Disqus - Latest Comments for peterwagstaff

Re: Flipped Learning Certification Level - I / Discuss and Ask

Wags — Sat, 04 Feb 2017 01:56:08 -0000

A great start with this first unit.

I particularly enjoyed the message that the flipped class is NOT about the videos. So often I have to convince my colleagues that the most important part of flipping is the increase in active learning in F2F classes.

I'm looking forward to the remaining units in this course.

Re: iBeacons, Estimote & Proximity-Triggered Marketing

Wags — Fri, 22 Aug 2014 07:37:09 -0000

Great post, Will! I am really looking forward to seeing some of the innovative ways that marketers use this technology, and hope that it is more successful than other attempts (e.g. QR Codes, and earlier NFC technology).

We'll be looking at this topic in more detail next Friday, so great to see you ahead of the game. Well done! :)

Re: I’m not a reader, Sydney Morning Herald

Wags — Thu, 24 Jan 2013 04:16:57 -0000

I assume you saw the SMH story last week featuring dozens of example of stolen photographs... Story here Hypocrites! :)

Re: Catering services Prahran

Wags — Fri, 04 Jan 2013 06:01:09 -0000

Bingo - you've hit the first page on Google with that search term, Josh. Nice work! :)

Re: • A good practice to keep. via YOGANONYMOUS

Wags — Thu, 15 Nov 2012 20:31:18 -0000

Good advice! :)

Re: The Invasion of Foodies in Social Media

Wags — Wed, 08 Aug 2012 09:14:48 -0000

Love food porn! Any restaurant who objects obviously isn't proud of their creations. Go elsewhere is you are told not to photograph a meal! :)

Re: Free-Flow No Mo’

Wags — Wed, 08 Aug 2012 09:12:58 -0000

Great post, on a current topical issue... well done!

I am struggling to see how this could be implemented or enforced. Conversations will simply move off the "official" pages, and onto the unofficial ones where they can flow freely. Additionally, the ruling applies to Facebook, and doesn't consider other platforms. How on earth can Twitter be moderated by a brand, for example.

It will be fascinating to watch this over the coming weeks.

What do others think?

Re: Tweet at the inappropriate time = social media “FAIL”

Wags — Wed, 08 Aug 2012 08:36:58 -0000

An excellent first post, Ju!

Too often we see brands trying to "cash in" on hot news issues. I find it pathetic when they attempt to link their brand to a situation where people may be injured or in distress. Pathetic!

If a company can't add real value to their customers' lives through SM , then they should get off it. AN apology is only a start, but what aout all of those who didn't complain but were still offended?

Keep up the good work!

Re: Don’t forget the idea

Wags — Thu, 02 Aug 2012 07:49:55 -0000

Welcome back to blogging, Tim. Yes, I am still subscribed! :)

So good to hear some insights now you've got some industry experience... and nice to see your recommend that trad. media should no longer be the focus.

Cheers!

Re: Mazda to be the first in Australia to use Augmented Reality Print ads

Wags — Mon, 05 Dec 2011 22:09:06 -0000

An innovative campaign by Mazda. Good on them!

But, I do wonder how much of the success they will experience with this campaign is due simply to the "gimmick" factor. This is something new, so people will take the trouble to download the app, take out their phones, and view the ads via AR. It's fun because it is new and innovative. What happens in 12 months' time when a lot of these campaigns are around... will we still be prepared to get as involved in them? It all seems like a little too much trouble for something that has traditionally been seen as a low involvement activity - looking at an ad.

Re: E-marketing

Wags — Mon, 31 Oct 2011 07:58:44 -0000

Thanks so much for a fantastic three months of blogging, Carmen. I'll continue to read and comment, so feel free to continue blogging... it's good for you! :)

Re: GASP a laughing stock through viral email

Wags — Wed, 05 Oct 2011 08:07:18 -0000

Is there a chance that this whole incident could actually ENHANCE Gasp's reputation and brand? The publicity they've received has been phenomenal, and now everyone knows the brand. Loyal customers will probably remain loyal, won't they?

Re: http://the-social.tumblr.com/post/10271794025

Wags — Sat, 17 Sep 2011 07:33:50 -0000

I guess this was in response to Google+, where you can follow someone without them having to "follow you back". Achieves the same outcome, really.

Competition is healthy, as it forces innovation, which benefits all users! :)

Re: http://the-social.tumblr.com/post/10237854483

Wags — Thu, 15 Sep 2011 08:59:20 -0000

Nice work. You're looking great there, Phil!

Good to see some data, all the way through to the impact on sales. I wonder if the 2011 revival of the campaign is as successful for Old Spice?

Re: http://the-social.tumblr.com/post/10237761152

Wags — Thu, 15 Sep 2011 08:54:09 -0000

Amazing to see how the world is Boo-hungry! Great impact. Thanks for keeping me informed on this story.

Re: http://the-social.tumblr.com/post/9974271258

Wags — Thu, 08 Sep 2011 22:01:59 -0000

Thanks Carmen - a great way to create a huge volume of online buzz!

Re: The rise of Tumblr

Wags — Thu, 01 Sep 2011 09:46:17 -0000

I love seeing the way that the "blogging" market is being segmented and targeted. Tumblr and "fashion" just seem to go to ether so well, don't they? :)

It looks like you're a bit of a tumblr addict, right?

Keep up the good work - your blog isa pleasure to read (probably because it's on a cool blogging platform!).

Re: I Hate Ads

Wags — Tue, 08 Sep 2009 02:47:15 -0000

Not 100% evidence, but pretty damn close: http://www.ph.ucla.edu/class/chs/chs286/article_histories/mcgarvey1.w07.pdf

Re: I Hate Ads

Wags — Mon, 31 Aug 2009 01:12:33 -0000

Obviously just trying to get the announcement in before Apple's next move (tablet PC?). Stay tuned.