DISQUS

I don't think there's any doubt that a ML re-run would have faired much worse during a summer period like this. It's reruns weren't doing that grand even during the fall/winter. I'm a fan of the show but it's ratings behavior wasn't hard to understand.

I like Swingtown, but I think it's toast, as well. Though, I do think it's worth noting it pretty much retained it's 18-49 demo from 8 days ago and produced the best numbers for CBS in the demo for the evening. So the idea that young people are "missing" on a Friday is flawed.

...and you are correct, Susan, no one at CBS is going to miss a Moonlight fan unless they have a Nielsen box. Because of the sad behavior of a vocal but ill behaved minority, it's almost embarrassing to say you ARE a fan these days.

I'll agree that the plot does sound a bit cheesy on paper. After viewing an unfinished version of the pilot, however, I came away thinking they'd actually pulled it off rather well. The show itself is very gritty and realistic but for the main character's immortality so I think it helps ground the story.

In fact, I enjoyed it so much I set up a fansite and forum for it ( http://newamsterdam-forever.com ). I know the show got bad press early on due to swirling rumors but the fact is, if "enough" people watch it, FOX will renew it. All we can hope now is that FOX continues to market the heck out of it like they have over the last couple of weeks.