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Phil Webtogs
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9 months ago
in Revenue, ARPU, Funnels, and RPM: My talk from Startonomics on Revenue metrics on Futuristic Play by @Andrew_Chen
Really good presentation - thanks for sharing. One bit I couldn't get though was exactly how you measure the % of people are just browsing - any thoughts?
1 reply
Andrew Chen
I think this is just a simple business rule - you can count the % of people who browse as people who come into the site and expend more than one page. Then the next step could be whether or not they add an item to cart.
