DISQUS

Scott Hepburn I had a fascinating conversation today with Buddy Williams, owner of the PRstore franchise in Fort Collins, Colorado. He observed that many of his clients are still overwhelmed by SEO/SEM, and tremble at the thought of social media. He says they've heard of it, they know it's coming, they know that's where they need to be in the future, but they're completely overwhelmed.

Sounds like a TREMENDOUS opportunity to add value, don't you think?

themichaelschneider Hah! Sweet validation! I knew it. Thanks for weighing in Chris.

Mark Dykeman I hope to elaborate on all of this in the next post. I should have put more description behind the graphics, but hopefully I can bring that around next post.

Fair point: the term "hyperconnected" can have some nuances to it.

gregorylent it's not too late to change this name at all, expand into an umbrella entity, and the benefits that you sense will be yours. the person will still have the same draw, but the message will be even larger. and with a larger impact. and no, i am not talking about trademarking some brand name, it is another thing ...

Colin K. You know, I'm as much of a capitalist as the next software entrepreneur, but is finding ways to monetize every ordinary human interaction really the best we can come up with? This comment brought to you by Carl's Jr.

scottmonty Tweetpaste decided it had enough, I guess. I replaced it with good ol' HTML.

RobinGood Thanks Chris!

I think what you just said above is so powerful that you are just lucky so few can grasp its implications.

Its' exactly like that.

Mark 'Rizzn' Hopkins I appreciate that! I was actually partially inspired to write this by your post on problogger the other day (the one about leaving room for discussion).

Ray Edwards Thanks Chris -- glad you stopped by.

I haven't read that book yet -- though it's on my reading stack!

Alas, so many books... so little time...

:-)

StevenHodson No problem Chris - like I said I don't usually get bothered by it but I was still working on my first pot of coffee :)

Here's something else to consider as well. As much as the warm and fuzzy crowd of Social Media might not want the stink of MLM attached to the movement the possibility is that MLM could be looked at as very much a fore runner of Social Media. After all from their point of view they are trying to do the same thing - move people and concepts forward through a group effort but their "product" is actually goods and money rather than the "attention" and "recognition" that Social Media like to use. But in the end it really all boils down to who is making the money and how they are making it.

Why do companies like Intel, IBM or Thomas Reuters want to understand how social media works? Because it can affect their profit margins and to think otherwise in my opinion is foolish and extremely short shighted.

StevenHodson Two things Chris.

Normally I don't get to fussy about the spelling of my name but its Steven not Stephen.

Secondly nowhere did I say anything that writing about MLM was a requirement just as the "products" of MLM are about the way that MLM is set up so please rather than assuming I mean something - which I don't - read *what* I wrote not what you think I wrote. Could I be totally off base with something that is nothing more than a written down stream of thoughts - you betcha I could be but at least be arguing the right points.

Kenn Bell Thanks Chris, that means a lot coming from you! I'm always reading your site to learn some more stuff that I can apply to mine.

Louis Gray Thanks, Chris. Lucky monkey? :-)