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seth godin

7 months ago

in The Tribes Q&A (by the Triiibe) on Personal Revelations of the Magnificent Megan M.
You should be mad-proud of this. What an enormous effort!

8 months ago

in On Message? You Missed The Point. on Social Media Explorer
Proof! (sorry for the typo)

8 months ago

in On Message? You Missed The Point. on Social Media Explorer
Sorry to disagree, but just because someone asks a question doesn't mean you need to answer it. There was no upside in Kay demonizing the defeated, humiliaited and shamed Liddy Dole. Couldn't help her one bit to do so.

So what if no one listened? Rope a dope is a totally valid strategy in this case. The media loves x vs. y controversy, but that doesn't make good government and smart politicians and ceos just avoid it.

I heard the same interview and once I realized what Kay was doing, I just turned it off. Which is exactly what she wanted me to do, because the dialogue wasn't helping her constituents.
1 reply
JasonFalls Well, Mr. Godin, or whomever you are, I think you miss the point. Instead of talking circles and not answering the question, the public and the interviewer just wanted her to answer the question. Now, if the question was unfair, I can see her saying, "You know, there's no reason to beat a dead horse. Let's move beyond the ad." But it certainly was a valid question and all Montagne was asking was for a brief recap of what the ad said.

I turned the interview off as well, but I suspect we both did for the same reason - because we don't like double-talk, answer avoidance. I wouldn't call Hagan a smart politician in this case. I say she was sticking to irrelevant political messaging and avoiding the question.

If you are really Seth, thanks for stopping by my blog. If you're not, what are you hiding?

8 months ago

in SXSW 2008 Alta Visa Party Mentioned In Tribes by Seth Godin on Laughing Squid
Scott

It would be a lot easier for you to start offering laser engraving than it would be for me to change my book.

thanks.
1 reply
Scott Beale's picture
Scott Beale Ha, that's interesting approach. In your next book please write about Microsoft being an open source software company.

8 months ago

in The Survival Matrix on A VC
I never disagree with you Fred, but why not cut the burn rate to zero? then you have an infinite runway, right?

The entire purpose of building a company is to grow it, and that's why VCs invest. So, you ought to have people working for you that help you grow, to get somewhere. REGARDLESS of the state of the economy. In other words, why was it okay for lunkheads lauded by the tech blogs to hire dozens of people they didn't need 18 months ago, but not okay for them to hire them today?

If someone is adding real value to your team, helping you grow share and get where you're going, then hire them. If they don't, then don't.

The current "lay people off" craze ought to be replaced with a long term "hire good people you can afford" mantra, I think.

Squidoo hasn't laid anyone off, and we're really proud of that.
4 replies
fredwilson's picture
fredwilson very few of our portfolio companies have reduced headcounts either seth. i am not saying that they should. i am just saying that companies with high burns and short runways are in the danger zone. we have a bunch of companies in our portfolio in the "betting on revenue" quadrant that have not cut their burn rates. they are investing their cash balances in sales and marketing and product. and i am sure that some of them, hopefully all of them, will make those investments pay off
mattmaroon's picture
mattmaroon I think by burn rate he means total expenditures. Presumably you can't cut that to zero and still be in business.

As to why hire so many people, though I generally disagree with it the theory is land grab. Get there before your opponent does. Personally I think Facebook's success, despite coming to the party well after MySpace shows that is overrated. Same with Google/Yahoo, YouTube/Google Video. All of those became competitive with or totally conquered much better-funded rivals who were there first, even with a network effect.
show all 4 replies

8 months ago

in Godin and Peters: Blogs are best thing ever on Mathew's comments
House elf?

House elf!!!?

Come over here and say that, buddy.
1 reply
mathewi's picture
mathewi Of course I meant that with the utmost of respect, Seth. House elves are a highly thought of and deeply respected part of the Hogwarts power structure :-)

10 months ago

in rizzn's personal blog on rizzn.com
Thanks Mark

I wasn't blaming the robots. I was blaming the people who run them so poorly.
1 reply
Mark 'Rizzn' Hopkins's picture
Mark 'Rizzn' Hopkins Indeed... I'm just covering my basis. :-p

FWIW, I definitely agree with you on your points - these are poor implementations of technology, and as a technologist, I felt it necessary to speak up for my (as of current, anyway) less than sentient friends.

The "bots", as it were, still need humans who know how to use the right tool for the right job and then configure it properly. Using these tools, I think a much more personal, transparent, and expedient approach can be taken to most things.

In the end, a net win for everyone.

11 months ago

in Walled Gardens and Business Models in the 21st Century on Technosailor
Hi Aaron

I think your point is a great one, but it makes an assumption about what is being accomplished. I don't want a large audience to sell ads against. I don't sell ads. I don't even want to sell books (I mostly sell ideas, for free). The advantage of a tribe is that the members are special, they are insiders, they trust each other. The only way to do that is with some sort of exclusion. It might not make you the biggest, but it gives you a chance to build connections that are more powerful.

At least I hope so.
1 reply
Aaron Brazell's picture
Aaron Brazell Thanks Seth-

Though I used your Tribe concept as an example, I've been having this
conversation about quite a few ideas floating around. Verizon Wireless is
one, for example. I don't think the idea is completely without merit and I
appreciate your stopping by to clarify.

