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Avinash Kaushik
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3 weeks ago
in Get Thesis And Improve Your Bounce Rate on Building Camelot
I wish a theme could give this much of an improvement Tyler, but if you see a bounce rate so low it typically means something is wrong.
I checked your site and it looks like you have the Google Analytics code implemented twice. So for every page view you are sending two "hits" to GA, that would make every visitor (even someone who only see's one page) "non bounced".
If you fix this, i.e. have the GA code on your site only once, you'll note that the bounce rate will go back up. Hopefully not to 75% :)
-Avinash.
I checked your site and it looks like you have the Google Analytics code implemented twice. So for every page view you are sending two "hits" to GA, that would make every visitor (even someone who only see's one page) "non bounced".
If you fix this, i.e. have the GA code on your site only once, you'll note that the bounce rate will go back up. Hopefully not to 75% :)
-Avinash.
2 replies
buildingcamelot
Sure enough...I was using a Google Analytic plug-in and also had my verification code in the Thesis options page. I guess I'll get to see how my bounce rate changes soon. There goes being optimistic :-)
buildingcamelot
Great to hear from you Avinash - thanks for the comment. You know, I thought the low bounce rate might be too good but I also thought that if the code was installed twice then I would have received some sort of error message.
I should have double checked the code before this article but since the bounce rate stayed pretty consistent I didn't even think about it. So, since the code is installed twice does that mean all my metrics are screwed? If not, why would bounce rate be the only metric effected so much?
I should have double checked the code before this article but since the bounce rate stayed pretty consistent I didn't even think about it. So, since the code is installed twice does that mean all my metrics are screwed? If not, why would bounce rate be the only metric effected so much?
10 months ago
in Has Web Analytics Jumped The Shark? on The ClickEquations Blog
I absolutely love the post script!! : )
As usual a thoughtful post Craig.
-Avinash.
PS: If making web analytics is a baseball game then we are just in the bottom of the first inning. There is a lot of game to be played, lots of different outcomes possible. Though none of the happy ones involve building around "damn customers", no matter how awesome our (Analyst's) self professed intelligence.
As usual a thoughtful post Craig.
-Avinash.
PS: If making web analytics is a baseball game then we are just in the bottom of the first inning. There is a lot of game to be played, lots of different outcomes possible. Though none of the happy ones involve building around "damn customers", no matter how awesome our (Analyst's) self professed intelligence.
1 reply
Craig Danuloff
Thanks Avinash - One point on which I wasn't clear (and I sort of knew it) - the 'Damn Customers' are the end users inside the organizations who request the reports and info from the analysts, not the analyst customers of the vendors. My unclear writing but wanted to clarify.
