Disqus - Latest Comments for njar

Re: Say it ain’t so? A Red Bull MVNO?

njar — Thu, 01 Oct 2009 21:41:36 -0000

I think if they go the true MVNO route this will be a FAIL. I bet Virgin wouldn't try and re create their MVNO offering if they were to do it today..

Red Bull are one of today's leaders in through the line advertising, but for me they've always failed to really leverage their customer relationships as well as they could do. They have a strong brand and useful access to exclusive content which they could very easily own - i.e. sponsorship created content from extreme sports etc. etc. As Gareth suggests - their CRM is/will be lacking right now I'd imagine.. I'd create a kick ass digital & mobile content and lifestyle type service, providing free or clever content to users via carrier portals or D2C and via web/email etc.. Ideally I want to receive offers and info from them which endears me to the brand, makes me feel fuzzy inside, and actually benefits me. If they are holding an event near me, or are launching a new fmcg, or are sponsoring an sports person I like, I want to know about it.. After all I'm a young(ish), active extreme sportsman with expendable cash to burn - I expect i fit their demographic..

I might have to dust off the pitch I wrote for Amp'd..

MVNO - Fail.
Properly mobilising and digitally enhancing their brand - Win.

Re: Meeting with giffgaff’s management team: Thoughts and a possible way ahead

smstextnews — Thu, 24 Sep 2009 07:17:46 -0000

Can they compete? Well... the concept is good. The 'getting-involved' open way of doing business sounds good. I think we should watch them and give them an opportunity to get stuck in. I'd like to see them grow beyond the standard small-bit-player model that most MVNOs end up adopting.

Re: Meeting with giffgaff’s management team: Thoughts and a possible way ahead

njar — Wed, 23 Sep 2009 21:57:16 -0000

Ewan, I love your optimism.. I think I've pretty much successfully called the failure of every one of the MVNO's you've ever written about! Extreme/Disney/M&S/Blyk/Dot etc... Tesco have economy of scale and more buying power than pretty much any company in the UK. Virgin have/had a first to market/ish advantage.. I personally liked Amp'd, but it was clearly doomed given the way they went about trying to build a brand from the ground up.. I'll grant you this one looks quite interesting, but do you genuinely think they can compete?

Re: Late Summer in Chiswick

smstextnews — Mon, 21 Sep 2009 05:11:57 -0000

For about five minutes before you head off to the next business meeting on the beach with a BBQ? ;-)

Re: Late Summer in Chiswick

njar — Sun, 20 Sep 2009 20:57:14 -0000

makes me all nostalgic!

Re: Touchnote launches on iPhone to connect your photos to the real world

njar — Fri, 18 Sep 2009 02:40:22 -0000

This is really slick on the iPhone.. It'll be an awesome way for me to send stuff to my parents and family back in the UK whilst being able to avoid buying aussie stamps! I've seen a few of these offerings in the past, mostly working using MMS as the inbound transport mechanism, and mostly they struggled. It seems the time is much more ripe for doing this now though given the technology evolution.. Hope this one is a winner!

I actually think that the price is entirely reasonable given what you get for it.. Would be nice if the cash transaction could go through the iTunes payment system to make it easier to click and forget.

Ed - sure you'll read this.. sorry I missed you when I was back in the UK in June/July. Lets try and catch up over the coming weeks!

Re: Help: Worldwide SMS Campaign agency/aggregator required

ivankomarov — Sun, 13 Sep 2009 08:51:04 -0000

There are minimal issues with the numbers. Basically we are talking mobile phones here, thus any UK number will do and works for our clients. The call is not charged because there is no voice connection. OK, you wanna try yourself? Call +35-315-26-29-28. Choose 1 or 2 when a menu is delivered.

Re: Watch the layabout UK Mobile Industry recline at Mo Mo London

SEO — Fri, 11 Sep 2009 05:14:32 -0000

Thanks for post. It’s really informative stuff.
I really like to read.Hope to learn a lot and have a nice experience here! my best regards guys!
seo jaipur-seo jaipur

Re: Video: Rafe Blandford’s Nokia World Tour – Part 1

njar — Thu, 10 Sep 2009 03:08:24 -0000

His knowledge base on this stuff is stunning... Good piece!

