Disqus - Latest Comments for Laura Powers / @hgmktg

Re: Buckshot

Laura Powers / @hgmktg — Wed, 16 Jul 2008 11:14:18 -0000

Good analogy Matt.

I often think of lauching tactics without strategy as building a house without an architect - no comprehensive picture of the whole plan, and no way to determine if you are on track and making progress towards a successful end result.

Re: Blog Topics for Business to Business Customers

Laura Powers / @hgmktg — Wed, 11 Jun 2008 11:33:50 -0000

Webconomist, I agree.

Chris writes the shiny concrete polish salesman should be blogging "if his user base is online." However, he may be able to participate in discussions with key influencers if his direct users aren't online.

Terrific points Chris! Thanks for posting.

Re: Social Media Starter Moves for Tourism

Laura Powers / @hgmktg — Wed, 15 Apr 2009 22:16:22 -0000

Chris, great post for the travel and tourism market.
Don't forget that good CVB sites will include detailed maps, directions, photos, sample itineraries, up-to-date event calendars, and, of course, ad banner space to generate revenue.
All this can be done on custom blog site, as you suggest, but in my neck-of-the-woods (East Coast US) the range would be more like $6,000.
Thanks for posting!

Re: The ROI of Stories- An Informal Case Study

Laura Powers / @hgmktg — Sun, 17 May 2009 16:45:26 -0000

This story is so touching. What goes around, comes around!

Thanks for sharing.