That you for the comments, but I purposely avoided using the words 'shock', 'horror', or even 'killer winter death storm'. I'll save that one for the great six inches of winter (as they say).
On a slightly different note, this video shows how quickly us video journalists can turn something around.
Bearing in mind I left the office at 9am, I had this online by 12.15pm... and that includes the hour-long drive around Shropshire. It does not have any interviews, but I think it gets across the overall message.