I concur with George...it is a tricky slope when a physician begins endorsing a product, especially when it is a prescription product or service. In fact, Medicare agrees, and does not allow a physician to refer a patient to a service (like a laboratory, etc) that he or she has a financial interest in. The same should be true with other products. With new health savings accounts, people like you and I will need to have discussions with our physicians that include how much will this cost me now that I pay the first dollar? At least the physician owes the patient full disclosure....I think that at a time with trust between physicians, patients and hospitals is at an all time low, now is not the time to complicate it with financial intermingling.