DISQUS

Awesome list, John!! I'm going down rabbit holes galore here thanks to you. haha!

Yes! This is quite simply one of the best posts I've read in awhile. Of course, I love pretty much everything you write, Chris! ;)

"But fame isn’t trust, and the real goal, in my estimation, would be to develop trust, build relationships, and earn the attention of people in our circles of interest. That’s what matters."

Amen. This is why people gravitate towards *you*, Chris. I agree 100% with what you say. It's one thing to have lots of people know you - to be "well-known." It's another to have lots of people love you, trust you, respect you, send business to you. And that doesn't just happen on its own. There's a process of what could be called "earn the right" by demonstrating. By showing that your words are in alignment with your actions. Showing that you care. Genuinely.

@Owen Marcus. I love this nugget: "Fame takes work to maintain. Trust builds on itself." Well said.

I think my new acronym for FAME is Feeling Abundant More Everyday. (Okay, not the best grammar!). But what microfame means to me is the ability to reach more people and have more opportunities come my way than I can possibly handle such that I get to refer those opportunities to other people. For sure, it takes more work. But it's rewarding and a reminder of how abundant the world is.

Cheers,
@marismith

This is awesome, John!! I'm a big fan of Mazlow and sequential processes too. I always say the #1 reason peeps flounder in social networking is they don't have a strategy. It's not about going in and getting the max friends/followers/fans... if you don't have all the other pieces in place too.

Good stuff!

I'm glad you're giving Joel's case more exposure, Robert.

The continued deactivation of Facebook accounts for violating any number of *unpublished* limitations is getting a tad weary for us peeps who use Facebook daily for business purposes.

I spoke with Facebook's Director of Online Operations, Don Faul, at the recent Affiliate Summit West (coincidentally where Joel Comm was also a keynote speaker) - I got the same response as you, Robert - that Facebook are "looking into the deactivation of legit accounts." I asked Don specifically about a paid level of membership to allow for heavier users. Don seemed emphatic they'd never move to a paid subscription model. [Funny, as that would surely help with their revenue model. I would certainly pay a monthly/annual fee for removal of certain restrictions and improved features for business use.]

It used to be that Facebook would issue up to three warnings before deactivating, and the shutdown would only occur if the warnings weren't heeded. That makes more sense to me. Nonetheless, I wish Facebook would have a real person (as opposed to the bots) review theses cases. Essentially their algorithms are like a spam filter set too tight where bona fide emails land in the junk folder - Don confirmed this was the case and that if they were to loosen the filters more real spammers would prevail.

Hopefully Joel's situation will be the tipping point for revised policies in Facebook. Meantime, sure hope his account is back up and running fully intact asap!

Cheers,
@marismith

P.S. I blogged about possibly avoiding Facebook account deactivation here:
http://whyfacebook.com/2008/12/22/facebook-acco...

Brilliant! Genius! Love it! Sending to all my peeps now. Thanks a mil for the ping, Josh. You rock the planet.

Btw, I just met with Facebook's Director of Online Operations last week who shared their #1 focus is GROWTH. So, I know the more business users we can get over to Facebook, the better for all of us.

Cheers,
http://twitter.com/marismith

Gary, I love that you took a potential meltdown right out of your own business day, pulled it apart and revealed the TPOV's - teachable points of view. Genius. You're a class act, man.

@marismith

@franswaa Great point - thanks for the ping.

How members choose to utilize Facebook is really a personal decision.

Many highly successful and visible business people prefer to keep their Facebook account for just close friends and family, while driving the "masses" to their Fan Pages. However, my opinion is that you're missing out on a huge opportunity to position yourself and your business by not building out your network of friends strategically up to the 5,000 mark.

The primary reasons to utilize your Profile for business are: (a) the News Feed feature - you can create consistent strategic visibility among hand-picked key contacts, and (b) more people than ever are using Facebook as a connection medium and actually check their profile and email - thus you can reach highly influential people you may never have been able to reach before.

SO - what to do about the real life close friends and family members? Here's my suggestion - set up a Secret Facebook Group and share photos, videos, content that you want to keep private. OR, tweak your privacy settings for certain photos/videos. OR, use another medium like an invite-only Ning group or Yahoo group for friends and family. Facebook Profiles are all-too-powerful to not use them for business purposes.

Hope this helps!

@marismith

Chris - I think whether friend, fan, supporter, follower, or subscriber, the bottom line is peeps want to hear what you have to SAY. All these social platforms allow us to have a bigger megaphone such that more people can hear our message... and more people can have a bigger sense of community because now I can connect with people who also love and adore you! lol!

I do feel likes of Facebook has completely changed the true meaning of "friend." A complete stranger - even a downright spammer - could be a Facebook "friend." Which is why I recommend being vigilant about doing Facebook "housekeeping" regularly. Anyone can add themselves as your fan, but you get to say who the friends are. With Facebook at 140 million users, hurtling towards 500 million by 2011, if we can *only* be friends with 5,000 I say pick those peeps wisely.

