Disqus - Latest Comments for racerx12345

Re: Beyond Web 2.0 - Getting Prepared For The Next Step In Web Technologies

racerx12345 — Tue, 28 Jul 2009 02:53:04 -0000

I'm using the "event" concept with my offline business of training individuals and groups with Pilates, and it adds such an element of fun. I can use the concept for an individual class, e.g., "Today we're going to do an entire mat workout using the Pilates Magic Circle," or to promote an event in the future, e.g., "I'm going to have a Pilates Challenge next month to see who can perform 36 mat exercises in 50 minutes." For me, this keeps things fresh, new and fun, and keeps the energy of the clients going, too!

Re: Where Should Keywords Be Used?

racerx12345 — Tue, 28 Jul 2009 02:43:13 -0000

I'm with Linda and Bobbi. I had no idea about the bookmarking/authority connection, and still don't understand that completely.I think it would be more of what I'm interested in...Hmmm...another perspective!

Once again, keywords are king, and are a way of branding who you are and what your niche is. Great to always remember, because keywords will haunt you when you go to YouTube and write your articles and blogs!

Re: Words Are Everything

racerx12345 — Tue, 28 Jul 2009 02:34:48 -0000

Keywords are foundational to one's blog, ezine articles, YouTube videos, etc. In fact, I like to think of it as branding my business. Keywords seem like such a minor thing, but now I realize how powerful they are, and how important it is to promote a business. Simon wrote an article about how to stay one step ahead of the game by keeping abreast of what will be talked about in the future, and then using those keywords in creative ways so that you will be the one to top the Google search engines when people look for those words in the future!

Re: Inside Scoop

racerx12345 — Tue, 28 Jul 2009 02:33:39 -0000

Hi Steve:

Great insight about the time vs. specificity aspects of Simon's post regarding keywords. Once again, this article stresses the importance of using keywords in one's campaign. I didn't realize how much of an impact this could make, but now realize that the implications are huge. I see this quite clearly with my use of YouTube.

I also appreciate the distinction of using short vs. long tail keywords, and have been aware of it whilst doing my own search engine queries on Google.

Re: Words Are Everything

racerx12345 — Tue, 28 Jul 2009 02:26:56 -0000

Re: Gorilla Marketing Tactics

racerx12345 — Tue, 28 Jul 2009 02:18:37 -0000

Jonathan:

That is so true, Jonathan, that most people will focus on the different elements of Social Media, instead of the community. The community is where the TRUE POWER lies! The truth is, it's all about connection with others, the human element. I like how Simon's book, Social Traffic, gives the entire blueprint of how Social Media really works, and how to construct one's campaign. There is much, much more than meets the eye with Social Media, and a well-planned effort will give one many rewards!

Re: The Inside Scoop - Examples Of Gorilla Marketing

racerx12345 — Tue, 28 Jul 2009 02:00:24 -0000

Perfect example of using social media to capitalize on connections. Not only are you promoting your competitor's site, you're also promoting your own site and business. The same thing applies to getting to know the "bigwigs" in one's particular business...Just contact the "bigwig" and start a conversation. Get to know them and be friendly and helpful, and by association, you are also in the "bigwig" club!

Re: Leverage New Word Phrases

racerx12345 — Tue, 28 Jul 2009 01:51:35 -0000

Another excellent strategy. I would also recommend implementing the use of key words with videos, specifically on You Tube. You can start branding yourself in the "word tag" section. That way you can be the number one result when people search for these terms.

Re: Viral Videos

racerx12345 — Tue, 28 Jul 2009 01:44:27 -0000

I agree, Simon, that video is one of the most powerful tools that one has today to market one's message. That was very evident during the Google Friend Connect project. Being that YouTube is connected to Facebook and Twitter helps tremendously. I've also seen that if you place your website under the description first, this helps to get you and your company seen.

Re: Viral Videos

racerx12345 — Tue, 28 Jul 2009 01:41:23 -0000

Re: Protected: 06 - Campaign Launch

racerx12345 — Sat, 13 Jun 2009 03:38:12 -0000

Video which show specific steps, including how to work with the Top 100 influencers. Great info!

Re: Protected: 05 - Digg Strategy

racerx12345 — Sat, 13 Jun 2009 03:23:33 -0000

It's very clear that the main strategy involves not "friending" people. It's just the name of the game. Thanks, Simon, for your clarification to Addy's question; I'd hate to do the work, only to find that diggs from strangers are 3x more powerful than my friends' diggs.

I appreciate that we also have insight with Digg and can see what counts for SEO vs. those areas that don't.

It was also helpful to see the strategy maps for how to integrate everything together!

Good point made that nothing is constant...so true in all areas of life!

