Randy sez: By the way, it was my editor who felt the need to explain "All Your Barn Are Belong To Us." That wasn't in my original article.
One of my loyal blog readers claims that some Amish do use cell phones on the grounds that "they don't use electricity." I am of course shocked, shocked. Not that the Amish would use cell phones, but that they would lie to themselves about electricity. Um, what else would they use? Strings? The power of self-deception is alive and well among those pesky Amish. This should be grist for another column.
Well said, Marcus! A blog does not need to be a marketing tool in order to be worthwhile for a novelist. You can blog for any reason you want.
The series I'm doing now is of course for those novelists who want to use it as a marketing tool. I think this is possible, because a blog can be a great marketing tool for nonfiction, but I don't yet have a blog for my own novels. I will in time, when the time is right. And I'll know what my goals are.
The problem I see is that a lot of publishers tell their novelists--"Go start a blog! It'll really bump up your sales!" LOL, that won't happen automatically.