Why do companies not get it yet? Presented with an enormous PR opportunity to deliver IT services in a Green and environmentally friendly way they drop the ball.
Steve - I couldn't agree more. I am becoming more and more annoyed by vendors and their marketing people trying to promote their products by jumping on the green bandwagon when there is no basis in fact for their claims.
It is great that someone can translate the techie babble that these people put out into clear terms that point out the misinformation.
For years I have been struggling to understand why the accountants just don't get IT investments. This short article is a masterpiece of clarity that can be taken to Capital Investment Boards time and again to win the right decision for an IT investment.
We used a firm called Data Clean (http://www.datacleaneurope.co.uk) based in the UK who did a pretty good job for us. Not sure if they travel further afield?
Good article by the way, I wish it was around when we were suffering from the original problem.