Re: Protected: 04 - Digg Dialog

racerx12345 — Sat, 13 Jun 2009 02:40:25 -0000

Digg Dialogg is new to me, and I think it is a great idea! I see this becoming a super-powerful way of connecting with others, in addition to the traditional audio interviews or webinars. Here there is instant access, video, rankings, etc.

Good point about the exposure of people who ask good questions, too. I'm now seeing that the screen name one uses is important, especially if you want to connect it to your business! racerx12345 is going to have to undergo a name change.

Re: Protected: 03 - The Digg bar

racerx12345 — Sat, 13 Jun 2009 02:26:21 -0000

The Digg Bar is indicative of how things are moving into the future. Simon discussed this trend in previous Social Bookmarking video, where the quality of content from a person is going to be more important than page ranking.

Re: Protected: 02 - Getting Started

racerx12345 — Sat, 13 Jun 2009 02:04:26 -0000

I'm with you, Addy. I'm glad that Simon has explained exactly how to use Digg and giving us an overview of Digg, especially the settings. I thought that it was good how he made the distinction of settings so competition won't get at information you don't want them to see. Some of this stuff can get confusing, but I think once we're in and active w/FB & Digg, the distinctions that they make w friends, etc., will become more apparent.

Re: Protected: 01 - Digg dilligence

racerx12345 — Sat, 13 Jun 2009 01:39:50 -0000

A super-informative video on Digg, including the history of Digg, the background of the founder and his community (another example of how important this is!), and where the future of Digg is going. I definitely see the importance of becoming an expert on Digg; I thought of it as more of a techie site, but that is obviously changing. I also got a gem of info as Michael pointed out: place the founder of Google in Google alerts in order to get the latest news! On another note, I didn't understand the wait time of 13 hours...

Re: 9. Tools

racerx12345 — Mon, 08 Jun 2009 02:50:48 -0000

I always wondered how they got those voice bubbles going...Great video on stats and how to use linking video to video.

Re: 8. Strategy

racerx12345 — Mon, 08 Jun 2009 02:40:31 -0000

Love this video; it is a good summary of You Tube strategy, plus more. I really like the video log idea. The beauty of it is that I don't have to do a lot of video production each week! I really like that the steps are very actionable and don't involve a lot of "techie" skills!

Re: 7. Launching Videos

racerx12345 — Mon, 08 Jun 2009 02:12:44 -0000

Nice insight into Google algorithms and explaining the exercise we did in earlier weeks. Good info to know that Digg is also very influential for SEO, as well as comments and links.

Re: Protected: 6. Distribution

racerx12345 — Mon, 08 Jun 2009 01:57:36 -0000

Loved this video; lots of great specific strategies to implement, and learned about how "active sharing" can help with promotion. Good to know the difference b/t subscribers and friends. We need both, and it's so clear that one cannot "go viral" alone. I really see the power of becoming friends with the top people vs. trying to compete w/them. That was a HUGE lesson for me in this video!

Re: Protected: 6. Distribution

racerx12345 — Mon, 08 Jun 2009 01:25:47 -0000

Good point that more people are checking out youtube rather than google. I just realized that I'm starting to do that, too. There's a lot more info that can be conveyed, and this can be a remarkably powerful business strategy.

Re: 2. Getting Started

racerx12345 — Mon, 08 Jun 2009 01:12:26 -0000

Lots of good stuff here, and didn't know how powerful You Tube is for marketing and testing purposes, in addition to the social media aspect. I navigated around You Tube for fun and worked some on my channel. I like the stats on the average users; great to keep in mind when doing video. I also like the fact that spammers can be blocked, as well as being able to link videos to blogs and emails.

Re: Protected: 5. Loading Videos

racerx12345 — Fri, 05 Jun 2009 01:20:26 -0000

What you've said is so true, Rebecca. Focusing on one specific thing is important for defining the specific niche in my biz. It also makes it easier in all efforts to target my market and to know where to find them, who I can joint venture with, etc.

Powerful info re: the need to use only a few keywords vs. many, as well as days of the week and times to send. Smart to send info when people will see it, and then consistency will "train" your subscribers to know when you will post each week.

Re: Protected: 4. Search

racerx12345 — Fri, 05 Jun 2009 01:16:15 -0000

Do video responses add more value to your You Tube ranking, or are they equal to text comments? Just curious.

Again, the power of keywords and defining one's market is right front and center. I was also surprised that we only need 4-5 keywords.

Re: Protected: 3. Channels

racerx12345 — Fri, 05 Jun 2009 01:07:54 -0000

Great instructional video on all aspects of You Tube Channel. I had no idea about any design capabilities of You Tube, let alone channels.