Re: Help: Worldwide SMS Campaign agency/aggregator required

njar — Mon, 07 Sep 2009 10:54:24 -0000

Hi Ivan,

If you're calling an international number, are you still only charged if the call actually connects? Issues I can imagine happening... not all plans allow calls to overseas numbers, furthermore what happens if the user calls from a landline, or if their number is withheld, or can't for whatever reason be detected.. Theoretically a work around to global inbound comms, but a more sensible approach might be to just use a long number, and accept that many users will have to pay an international rate to send to it!

Re: MyTokTok is generating buzz, keep an eye on it

njar — Tue, 01 Sep 2009 21:48:34 -0000

Interesting back end tech... frightful use case.

Re: What happens when you use a pickaxe to operate your N86

njar — Mon, 31 Aug 2009 19:37:26 -0000

Don't go iPhone... 1 month in and I'm totally over it. Bring on some decent android phones.. Oh and Nokia, up your game. I miss you.

Re: Only the best and most expressive vandalism

njar — Sun, 30 Aug 2009 21:20:43 -0000

ah the understated chic and cool of Chiswick. Even the the graffiti artists are polite and mildy humourous!

Re: What was your best phone ever? Here’s mine!

njar — Tue, 11 Aug 2009 07:42:31 -0000

Nokia 5110.. up and down and across the screen only way to get top score on Snake if i remember right..

Love the way the cover falling off these nokia's acted as shock absorbance when you dropped them..

Re: SpinVox declined our video video offer; We won’t be participating in demo

smstextnews — Tue, 04 Aug 2009 07:39:12 -0000

I think that's the absolute minimum, aye!

Re: SpinVox declined our video video offer; We won’t be participating in demo

njar — Tue, 04 Aug 2009 07:10:44 -0000

I need to get to at least 50 on flight control before i can show my face at Firemint.. :)

Re: SpinVox declined our video video offer; We won’t be participating in demo

smstextnews — Tue, 04 Aug 2009 07:05:10 -0000

It's for business purposes. Surely!

Re: SpinVox declined our video video offer; We won’t be participating in demo

njar — Tue, 04 Aug 2009 06:57:07 -0000

i know i know! I am using lots of the office wifi.. but don't tell the boss!

Re: SpinVox declined our video video offer; We won’t be participating in demo

smstextnews — Tue, 04 Aug 2009 05:22:50 -0000

Its about time njar! I trust you are downloading apps with fervour despite that 'unlimited' limit?

Re: SpinVox declined our video video offer; We won’t be participating in demo

njar — Mon, 03 Aug 2009 19:41:45 -0000

haha indeed! BTW you'll be pleased to hear i capitulated and hooked myself up with a shiny phone. Yes yes I know.. about time. unlocked $870.. not cheap! But so far so good.. Ah get this though.. telstra $10/month for 150mbs.... BAH

Re: SpinVox declined our video video offer; We won’t be participating in demo

smstextnews — Mon, 03 Aug 2009 19:10:34 -0000

Or maybe do a live QIK video? ;-)

Re: SpinVox declined our video video offer; We won’t be participating in demo

njar — Mon, 03 Aug 2009 19:08:14 -0000

can't u have a hidden cam in a flower on your lapel? haha :)

Re: [Insert another 'SpinVox bashing' post here]

njar — Fri, 31 Jul 2009 00:30:34 -0000

What and your iPhone wasn't made in a sweat shop?!

Re: [Insert another 'SpinVox bashing' post here]

njar — Fri, 31 Jul 2009 00:28:00 -0000

Do they have a deal with Telstra? Or was this hypothetical? I'm on Telstra and am none the wiser..

Re: Outlaw should get me across the Atlantic

smstextnews — Thu, 30 Jul 2009 06:32:04 -0000

Been there and done that with BELLS on, Njar -- brilliant suggestion, thoroughly enjoyed Conn's work. I'm looking forward to the next series!