DISQUS

Thanks for the hat tip, Douglas. G

Max - Thanks for your thoughtful response. Let me begin by stating that my post reflected my personal opinion (and not the official stance of my employer), but that even after participating as a BuzzMetrics client (on behalf of my employer) I didn't hear much (outside of some of the conversation in the breakout sessions) that struck me as overtly proprietary. The event was wonderful, to be sure, and I enjoyed participating. You'll note that I did in fact respect BuzzMetrics' wishes and did not blog about the content. Nonetheless, even as a client I think that at least some of the content could have been reported without violating confidentiality, causing discomfort or adversely impacting Nielsen, its customers or the quality of the event. There is a difference between establishing a blanket no blog policy and distinguishing between on-the-record and off-the-record statements.

Having said this, I stand by my post which, after all, simply raised a question.

On a separate but related note, I want to be clear that the Digitas/Logic+Emotion event was actually an internal Digitas employee event, to which we invited a select group of marketing bloggers and MSM reporters. Like your CGM event, this was not a "public" event, yet we certainly did welcome the outside opinions, coverage and interest. And, frankly, we are glad we did - the coverage by you and others was fantastic. In the end, I'm not sure that the nature of this event was all that different from the nature of yours...

Max - Thanks for your thoughtful response. Let me begin by stating that my post reflected my personal opinion (and not the official stance of my employer), but that even after participating as a BuzzMetrics client (on behalf of my employer) I didn't hear much (outside of some of the conversation in the breakout sessions) that struck me as overtly proprietary. The event was wonderful, to be sure, and I enjoyed participating. You'll note that I did in fact respect BuzzMetrics' wishes and did not blog about the content. Nonetheless, even as a client I think that at least some of the content could have been reported without violating confidentiality, causing discomfort or adversely impacting Nielsen, its customers or the quality of the event. There is a difference between establishing a blanket no blog policy and distinguishing between on-the-record and off-the-record statements.

Having said this, I stand by my post which, after all, simply raised a question.

On a separate but related note, I want to be clear that the Digitas/Logic+Emotion event was actually an internal Digitas employee event, to which we invited a select group of marketing bloggers and MSM reporters. Like your CGM event, this was not a "public" event, yet we certainly did welcome the outside opinions, coverage and interest. And, frankly, we are glad we did - the coverage by you and others was fantastic. In the end, I'm not sure that the nature of this event was all that different from the nature of yours...

Max - Thanks for your thoughtful response. Let me begin by stating that my post reflected my personal opinion (and not the official stance of my employer), but that even after participating as a BuzzMetrics client (on behalf of my employer) I didn't hear much (outside of some of the conversation in the breakout sessions) that struck me as overtly proprietary. The event was wonderful, to be sure, and I enjoyed participating. You'll note that I did in fact respect BuzzMetrics' wishes and did not blog about the content. Nonetheless, even as a client I think that at least some of the content could have been reported without violating confidentiality, causing discomfort or adversely impacting Nielsen, its customers or the quality of the event. There is a difference between establishing a blanket no blog policy and distinguishing between on-the-record and off-the-record statements.

Having said this, I stand by my post which, after all, simply raised a question.

On a separate but related note, I want to be clear that the Digitas/Logic+Emotion event was actually an internal Digitas employee event, to which we invited a select group of marketing bloggers and MSM reporters. Like your CGM event, this was not a "public" event, yet we certainly did welcome the outside opinions, coverage and interest. And, frankly, we are glad we did - the coverage by you and others was fantastic. In the end, I'm not sure that the nature of this event was all that different from the nature of yours...

I think we already did this over at my "pad" but for safe measure - great meeting you, look forward to seeing you next week at the CGM summit.

I think we already did this over at my "pad" but for safe measure - great meeting you, look forward to seeing you next week at the CGM summit.

I think we already did this over at my "pad" but for safe measure - great meeting you, look forward to seeing you next week at the CGM summit.