Disqus - Latest Comments for rhoward

Re: Best Marketing Conferences 2017 | Marketing Automation

Rob Howard — Tue, 26 Sep 2017 10:14:51 -0000

We'll add this - thanks!

Re: How New Zealand’s classifieds giant is tapping automation for member marketing

Rob Howard — Mon, 01 May 2017 18:25:33 -0000

"...you don’t try to tackle all marketing campaigns and emails straight off the bat...", couldn't agree more. Most organizations just need to start with simple and easy to use and grow from there.

Re: What is Microsoft AppSource?

Rob Howard — Wed, 19 Apr 2017 09:37:32 -0000

We're excited to see where Microsoft AppSource goes. Which just listed our marketing automation app, DailyStory, there. Hoping to see AppSource help grow the Microsoft partner/customer ecosystem.

Re: So Now Microsoft Axes the Yammer Community Team

Rob Howard — Thu, 28 Jan 2016 13:55:42 -0000

Just to throw my $0.02 in ...

Community is alive and well within Microsoft and I don't believe Yammer was ever meant to be a public-facing community solution.

We (Telligent) are the community vendor that runs both the Office 365 (inclusive of Yammer) and Microsoft Dynamics public-facing customer communities for Microsoft.

That said, I still find this news surprising given how other enterprise vendors in the market are continuing to integrate (see SFDC) employee / enterprise social into their product mix. I suspect there is more to the story still with Yammer...

Re: Who Will Become a Gartner MQ EFSS Challenger in 2015?

Rob Howard — Tue, 22 Jul 2014 11:11:34 -0000

I expect you'll see another entrant on the Gartner list soon with the acquisition we (@zimbra) just made http://www.cmswire.com/cms/...

Re: No cloud privacy or security: If NSA wants your cloud data 'be big boys about it'

Rob Howard — Thu, 19 Jun 2014 13:54:56 -0000

Your customer's data (or, your customer's customer) should be viewed by any organization as the most sacrosanct asset the business or government owns.

The attitude of "get over it" simply doesn't align with how many businesses, organizations and governments outside of the US desire to operate. Apparently, with the exception of Finland.

Re: Cisco Retires Webex Social, Partners with Jive Instead

Rob Howard — Mon, 05 May 2014 10:30:10 -0000

I'm surprised there is no mention of some of the new screen sharing tools coming on to the market and open standards, such as WebRTC, represents more of a direct threat to Cisco's traditional business than ESN can add. And, this is more evidence that the ESN market has completely changed -- Jive's premise that it was a replacement for traditional collaboration (such as email) has been proven to be lacking (again) and now they need a new home.

Re: E-Mail: Not Dead, Evolving - Harvard Business Review

Rob Howard — Wed, 28 Aug 2013 11:30:11 -0000

The problem with email is that is has not evolved. Email is older than the web, but look at the amount of innovation seen in web browsers in the past 20 years. Email is still pretty much the same.

Many of my contemporaries in the social business industry think that email is dead and that social business is the replacement. We never agreed and this past July Telligent (Forrester / Gartner leader in Social Business) acquired Zimbra which has over 100M users.

I believe there is a significant opportunity to be innovative and disruptive in how people collaborate - because much like the author's point, email is not dead (but it does need to evolve).

Re: Rob Howard on the Zimbra Acquisition, Email's Future in Social Collaboration

Rob Howard — Tue, 13 Aug 2013 13:00:39 -0000

@pankaj I agree and that is a good perspective with regard to both Yahoo and VMWare. Going forward, social and collaboration is 100% of what Telligent/Zimbra does - whereas the previous owners had other priorities in addition to the collaboration market.

Re: SharePoint's social partners could be in lurch after Yammer purchase

Rob Howard — Sun, 12 Aug 2012 21:41:39 -0000

Hey Ron,

Quick point on this -- unlike Newsgator, Telligent is a standalone platform that works 100% independent of SharePoint. Yes, we do integrate a lot, but we have no direct dependency, i.e. require SharePoint.

Happy to chat about it more and share our perspective on Yammer-Soft - details here from our CEO:
http://telligent.com/compan...

Cheers,
Rob

Re: "Yammer, Chatter, Tibbr Ranked Top Social Activity Streams"

Rob Howard — Mon, 21 May 2012 16:21:08 -0000

It's also worth noting that many of the enterprise social platform's, such as Telligent's, also do provide Activity Stream capabilities. Activity Streams are simply one of the many types of social applications that organizations use and need to integrate into their existing and diverse technology investments.

More importantly, what we routinely hear from customers, is that as the investment in social becomes more strategic (and less about technology feature/function), enabling business use cases is something that enterprise social platform's put more emphasis on.

Re: Telligent Adds New Social Layer to Sitecore Websites

Rob Howard — Sat, 28 Apr 2012 09:32:21 -0000

Thanks Anthony - we are seeing a lot of convergence between WCM and Social as digital marketers begin integrated their web and social efforts.

Re: 7 Facts About Social Business And Collaboration Platforms

Rob Howard — Thu, 03 Nov 2011 14:24:14 -0000

I would also add that integration is an integral part of deploying a successful social solution. It does an organization no good to roll out more "new technology" only to have it isolated from its existing enterprise investment.

And, as @amcafee points out, it's not just about the technology. The business use case (support, digital marketing, employee networking, etc.) must be a key driver to create value. The technology is actually the easy part.

