Re: A Doctor Is a Brand and Should Be Treated As Such

Candace — Tue, 27 Feb 2007 16:24:50 -0000

I concur with George...it is a tricky slope when a physician begins endorsing a product, especially when it is a prescription product or service. In fact, Medicare agrees, and does not allow a physician to refer a patient to a service (like a laboratory, etc) that he or she has a financial interest in. The same should be true with other products. With new health savings accounts, people like you and I will need to have discussions with our physicians that include how much will this cost me now that I pay the first dollar? At least the physician owes the patient full disclosure....I think that at a time with trust between physicians, patients and hospitals is at an all time low, now is not the time to complicate it with financial intermingling.

Passionate about the patient's rights,

Candace

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Re: A Doctor Is a Brand and Should Be Treated As Such