamers. They will produce anti-productive or silly web 2.0 solutions and turn the VC and public opinion against the web 2.0 revolution. <br><br>I hope that the VC community will be smart enough to distinguish between them and real advances, but what is going on today (investment wise) is not encouraging.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486644">\
	 <div id="dsq-comment-header-5486644" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486644" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486644" href="http://www.gnethosting.net" target="_blank" rel="nofollow">affordable web hosting</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486644" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486644" class="dsq-comment-message">I like the comment from Rahul and wonder at the comparison between a restricted access platform and a channel. <br><br>I have an internal blog - i.e. inside our firewall. I post there nearly every day and find it an excellent means of communication and collaboration. My external blog, on the other hand, gets very few posts - I cannot be as relevant outside as I can on the inside and there is little payback for me in posting there. <br><br>As John suggests, there will be things that individuals are unable to express *unless* there is some level of restriction. It must be the case that there are some things individuals wouldnÂ’t express without severe restriction.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486642">\
	 <div id="dsq-comment-header-5486642" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486642" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486642" href="http://shannonxj.blogspot.com/2008/02/pinoy-money-talk.html" target="_blank" rel="nofollow">Pinoy Money Talk</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486642" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486642" class="dsq-comment-message">Good post! There has been a lot of research addressing the impact of Information<br>Technology especially the web 2.0 and Channels in world of Platforms. It would be a case to case basis in every situation.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486643">\
	 <div id="dsq-comment-header-5486643" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486643" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486643" href="http://www.transportdogcrates.net" target="_blank" rel="nofollow">Dog</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486643" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486643" class="dsq-comment-message">I think that web 2.0 is overrated, the www has always been about user generated content. Some people are just trying to put a new name on it to bring the hype back.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486640">\
	 <div id="dsq-comment-header-5486640" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486640" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486640" href="http://www.dtechplus.com" target="_blank" rel="nofollow">tech</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486640" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486640" class="dsq-comment-message">First let me thank you for a quality post.<br><br>I certainly agree with you that the flip test reveals many companies pay a detailed attention to the possible risks and downsides of E2.0 platforms.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486641">\
	 <div id="dsq-comment-header-5486641" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486641" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486641" href="http://www.canadabizmart.com" target="_blank" rel="nofollow">sale business canada</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486641" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486641" class="dsq-comment-message">Very interesting discussion, I think the two outcomes you described are quite plausible - and It\'ll be interesting to see how it plays out in the future.<br><br>Businesses in general can be slow on the uptake on new technologies, and rightly so why change things that could potentially create issues they don\'t want to deal with.</div>\
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	 </li>\
	 <li id="dsq-comment-5486638">\
	 <div id="dsq-comment-header-5486638" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486638" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486638" href="http://www.thebasketspot.com/gourmet-gift-baskets-c-9.html" target="_blank" rel="nofollow">gourmet gift baskets</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486638" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486638" class="dsq-comment-message">Really very interesting post Andrew. I agree that channels are a subset of platforms. But I believe that we should compare these two mediums as we would compare a private conversation (whether it be via phone, e-mail, or oral) to a channel.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486639">\
	 <div id="dsq-comment-header-5486639" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486639" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486639" href="http://www.thebasketspot.com" target="_blank" rel="nofollow">gift baskets</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486639" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486639" class="dsq-comment-message">This is indeed a great post.<br>especially the comment from Rahul and wonder at the comparison between a restricted access platform and a channel.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486636">\
	 <div id="dsq-comment-header-5486636" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486636" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486636" href="http://www.decor4u.com/cool-rugs-c-47.html" target="_blank" rel="nofollow">Liz Hansel</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486636" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486636" class="dsq-comment-message">I think you are correct in thinking platforms will do the job for internal communication.<br><br>Picking up the phone is fine for private, too.<br><br>Regardless, phones can be tapped, just as platforms can be hacked. Because you are not a controversial group, I think your risk factor is very low.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486637">\
	 <div id="dsq-comment-header-5486637" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486637" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486637" href="http://www.singaporeseminars.com" target="_blank" rel="nofollow">Singapore Seminars</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486637" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486637" class="dsq-comment-message">The number of Web 2.0 companies are just too astounding. If my brain don\'t fail me, it\'s probably going at 3 new Web 2.0 companies every day in US.<br><br>I really hope to see some of those companies get listed, at least it would be a proof of concept.</div>\
	 </div>\
	 </li>\
	 <li id="dsq-comment-5486635">\
	 <div id="dsq-comment-header-5486635" class="dsq-comment-header">\
	 <cite id="dsq-cite-5486635" class="dsq-comment-cite">\
	 <a id="dsq-author-user-5486635" href="http://www.domainsatretail.com" target="_blank" rel="nofollow">Cheap Domain Name Registration</a>\
	 </cite>\
	 </div>\
	 <div id="dsq-comment-body-5486635" class="dsq-comment-body">\
	 <div id="dsq-comment-message-5486635" class="dsq-comment-message">Interesting thought here. I have never really thought about a "flip test" before, and how that would make me think of a situation in a different light. Being a web developer I do love blogs and wikis and the openness of sharing information out there, but email, IM and text msg are just a way of life. To think of only having open ways to communicate and moving to a more private email/IM solution, just makes it hard to vision. I think I would accept email/IM solution coming from blogs and wikis, but at the same time you would be used to open information that you may wonder why you need this new technologies. Thanks for the great post.</div>\
	 </div>\
	 </li>\
	 </ul>\
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