@robhoward

Re: Open Research: A Framework for Social Analytics

Rob Howard — Wed, 17 Aug 2011 16:18:26 -0000

I liked this report a lot. Good critical perspective on social analytics. We starting investing in social analytics back in 2007, but really from a different angle (not a product plug, just want to give perspective). Our investment was solely inward looking, i.e. what are people doing within the on-domain community?

Where we have seen people struggle with social analytics, almost contrary to the opening premise of the report "...data intensive, messy, and unstructured..." is that you really can analyze just about everything. It quickly becomes overwhelming as you being to examine the variety of reports and metrics that are available.

I'd love to see more research / analysis into specific business use cases. We've done some of this, but I'd love to see Altimeter (or someone else) really take the lead and craft the type of social metrics that matter for different business use cases. For example, a digital marketing community cares about different metrics than a B2B community vs a support community.

Maybe a good opportunity for another one of your vendor round-tables!

Re: Telligent Hooks its Enterprise Communities with SharePoint 2010

Rob Howard — Tue, 22 Feb 2011 16:06:05 -0000

The Microsoft SharePoint 2010 integration is very important for our customers.

What we've focused on from a product point of view is building a true platform that enables our customers to put best-of-breed solutions together in an integrated way as opposed to trying to build everything into one product.

We're also, of course, really excited about the Lync integration. All of this is built on the foundation that we have laid on top of Microsoft's existing enterprise systems like Active Directory and Microsoft Exchange.

Social can't just be "bolted on", it has to be an integrated layer of capabilities that map to the specific business objectives.

We'll send some screen shots of the SharePoint integration shortly.

Re: HOW TO: Create a World-Class Online Community for Your Business

Rob Howard — Thu, 13 Jan 2011 14:25:15 -0000

Hi Damien,

I like your examples -- I don't want to come across as self-promoting, but in full disclosure, we (Telligent) run company-owned communities for Dell, Microsoft, and Starbucks. We also wanted to make sure we didn't do that in the white paper.

The white paper and the research does highlight both Dell and Starbucks. Specifically regarding Dell: how you all excel at being personal through social media (we actually include a profile picture one your chief blogger, Lionel Menchaca.)

World class sets the standard. There are many strong leaders, including those you mention. No one has yet set the standard across all dimensions of community. Many of the leaders are beginning to establish standards on several of the characteristics though and Dell does an incredible job.

I hope you get a chance to check out the full research in the white paper.

Thanks,
Rob

Re: Leaving Forrester, Joining Jive

Rob Howard — Mon, 14 Sep 2009 17:21:36 -0000

Congratulations Oliver. We've enjoyed working with you.

-- Rob Howard, Telligent

Re: Enterprise 2.0 and the Evolution of the Intranet : Grokable - Rob Howard CEO Telligent Personal Blog on Enterprise 2.0

Rob Howard — Sat, 04 Apr 2009 01:18:20 -0000

Id like to say that you are insane for making CS cost so much but.....I guess if people will pay....

Then I would do it too....and you are in the business of making money.

I just dont like that I cant afford it.

BYE.

Re: ‘Popularity’ is a funny metric for Social Software

Rob Howard — Sun, 15 Feb 2009 15:54:32 -0000

Thanks for mentioning us -- we've been focused on analytics for about 2 years now. There is a goldmine of great data stored in the community.

Re: My last day at Telligent

Rob Howard — Sat, 14 Feb 2009 02:25:51 -0000

I would be happy to be a reference for you, Karthik.

Re: Information vs Knowledge Worker : Grokable - Rob Howard CEO Telligent Personal Blog on Enterprise 2.0

Rob Howard — Mon, 03 Nov 2008 16:10:32 -0000

I see the progression as:

Data -> Information -> Knowledge -> Wisdom

Re: Information vs Knowledge Worker : Grokable - Rob Howard CEO Telligent Personal Blog on Enterprise 2.0

Rob Howard — Wed, 29 Oct 2008 22:24:00 -0000

Who knows. I'm sure Microsoft has some personas lined up for knowledge and information. To their credit they do tend to do a lot of thinking about how the pieces all fit together. That always has impressed me.

Re: McCain or Obama : Grokable - Rob Howard CEO Telligent Personal Blog on Enterprise 2.0

Rob Howard — Wed, 29 Oct 2008 22:21:02 -0000

Thanks Jim, I'll definitely take a look at that.

Re: McCain or Obama : Grokable - Rob Howard CEO Telligent Personal Blog on Enterprise 2.0

Rob Howard — Wed, 29 Oct 2008 22:19:47 -0000

Actually the right solution is neither.

The health care system needs a 100% overhaul. Trust me I've become intimately familiar with it in the past 4 years. The costs and expense management is so broken you wouldn't even believe it.

For example, did you know that in some cases if you are paying cash (not paying on insurance) the cost is less. Sometimes up to 20% less? I could go on, but it's severely broken.

In my opinion health care insurance should be just that. I don't expect my car insurance provider to pay for my gas. Why should insures be forced to pay for meds? The insurance should exist to protect me from an excessive expense much like auto insurance does.

Frankly I do like McCain's plan better as it pushes choice back to consumer, whereas Obamas plan tends to push businesses to take responsibility for it (which is something we already do). So technically I would benefit more from Obama's plan.

Re: Breast Cancer Awareness Month : Grokable - Rob Howard CEO Telligent Personal Blog on Enterprise 2.0

Rob Howard — Fri, 17 Oct 2008 13:43:36 -0000

Just contributed the other $500 -- thanks Alex!