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  • Brian Haven

Brian Haven

1 year ago

in The “User” Is Dead, But What About The Consumer? on AttentionMax
Max, great article. As I threw my opinion into the ring, I feel the point is that "user" is focused on the perspective of the creator (the person that uses my ...). That's not very human centered. I like to think of people as "doers" instead. That focuses on their need and activity, not the creators.

Unfortunately, "doer" doesn't sound so great. So we're still looking for a better term, but I think the perspective is very important.
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