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8 months ago
in Using communities for marketing on The Equity Kicker
Hi Nic, enjoy China!
We are trying to do the same in our start-up. We are telling our small community of users to engage with us to shape the product we are currently developing. It's not about testing an alpha or beta for bugs. It's really about working with us on the product features, design, etc. It takes a lot of hard work to make it happen, especially when you have only a partial product to show. We are at the beginning of it but it's picking up nicely and its really satisfying to interact in this way with a community.
We are trying to do the same in our start-up. We are telling our small community of users to engage with us to shape the product we are currently developing. It's not about testing an alpha or beta for bugs. It's really about working with us on the product features, design, etc. It takes a lot of hard work to make it happen, especially when you have only a partial product to show. We are at the beginning of it but it's picking up nicely and its really satisfying to interact in this way with a community.
9 months ago
in To Splurge Or Not To Splurge on A VC
Agree that this "investment" should be structured in such a way that the US taxpayer gets the upside of the direct returns. But the return on this "investment" is not only the potential direct outcome in a few years time. More critically, it's avoiding the cost on the "real" economy today of a potential meltdown of the US financial system by cleaning-up the balance sheets of banks. The latter (and maybe the US economy in general) need to reduce their leverage which in turn will affect growth rates. Mind you it does not guarantee that the financial crisis does not spread in other areas but lower the probability at least.
See post I wrote on this: http://tinyurl.com/4j62rn
See post I wrote on this: http://tinyurl.com/4j62rn
9 months ago
in Three books, one conclusion on The Equity Kicker
Hi Nic. I fully agree with this conclusion. I would add a small precision to it. The corporation's initial social regulations design determines to a certain extent the initial types of interactions among the first users of the product. Thereafter the company losses "control" of the direction these interactions take but the direction itself is influenced by the initial design. It's a bit like pushing a snowball: you can push it in the right handside direction of a slope, it can end up totally on the left but the likelihood is lower.
9 months ago
in “Mario, I F-cking Hate You.” How To Build Community. - The Davy Rothbart Interview on Mixergy, Startup School
Thanks Andrew! Very interesting blog concept that I just discovered.
9 months ago
in Believing in belief businesses on The Equity Kicker
Fully agree. It's not only better for business but it's also way more interesting for entrepreneurs and employees. There is one downside though to a "belief businesses": it really needs to stick to it in its actions. If they fail to do it, the negative impact is way bigger from deceived customers and employees.
9 months ago
in Monetizing Internet Radio With Music on A VC
Fully agree. When one looks at other media channels successful with advertising (e.g., TV, magazines, etc.), there is always a good fit between the content format, the ad format and the user experience/purpose. In this case, the fit is really good between these 3 elements. So as long as there is a good enough balance to protect the user experience, it sounds like a good way of monetizing online radio.
http://tinyurl.com/65yms3
http://tinyurl.com/65yms3
