I have a mild suspicion that this person is trying to be funny by being brutally deadpan sardonic. Note how he explains widely familiar concepts like the pie gag at great length. Note also the suggestion of adding a tired wordplay. The last paragraph kind of ruins the effect, though. Usually you only want to feign ignorance in cases where the answer is obvious, and here it is not because it could be an homage to a number of things. Of course this last part could be intended to mask the nastiness of the deconstruction (totally unnecessary) or divert the attention of anyone trying to counter-analyze.