Disqus - Latest Comments for Mitch Joel - Twist Image

Re: The Differences Between Blogs, Podcasts, and Video

Mitch Joel - Twist Image — Wed, 14 Mar 2007 23:16:50 -0000

Thanks for listening Chip. I'm a huge fan of For Immediate Release, so I keep hearing all about Custom Scoop. I guess I should give it a go ;)
In regards to your post, I think it comes down to how humans are by nature: When there are flashing objects, we need to focus on them. When there's audio, we have an incredible ability to do other things as well ;) That's probably the biggest difference between audio and video.

Re: Spotlink: Seth Godin Action Figure

Mitch Joel - Twist Image — Fri, 28 Dec 2007 12:17:34 -0000

I'll carry him around too. Maybe, one day, we'll meet and be able to have a Seth Godin Wonder Twins action battle!

Re: It’s About Intent: Affiliate Links in Twitter

Mitch Joel - Twist Image — Sat, 09 May 2009 12:46:19 -0000

@bradhart - please don't confuse content with advertising. If you want advertising (banners, search, affiliates, sponsorship, etc...) surrounding your Blog or Twitter feed to pay for the content/creator's time - go for it. It's when you start making that advertising "look" like the regular content (or in the same stream) that all credibility is lost and we start venturing into dark waters. This is why newspapers clearly define what is advertising/advertorial/paid content vs. editorial/content. I'm not sure I get where you think I said that a media channel should not be comercialized?

Re: It’s About Intent: Affiliate Links in Twitter

Mitch Joel - Twist Image — Sat, 09 May 2009 12:40:39 -0000

That's what makes this channel so awesome - the open dialog. I still think it's a bad idea. I would not recommend brands (or people trying to build their personal brands) use this as a strategy or tactic to grow market share.

The best part is that anyone can "unsubscribe" to anyone on Twitter. Hopefully, in the end, these types of people will only be broadcasting to each other, and they can just spend their days trying to shill each other.

That might be fun to watch.

Re: It’s About Intent: Affiliate Links in Twitter

Mitch Joel - Twist Image — Sat, 09 May 2009 11:10:28 -0000

I think affiliate links in an individual or corporate Twitter stream is a very bad idea.

They are short term tactics that generate very small and inconsequential overall revenues and growth, but have huge ramifications against your personal and corporate brand in terms of credibility, influence and professional stature in the long run. Of course disclosure and transparency are critical, but that has little to do with the bigger issue: if we turn Social Media into this dollar-for-your-action shill game against our personal online social networks, there will quickly be a revolt against this channel.

The sad part will be that these social channels were created, grown and fostered on the premise that these "conversations" were authentic - real interactions between real human beings - not a conversation "brought to you by the good people at [insert brand name here]."

I Blogged more about it over here (not an affiliate link!): http://tr.im/kUEA

Re: Understanding Izea’s Sponsored Blogging Service

Mitch Joel - Twist Image — Sun, 14 Dec 2008 23:54:54 -0000

Hey Jeremiah,

I just got off of a Skype call with Chris Brogan, where he discusses everything. It is now a part of the latest episode of my Podcast, Six Pixels of Separation. You (and your readers) can check it out here (it's very candid and very interesting): http://www.twistimage.com/blog/archives/spos-13...

Re: The Long Term Impacts of Online Critics on Personal Brands

Mitch Joel - Twist Image — Sun, 10 Aug 2008 06:08:47 -0000

Great post Jeremiah and something I discuss constantly over at Six Pixels of Separation. It's no longer about "degrees" any more. We are are all intrinsically connected.

Google has the memory of an elephant and an emotional "moment in time" now becomes your legacy (good, bad or neutral). I half-jokingly tell people that if they don't have some kind of digital footprint, I assume they are a spy or a serial killer.

The challenge for most is being able to "publish" your thoughts without getting caught in these kinds of online battles. It's hard and everybody likes to stop and take a read of a good online hooplah, but manage your personal brand with a long-term perspective and not from knee-jerk reactions.

Re: List of ongoing Marketing Podcasts

Mitch Joel - Twist Image — Wed, 08 Aug 2007 00:29:48 -0000

I appreciate the link love.

Thank you!

Re: Mitch Joel on the past, present and future within social networks

Mitch Joel - Twist Image — Sun, 29 Jun 2008 06:41:40 -0000

Thanks for Blogging about this Lee.

