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Matt Bailey
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1 year ago
in Do You Use Google Webmaters Tools? on Go Beyond MLS
Vlad,
As a quick rule of thumb about Meta Descriptions, they aren't important for rankings, but they do show up in the "snippet". The Snippet is the sentence or two of information about your website in the search engine results page.
when a search is performed, the results show the page title as the blue link to your website, and then the snippet of content underneath. This is why it is very important to have a unique page title and a unique meta description for every page of your website - Duplicate content is another issue entirely.
There are some WP plug-ins that can automate this process, but I recommend editing these page elements by hand. I hope this helps!
As a quick rule of thumb about Meta Descriptions, they aren't important for rankings, but they do show up in the "snippet". The Snippet is the sentence or two of information about your website in the search engine results page.
when a search is performed, the results show the page title as the blue link to your website, and then the snippet of content underneath. This is why it is very important to have a unique page title and a unique meta description for every page of your website - Duplicate content is another issue entirely.
There are some WP plug-ins that can automate this process, but I recommend editing these page elements by hand. I hope this helps!
1 reply
They are not important for search, absolutely agree. However as far as Google figuring out what is duplicate and what is not matters, and Google evidently isn't looking only at the content to determine which page is a "dupe". ;)
The best way is not to use any of those plugins.... I stopped using meta description and meta keywords about two years ago on my other blogs. Never got to it here on this one.