Kevin Anderson
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1 year ago
in Shropshire Star: Shropshire and Mid Wales hit by snow misery on Martin Stabe
LOL Martin. I rarely comment on a Del.icio.us link, but I just had to on this one. Growing up west of Chicago, 5 inches of snow is just a light dusting.
But hey, this is just as bad as the weather wimps in Washington DC where I last lived. The mere threat of snow caused a run on staples at the stores, and parents almost rioted if school wasn't cancelled. It was as if snow posed a clear and present danger.
Oh, and the terms 'misery', 'crisis' and 'shock' are just a few elements in the rich language of hyperbolic catastrophe used by British journalists.
But hey, this is just as bad as the weather wimps in Washington DC where I last lived. The mere threat of snow caused a run on staples at the stores, and parents almost rioted if school wasn't cancelled. It was as if snow posed a clear and present danger.
Oh, and the terms 'misery', 'crisis' and 'shock' are just a few elements in the rich language of hyperbolic catastrophe used by British journalists.
1 year ago
in A different online strategy: Lag behind deliberately on Martin Stabe
Martin, there is a strategy and then there is the appearance of a strategy. That is to say most often digital immigrants confuse tools with behaviours. The question isn't whether newspapers should blog but what makes blogging compelling. I've heard that a major UK newspaper's stategy when it comes to blogging is 'to attract a younger demographic'. That's not strategic thinking, and it will fail.
Everyone is chasing video because of YouTube without really understanding why YouTube is compelling. It's not because it's video, I can tell you that. Now, newspapers also seem to like video because advertisers like video. Well, that makes some economic sense. Are advertisers digging video because of YouTube? I don't know. But neither the advertisers nor newspapers will succeed if they think that YouTube's popularity is about video (or about piracy).
Everyone is chasing video because of YouTube without really understanding why YouTube is compelling. It's not because it's video, I can tell you that. Now, newspapers also seem to like video because advertisers like video. Well, that makes some economic sense. Are advertisers digging video because of YouTube? I don't know. But neither the advertisers nor newspapers will succeed if they think that YouTube's popularity is about video (or about piracy).