Disqus - Latest Comments for ANP

Re: City’s ‘US2020’ STEM mentoring effort to kick off with two programs

Anittah — Thu, 18 Sep 2014 14:44:32 -0000

Chester Arthur! Hmm, let me guess... somehow powerhouse Ivy Olesh was involved in brokering this deal :)

Re: To Do Tuesday: Esprit d’Ecrivier | Observer

Anittah — Tue, 11 Sep 2012 13:01:02 -0000

Are y'all like total fanboys of John Reed? Does every event he shows his mug at become a to-do? Just curious ...

Re: Two New Homes Are Being Built Across from the American Sardine Bar

Anittah — Mon, 16 Apr 2012 14:51:01 -0000

I wonder if the guy at 10th & Wharton bought the leftover exterior paint from American Sardine Bar. http://nakedphilly.com/pass...

Re: Questionable New Construction on South Broad

Anittah — Wed, 04 Apr 2012 15:42:57 -0000

FOR SAAAAALE

http://www.zillow.com/homed...

Re: GIVEAWAY: MOONDOGS by Alexander Yates

Anittah — Thu, 29 Dec 2011 20:12:50 -0000

Saw him read in Philly and really enjoyed it! did not have enough cash on me at the reading though :( so would love to nab a copy :)

Re: GIVEAWAY: Win a Signed First Edition of 1Q84!

Anittah — Thu, 29 Dec 2011 19:57:08 -0000

OMG Please please. My very hardcore cerebral woman's book club is reading this bad boy for February to boot!

Re: Planning for a Range of Housing Options in our Cities

Anittah — Thu, 11 Aug 2011 15:39:39 -0000

Conversely, it's important for cities to maintain a certain proportion of larger-sized homes so that families do not necessarily need to flee to the suburbs in search of square footage. To allow every larger home to be rezoned to multi-family necessarily reduces the composition of larger homes within city limits, thus making it even more difficult for families to stay within city limits if they want a living space that doesn't feel cramped.

Re: We Should All Have a Company Blog Like This

Anittah — Wed, 17 Nov 2010 10:44:45 -0000

Your homepage is not necessarily where you get most of your traffic (FYI).

Re: Considering a Skunk Works? Think Again

Anittah — Mon, 13 Sep 2010 15:36:37 -0000

Put "innovation" in a ghetto/silo and you guarantee that any success will not be sustainable.

To @RDSmith's point, encoding the spirit of enterprise into the DNA of a company's culture will drive sustained innovation -- not putting "the innovation team" on the 17th floor.

Re: Fred Wilson, Union Square Ventures - "Monetize The Audience, Not The Content" - TalkContent - Articles on Content Planning, Content Creation, Content Marketing and Content Monetization

Anittah — Wed, 05 Aug 2009 10:55:38 -0000

Agree that the mind-shift that must be made is huge and disruptive. And to further your point, it's one that need not be made simply in the thoughts of online publishers, but indeed, all kinds o' publishers.

Certainly interesting times we're livin' in! :)

Re: Fred Wilson, Union Square Ventures - "Monetize The Audience, Not The Content" - TalkContent - Articles on Content Planning, Content Creation, Content Marketing and Content Monetization

Anittah — Tue, 04 Aug 2009 16:58:47 -0000

Cross-subsidies, baby.

Though it seems that there is still an opportunity to content-monetize rather than audience monetize. After all, aren't display ads the equivalent of the hotel bookings in the RyanAir example? Why would "in-house" display ads work more effectively than display ads for other companies?

(The FT approach is insightful. But imagine what'll happen if octogenarian legislators outlaw cookies!?)

Re: Ari Paparo: Product Development and Marketing - First day with iPhone thought: Everyone has one of...

Anittah — Tue, 04 Aug 2009 15:22:02 -0000

You ARE special, Ari! You're good enough, you're smart enough, and doggone it ...

Re: Ari Paparo: Product Development and Marketing - Cought my neighbor tweeting in the elevator....

Anittah — Mon, 03 Aug 2009 12:15:27 -0000

Same nabe as on Channel B of the baby monitor?

Re: Ari Paparo: Product Development and Marketing - The Manhattan Airport Foundation

Anittah — Thu, 23 Jul 2009 11:59:13 -0000

Do you think this would hurt or help Aric B.'s Central Park poster business?

Re: Newsweek Interviews Tim Geithner Live on Facebook

Anittah — Tue, 19 May 2009 12:07:17 -0000

good point, AdamSherk; but when you click on the "Missed the Video" image at

http://apps.facebook.com/ne...

it drives you to

http://www.newsweek.com/id/...

Re: Marketing Should be Fun(damental)

Anittah — Sun, 10 May 2009 18:51:18 -0000

Too true. And what I've seen is that folks who genuinely start with an investment in an organization's success become disillusioned by the kinds of short-term-results-behaviors that are rewarded, so the people who care most about an organization are eventually compelled to leave it. That's why I left Citigroup, to be honest.

Oh well, what to do? Start your own thing, I guess :)

Re: Marketing Should be Fun(damental)

Anittah — Fri, 08 May 2009 16:28:12 -0000

Great post. I think one of the challenges that marketers are up against is the obeisance to short-term returns forced by quarterly numbers. From an earlier blog post of mine:

"And this is how publicly traded companies behave a bit like teenage delinquents: the calculus operating in the minds of most corporate bees is, “I need to hit my numbers this month!” not “I need to maximize NPV over a five year period.” When one is optimizing over a timeline the length of one’s arm, they’ll tend to make very different decisions than if they are optimizing over a timeline the length of their ken (notable exceptions being someone who is visually impaired, but I’m hoping you get my drift here)."

Full blog post at http://anittahpatrick.com/t...

Re: Could Google Ad Planner Fundamentally Change Online Advertising? - TalkContent - Articles on Content Planning, Content Creation, Content Marketing and Content Monetization

Anittah — Thu, 07 May 2009 12:36:53 -0000

Is Google Ad Planner the Performics of media buying? If so, H-O-T!

Re: Ari Paparo: Product Development and Marketing - Unbelievable hip hop video with huge band...

Anittah — Mon, 04 May 2009 15:16:00 -0000

OMG listen to the lyrics, you. "Man he ain't street; he barely sidewalk!" :P

Re: Ari Paparo: Product Development and Marketing - Unbelievable hip hop video with huge band...

Anittah — Mon, 04 May 2009 11:28:58 -0000

They're barely sidewalk!

Re: NYCBABYLON - Mysister Ellen looking beautiful and happy on her...

Anittah — Mon, 30 Mar 2009 11:54:46 -0000

Gorgeous dress, gorgeous dimples, GREAT bouquet! Congrats to Ellen!!

Re: NYCBABYLON - The new podcast is posted! Listen on iTunes!

Anittah — Wed, 25 Mar 2009 11:16:06 -0000

Sorry. Freakazoid rang 0 bells. :(

Re: NYCBABYLON - The Velvet Mafia must have made sure Penn beat...

Anittah — Mon, 23 Feb 2009 17:46:56 -0000

I thought the exact same thing ...

Re: NYCBABYLON - wants to know who else is competing with her for...

Anittah — Wed, 18 Feb 2009 11:44:30 -0000

I also love that you've tagged this dog with some google analytics action.

Re: NYCBABYLON - wants to know who else is competing with her for...

Anittah — Wed, 18 Feb 2009 11:43:33 -0000

Probably a private equity firm specializing in distressed buyouts.