Disqus - Latest Comments for briancarter

Re: How to Be A Successful Social Media Guru

briancarter — Tue, 06 Oct 2009 08:11:18 -0000

Well he already did the Redneck Twitter Tips! http://briancartersocialmedia.blogspot.com/2009...

But Larry could never be bald. At least not in the mullet back of the head part of him.

Re: How to Be A Successful Social Media Guru

briancarter — Tue, 06 Oct 2009 08:10:08 -0000

lol that is weird, calling yourself an all around good guy repeatedly- sounds like the behavior of Mark Whitacre from "The Informant"- but in his head- this guy says it out loud.

Re: How to Be A Successful Social Media Guru

briancarter — Fri, 02 Oct 2009 19:52:27 -0000

lol well yer alright in my book for having a sense of humor about it :-)

btw if I ever show signs of balding at all, I will join you.

Re: How to Be A Successful Social Media Guru

briancarter — Fri, 02 Oct 2009 19:52:05 -0000

dang it

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 18:00:10 -0000

It makes it easier for acupuncturists to remotely diagnose him.

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:56:04 -0000

Brent, I do AdWords PPC a lot, so I understand your concern- ultimately it's about ROI- a PPC model for twitter marketing makes sense, but then you pay for the viral effects of RT's too- it's a trade off. Twitter marketing services like IZEA, TweetROI, RevTwt, etc. are still in their infancy. Geotargeting and context/semantic targeting is coming soon. So I believe it's not a flawed model, but a very young marketing channel.

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:50:09 -0000

I actually conceived TweetROI as an answer to small and mid-sized businesses struggling with how to achieve their objectives in social media. All you need to do is try to train 5 or 6 of them on how to use Twitter for business, see where they're at in 3 months, and you'll understand.

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:47:24 -0000

lol this article has gathered together some of todays top cynics, quite an accomplishment! (yes that's sarcasm, said jokingly) :-)

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:39:12 -0000

oh you're right! TweetROI. There. Are you happy now? LOL :-)

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:38:05 -0000

Agreed- talk radio hosts are constantly selling sleep number beds etc. Maybe it's only because radio listeners can't talk back about it that there are no complaints, lol. One thing about social media people, they love to TALK. And some are so utopian that... well I'm not going to go there :-)

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:36:12 -0000

Except for your time. You don't really think that's worth nothing, do you?

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:34:31 -0000

I don't think all of this is ad-spam. You can recommend something you actually like... and get paid. That's not spam. It's incentivized word of mouth. Money does not automatically make all people inauthentic. And yeah I guess your name is sorta cool. lol

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:32:07 -0000

I've seen dozens of reputable quality twitterers do it with TweetROI. These are real twitterers who converse with real people, and who get retweeted.

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:29:31 -0000

Very prescient, Erik :-) Twitterers can control whether you see ads by unfollowing. But if someone you like recommends something and gets paid for it, you might like them enough to consider it. TweetROI uses UserRanks that measure influence- if a Twitterer loses followers by spamming, they will make less money and possibly not even see campaigns. If you spam, you lose influence, and then you can't make money tweeting.

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:25:59 -0000

OMG @tedmurphy we have rocks in our heads! noooooooo!!!!! lol

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:15:54 -0000

Holly, TweetROI allows personalized tweets, and magpie allows this now too. And so does IZEA... not sure about RevTwt. But that's industry standard now. But anyway, how are retweets any different? They are often the same message cluttering up the stream, no?

Re: Sponsored Tweets Launches: The End of Twitter As We Know It?

briancarter — Mon, 03 Aug 2009 17:10:04 -0000

Fascinating to me Ted, how IZEA and TweetROI are taking very different approaches to bidding and Twitterer filtering. In IST (IZEA Sponsored Tweets), Twitterers set the price first- whereas in TweetROI, marketers bid first. Our UserRank system I think will do better to scale for larger reach while maintaining influence/cost, preventing spam, and reducing campaign admin time. But it will be interesting to see how it plays out :-)

Re: Sponsored Posts Microsyntax: AD Better Than #ad

briancarter — Tue, 21 Jul 2009 21:31:26 -0000

True dat- he said in his thread "For example, the FTC views a brand that sends a product for review, without asking to control the published experience and without requiring the product back, as a sponsored conversation. In turn, an ad (using this as an example) would require the recipient to post language that the brand requires/approves as a paid spot. Do we create two forms of disclosure? AD and SP (sponsored)"

Re: Sponsored Posts Microsyntax: AD Better Than #ad

briancarter — Tue, 21 Jul 2009 21:20:33 -0000

Agreed. AD is also more likely to be seen as inauthentic than SP. Many paid tweets are authentic sentiment, at least in TweetROI- and I've been watching about 90% of them. I think SP is more fair to everyone while still disclosing the payment.

Re: Sponsored Posts Microsyntax: AD Better Than #ad

briancarter — Tue, 21 Jul 2009 21:18:44 -0000

I'm for SP. I think PR people will use it and won't like AD at all.

Re: Sponsored Posts Microsyntax: AD Better Than #ad

briancarter — Mon, 20 Jul 2009 17:53:40 -0000

Would be good then to get someone in PR who does PR 2.0 via social media to contribute to the discussion of which microsyntactical element (lol is that what you call it?) would be appropriate.

I agree about hashtag, doesn't have to be one. And in fact, more mainstream people find Twitter overwhelmingly geeky at first because of the # and @'s all over the place :-)

Re: Sponsored Posts Microsyntax: AD Better Than #ad

briancarter — Mon, 20 Jul 2009 16:02:52 -0000

AD won't work for all our TweetROI.com tweets because some of it is PR oriented. PR is paid, but not technically advertisement, is it? Also, we have charities that are wanting eventually to spend money to promote- I suppose that's an ad for a charity? My thought was that #paid is best. but if it isn't a hashtag, then PAID would be better. Next step then is to deal with the bias that paid tweets are inauthentic, which is an inaccurate generalization.

Re: Cutts’ Dash Moment

briancarter — Sun, 19 Jul 2009 22:00:31 -0000

Ha, very interesting. Cuz I've been thinking all day that my company, TweetROI, is the pay-per-tweet underdog right now. Ted Murphy will be dropping Sponsored Tweets tomorrow, along with his big tongue LOL and Magpie and RevTwt already have some momentum. TweetROI has some cool advantages, unique features, but who cares? We're Avis, we'll try harder. Someone will see the gem we are and champion us. Even tho we are evil pay per tweeters... LOL Who will it be?

Re: Twitter Marketing: An Interview with Zappos CEO, Tony Hsieh

briancarter — Fri, 03 Jul 2009 20:10:02 -0000

Cool to run across this again. After doing that interview, I moved on to this project: http://www.tweetroi.com/ which helps people leverage other Twitterers for twitter marketing efforts. :-)

Re: Will Pay Per Tweet Ruin Twitter?

briancarter — Thu, 02 Jul 2009 18:56:19 -0000

TweetROI (http://www.tweetroi.com/) will launch on July 6th, 2009. We've been working on that since January 2009. We allow the Twitterer to choose campaigns, personalize the tweet, and schedule it. There's also technology in place for hashtag disclosure in compliance with the spirit of the FTC's regulation. Full info here at the blog: http://www.tweetroi.com/blog