http://disqus.com/people/9fd2c6fab7b17560ae057407c347be34/enSun, 13 Apr 2008 08:57:51 -0000http://christopherspenn.disqus.com/marketing_sucks/#comment-2519504I'm a former marketer. I am now in sales. Love 'em, or hate 'em, every company needs a marketer to generate revenue. Marketing drives sales. Period.RedJelloSun, 13 Apr 2008 08:57:51 -0000http://ducttapemarketing.disqus.com/what_are_you_afraid_of/#comment-8129097I tried this for a company I am consulting for -- this was very difficult! It was hard seeing what distinguishes one company from another. A very valuable exercise!RedJelloTue, 04 Sep 2007 15:54:17 -0000http://inc.disqus.com/httpbloginccomboss_school200802dont_let_the_door_hit_youhtml/#comment-16446996I am so glad to hear you say this! I can't tell you how many mangers I've worked for who didn't even consider negtiating with an employee who was offered a job elsewhere. (Granted, there are some employees that you sometimes wish would consider leaving!) It boggles the mind that anyone can let great people walk out the door, particularly when it costs so much to bring people in, and get them up and running efficiently.RedJelloMon, 11 Feb 2008 16:08:23 -0000