I know some people agree or disagree or add to it, but - obviously - there are some gray areas and they intermingle. But, at a meta level, this is how they do break down for me :)

Re: Better Social Media Communication Results newsletter

Mitch Joel - Twist Image — Sat, 08 Mar 2008 08:23:49 -0000

Thanks for letting me be a part of this Lee. I'm sure it will be wildly successful :)

Re: Mitch Joel wants a Cease and Desist letter from Apple

Mitch Joel - Twist Image — Thu, 14 Feb 2008 09:28:50 -0000

This is what happens when I get inspired by your evil ways Hopkins. We're all just following you :)

Re: 8 things you didn’t know about me

Mitch Joel - Twist Image — Thu, 10 Jan 2008 09:44:58 -0000

I took the bait:

http://www.twistimage.com/blog/archives/8-thing...

Thanks for pinging me too :)

Re: Christmas with a twist and a boogie

Mitch Joel - Twist Image — Fri, 21 Dec 2007 09:55:32 -0000

Thanks Lee. We're really proud of this one.

Happy Holidays to you and all of the Better Cooms Family :)

Re: Congrats to Mitch Joel & crew: Innovation Award

Mitch Joel - Twist Image — Mon, 19 Nov 2007 13:17:25 -0000

Thanks Lee - I appreciate your kind words and friendship!

I hope all is well down under :)

Re: Facebook stats to make your hair curl

Mitch Joel - Twist Image — Wed, 31 Oct 2007 14:27:35 -0000

Glad you liked them Lee. It's always a pleasure to hear your reports on FIR.

I would love to see some Facebook stats for your neck of the woods.

Re: Facebook groups: an untapped, under-resourced tool

Mitch Joel - Twist Image — Mon, 03 Sep 2007 15:21:10 -0000

Thanks for the kind words Lee.

Phil certainly did nail it, and I followed up in a comment about other irritants.

As the Admin for the site, I am never notified when people join the group and, on my Profile Page, I can't list the the Groups I Admin (bleh).

Granted, I don't think Facebook was ready for all of this Group action, and I'm sure it will get better.

The true spirit of the post was, as your title suggests, that the Facebook Groups are pure gold... and I'd like to start leveraging it sooner than later.

Re: Quote of the day

Mitch Joel - Twist Image — Mon, 27 Aug 2007 07:07:45 -0000

While I wish I had made that up, I was quoting another Bald, Canadian dude who goes by the name of Mike Lipkin - www.MikeLipkin.com.

Mike is a world-class motivational speaker who I have had the pleasure (and honour) of sharing the stage with.

I did say that line, but I was quoting Mike :)

Re: Clippings from around the place today

Mitch Joel - Twist Image — Tue, 03 Jul 2007 06:18:00 -0000

Lee, you can steal from me anytime :)

Cheers Mate!

Re: How the bloody hell do you cope?

Mitch Joel - Twist Image — Sat, 13 Jan 2007 20:07:21 -0000

I have 19 unlistened to Podcasts as well. I feel your pain. I actually AM falling behind. Think of the bright side, we could probably fall behind by two years and still be miles ahead of most people who don't even know about Podcasting yet (yes, there are still a few ;)

Re: The best Christmas card I’ve ever seen

Mitch Joel - Twist Image — Tue, 19 Dec 2006 09:26:33 -0000

Thanks for the cool post Lee. It's a real team effort at Twist Image and although I'm the Blogging/Podcasting Dude here, the card really is the result of the entire team. I'm enjoying playing with it as well :)

Happy Holidays!

Re: Crayon Physics

Mitch Joel - Twist Image — Thu, 27 Dec 2007 00:40:03 -0000

I really do love this video too. To me, this is what great technology is all about.

Re: Trust Agents is Coming

Mitch Joel - Twist Image — Sat, 06 Jun 2009 16:38:02 -0000

Three copies have already been purchased... I can't wait. Happy to support two amazing people who give me so much great fodder. Thank you guys for doing this :)

Re: Pirate Crew Maneuvers

Mitch Joel - Twist Image — Sat, 13 Jun 2009 22:15:50 -0000

It would serve you (and others who have commented) well to read the book, The E-Myth Revisited, by Michael Gerber.

There's a big difference between working in your business and working on your business.

Re: Three Points Against Twitter and Why They’re All Wrong

Mitch Joel - Twist Image — Wed, 25 Mar 2009 17:02:54 -0000

Great post!

