I second Mark Casazza's comment about the ineffectiveness of region coding. The Philips DVP642 player (I bought one at Target for about $70) can indeed be set to play DVDs from any region, in NTSC or PAL. The keycode sequence to make it multi-region is an undocumented feature not mentioned by the manufacturer but easily found on the Internet. That the availability of this feature might be unintentional on Philips' part strains credulity.