11 months ago

in louisgray.com: Bloggers' Interactions with Readers Decrease With Prominence on louisgray.com
Just because I don't interact the way you want me to doesn't mean I'm not interacting. I personally read and answer every single email I get (and it's a lot) and I read most of the blogs that mention a post of mine. I've posted about the comment thing and the Twit thing is a true investment to get right. I can't get it right, not if I want to do the other things I do.

Sorry to disappoint, but here's the thing: I haven't had comments since I was a n00b, so I think I broke your graph.

Also, Ontario's point is an excellent one. I think there's a different between personal interactions driven by the reader and outbound interactions driven by the blogger.
2 replies
Roger Kondrat's picture
Roger Kondrat Seth not surprised you weighed in once your name was mentioned like that. Truly everyone has their own way to interact and another 'non-standard' way was (is?) how Scoble used to have his phone number up on his site.

We all have our ways. Me I get very few comments on my blog, even though I always respond and show my appreciation. But on FF I get and give lots of comments it is great.

PS. I liked the Purple Cow, read it when it was released a while back and I liked it. Was a fun read. :)
Hutch Carpenter's picture
Hutch Carpenter Hey Seth - really cool that you checked in here. Regarding the lack of comments on your blog. I understand the rationale. Clarifying or answering people's comments would be time consuming. I get that. Robert Scoble feels like that has become an increasing burden, and you might experience the same.

Your posts are really good as standalone points of view. Your previous success in the entrepreneurial world, "permission marketing", books and Fast Company writing really established your reputation. I don't know when you started blogging in earnest, but I'd say your external work pretty much fast-tracked you to "industry legend" status. Like I said in this post, ig Jerry Yang started blogging, I wouldn't expect him to have comments either.

The one thing about comments would this: your blog posts can serve as forums for people to discuss your ideas. If you could resist the urge to clarify everything, you might find some interesting stuff coming from readers.

But as I say, not necessary. Your writings are terrific pieces of knowledge by themselves.

12 months ago

in Can You Afford Not to Be Funny? on Leveraging Ideas
Great point.

I haven't spent a lot of time thinking about it. One thing I'd point out is that there's a huge difference between being popular and being effective.
1 reply
Sam Huleatt's picture
Sam Huleatt Hey Seth - Thanks for the comment! I'd love to hear your thoughts sometime....

But, agreed....there is a big difference between popularity and
effectiveness -- although you certainly more likely to be effective by
being popular

1 year ago

in I Got Lucky on A VC
Of course, Fred, you didn't mention the "give" that goes with get. I got lucky when Jerry and you showed up for lunch that day and my company became Flatiron's first deal.

Thanks for that.

(Boy are we old or what?)
1 reply
fredwilson's picture
fredwilson that is very true seth. and we got lucky that we got to work with you. this story is in fact 22 years long and i left a lot of good stuff out, the part about yoyodyne included!

1 year ago

in 2008/05/23/social-media-marketing/ on Mashable - The Social Media Guide
Mike, I was wondering the same thing!

I guess it was that guy who looked like me...
2 replies
Adam Ostrow yes it's very symbolic/iconic :-)
Jackie Peters's picture
Jackie Peters Hey Seth, not sure why that's in there...

1 year ago

in Have I told you that I admire Seth Godin? on TheLetterTwo.com
Thanks! what a nice post.

1 year ago

in Texting In Purchases on A VC
jott.com lets you do this with books now, via voice.

2 years ago

in Rock…Paper…Scissors…Abuse! on A New Marketing
last time I checked, the devil didn't need an advocate.

2 years ago

in ADAM BRUCKER dot COM on ADAM BRUCKER dot COM
I probably should have been more clear. My point was that regardless of how hard he tried, how loudly he played, Young couldn't get the crowd excited about certain songs. In other words, it was the song, not his effort, that made a difference



too many marketers put all the effort into effort instead of coming up with better songs

2 years ago

in What’s the Value in Creating a Squidoo Lens? on Instigator Blog
Thanks for the post and the experiment.

First, I want to correct one assumption that's easy to make but doesn't match the facts: Squidoo is getting way more than a million visits a month (that's not an estimate, it's from Google Analytics) and the biggest chunk is a direct result of google searches.

For example:
dragon tattoo
zlist
laptop bags
smartest orgs

The reason it's so easy to not notice this is that it's a really big universe. The long tail kicks in sooner or later, though, and the traffic keeps growing (about 50% a month, month on month).

You also commented on the lack of flexibility in the look of pages. Wikipedia has the same 'problem'. The reason we didn't build a world similar to blogs is that most of our visitors come once to a page and then quickly leave, following one of the links. When they arrive, they want to see things in a standard format so they can quickly figure out where they want to go. This is the opposite of the experience most sites want.

Finally, I think your decision (early in the post) to discard what we stated the big win here is (to have lots and lots of your fans build lenses about you) gets to the heart of the issue. If this is a long tail play, building just one lens is quick and fun but not a homerun. But a> why not? and b> multiply by 100 and it gets interesting.

The thing we're most proud of at Squidoo is that more than 40% of our lensmasters give their royalties to charity and that we've built a school in Cambodia, funded a scientist doing research on JDRF and supported more than 40 other worthwhile charities. I figure if we can do that at the same time we direct relevant, interested traffic to sites, it's worth doing.

thanks again for giving it a shot.

3 years ago

in Podcasting not a good name? Huh? on Scobleizer
Great points, Robert. (Because I agree with you!) From a year ago:
http://sethgodin.typepad.com/seths_blog/2005/05...
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