You do know and understand how much I love Twitter, Facebook and more. So yes, I was playing a little bit of Devil's Advocate mixed with a healthy does of not just "drinking the Kool-Aid" of the latest and greatest shiny object (people said the exact same stuff about Second Life), with a dab of what I am constantly faced with by clients and people I speak in front of.

The truth is the channel is so new that I'm not sure if any businesses and/or brands really understands the opportunity of it to either dive in or stay away from. It boils down to one thing for me: what is the strategy of the business?

If taking part in Twitter falls into the strategy, it makes perfect sense. I know it does for my business.

Thanks for tearing the conversation apart and showing more sides of the prism. I appreciate it!

Re: Gangsta Chef

Mitch Joel - Twist Image — Fri, 29 Aug 2008 12:35:12 -0000

Thanks for the shout-out Boys.

Still loving my Marketing Over Coffee :)

Re: PodCamp Toronto ROCKED the podcasting world

Mitch Joel - Twist Image — Mon, 26 Feb 2007 10:19:53 -0000

I think your post should read Chris Penn ROCKED The PodCamp Toronto Weekend.

You know (and do) too much ;)

Re: FAP509: Expert interview with Mitch Joel, CNN coverage of student loan industry, Jonathan Coulton

Mitch Joel - Twist Image — Sun, 15 Apr 2007 19:14:28 -0000

Thanks for having me as a guest Chris. I hope this all works out... for the best... for the industry.

Re: PodCamp Philadelphia was an incredible conference!

Mitch Joel - Twist Image — Sun, 09 Sep 2007 23:19:31 -0000

Now, I feel stupid AND dumb for not going.

:)

GREAT VIDEOS!!

Re: Who do you have a blog crush on?

Mitch Joel - Twist Image — Fri, 02 Jan 2009 08:46:59 -0000

Thanks for having me on your list Simon. There are some great Blogs here that I have never heard of... I'm going to subscribe now. Thanks for the inspiration.

Re: Mitch Joel Explains Twitter

Mitch Joel - Twist Image — Wed, 07 Mar 2007 20:47:51 -0000

Thanks for the kind words. I appreciate it. If you're not addicted, you're not Twittering enough ;)

I find it highly addictive... and I don't know why :)

Re: 5 Marketing & Social Media Podcasts worth subscribing to right now

Mitch Joel - Twist Image — Tue, 14 Apr 2009 15:22:01 -0000

Many thanks for the double-mention - I am flattered!

Joseph Jaffe just launched a new video Podcast, JaffeJuice TV, that is also well-worth checking out.

I am also a huge fan of For Immediate Release: The Hobson and Holtz Report.

Re: Google AdWords: A Brief History Of Online Advertising Innovation

Mitch Joel - Twist Image — Sat, 31 May 2008 20:54:27 -0000

I was actually working (and selling) pay-per-click search engine results at a meta search engine called Mamma.com years before Google. I even remember them struggling at the beginning and people saying that they could never catch up to GoTo.com.

It was (and still is) an exciting time.

I find it even more fascinating that in the multimedia world of the Web, the big win in online advertising is text... speaks volumes to the written word and it's happening even more so now with stuff like twitter.

Re: Tribes author Seth Godin discusses free content and the publishing industry

Mitch Joel - Twist Image — Thu, 06 Nov 2008 02:55:46 -0000

Great Blog post.

Seth is always so lucid and insightful. Here's what I translate him as saying:

Books are a small part of publishing in this day and age. Publishers should publish a lot more and be open to the new model of "selling souvenirs" as well. There's a reason authors like Suze Ordman can giveaway their book and still have it be their biggest seller when the hardcover version comes out.

It's also about building community. The drip of the book launch should not overshadow the work and communications that before, during and after launch.

People talk a lot and a launch date is only a small part of the conversation.

Re: Home Delivery: The New York Times Serves Up Some Malware

Mitch Joel - Twist Image — Sun, 13 Sep 2009 20:38:56 -0000

Thank you for posting this article. I noticed this as well on Saturday. I have a PC and I use Google Chrome as my web browser with the New York Times' Media & Advertising page as one of my homepage tabs. It kept automatically running that "ad" in a new tab and would lock the browser. Considering I never really download anything, I was puzzled.

Mystery solved! Many thanks!

BTW, I grabbed, Malwarebytes' Anti-Malware, from Download.com and it found it (and removed it).

Re: I quit, I just can’t take it anymore

Mitch Joel - Twist Image — Wed, 01 Apr 2009 05:32:05 -0000

Andrea, you can't quit... you're fired!

(sorry you did not get the memo).