Way to go, Chris!! I'm proud of ya making this Facebook Fan Page for pretty much the same reasons I set mine up too. (SEO + unlimited fans are the two main reasons to have a FB Fan Page.)

I, too, feel just a tad funny when asking peeps to be my "fan." But, hey - if we get into politics we'd have "Supporters" instead of "Fans!!" hehe :-)

Thanks a mil for the props too. I heart you!

Cheers,
@marismith

Jack, I'm truly honored to be on this list! Thank you!! You've made my day. I'm tweeting to my peeps to share the love.

Some of my faves include:
@guykawasaki
@garyvee
@chrisbrogan
@barefoot_exec
@coachdeb
@bobtheteacher

<abbr></abbr><abbr>Mari Smiths last blog post..Social Media "Shorty" Award For Six Foot Mari?</abbr>

Wow, Chris - this is really laughable. Yep, I've had to click on the thumbs down several times on the Facebook ads. Many of them are downright awful. I must say, however, with the social ad component, I do tend to keep my eye out on what I can interact with... especially on the sponsored ads on the home page.

Tim - you de man. This show will ROCK the planet. I'm an uber fan of your adventurous zest for life and whole "do your dream now" philosophy! ;)

It was such a pleasure to meet you at BlogWorld - I just love who you BE.

I'm spreading the word for your new TV show - it's going to be a series, I'm sure of it!!! Here's what I've done so far:

* Tweeted multiple times to my fab 6500+ followers. ;)
* Dugg & commented, Stumbled – both to FriendFeed.
* Posted your YouTube video to Facebook, added your YouTube video to my favorites - pushes to FriendFeed. Commented on FriendFeed - goes back into feed.
* Wrote on your Facebook wall; commented on your Facebook status update (goes into feed of my 5k friends).
* Posted your YouTube video link in my Facebook status update.
* Commented on the Facebook pic of you and myself taken at Blog World. (w00t!) - goes to News Feed.

As for a challenge I'd love to see you tackle: Learn to play the bagpipes. lol! ;)

Big hugs,
@marismith

Brian!! This is fantastic! Thank you for so generously compiling all this valuable info on the socnet world. I'm telling my Twitter & Stumble buds now.

Cheers
@marismith

Brilliant, brilliant, brilliant!!!! Amen.

*Everyone* is important - thanks a mil for spelling this out, Gary.

My peeps often ask how I keep up with "it all." I do because it *matters* to me. People matter to me.

Amen!!! Excellent post, Jacob.

I like to send thank you @ tweets to peeps who comment on my blog posts, &/or write on their Facebook wall, for example.

And, asking simple "you" written questions on Twitter is often a great way to spark engagement.

It's all about the relationship!

Cheers,
Mari
@marismith

NICE post, Chris!!

Twitter is one of my fave ways to promote others. I wrote a whole post on this at whyfacebook.com about how to increase interaction with your Facebook & Twitter network:

To tweet and retweet good posts and resources; to buoy my peeps up; to @ message those whose blogs I comment on & link to their blog; to fan their Facebook Page; to share on Facebook; and to blog about great peeps when I come across excellent customer service, for example.

For sure, there's much those of us with a tribe can do to help lift others up and help bring them more visibility, readers and clients.

Cheers,
Mari
@marismith

John,

Thanks again for this great interview and the opportunity to contribute to your listeners. I really appreciated your line of questions.

It was a pleasure chatting with you about my fave topic!! ;)

Cheers,
Mari
@marismith

Awesome list, Robert!!

Lotsa work went into compiling this I'm sure. @GuyKawasaki would be proud - per his http://frienderati.alltop.com ;)

I tweet about Facebook for biz tips + Twitter, social media:

http://friendfeed.com/marismith

Cheers,
Mari
@marismith

P.S. Bummed we didn't get to meet F2F at BlogWorld bwe08... SO many awesome peeps, so little time. Next time for sure!

Hi Chris!

I must say I aspire to your blogging talents! (I'm working on cloning myself so I have more time to manage my 3 blogs. ha!!)

Seriously, it was such a delight to get to meet you face-to-face at the BlogWorld Expo this past weekend, after being your online bud for over a year. I just love how social media allows us to create "virtual rapport" such that when we meet in person, we're like long lost pals!

And re blogs on fire, one of the many tips I learned from you a while back is to always end posts with question(s) to invite feedback. I admire how well you do this!

Cheers,
Mari
@marismith

As a professional who uses Facebook solely for business purposes, I am a HUGE *raving* fan of the new Facebook design!

Yes, it took a little getting used to with the combo MiniFeed & Wall... and disappearing apps. (I can appreciate from a developers standpoint, the new app display is frustrating).

However, here's what I LOVE about the new design:

* the ubiquitous commenting feature and ability to comment on the fly (*even* on ads!!),
* the LIVE FEED (awesome feature for realtime action & connecting),
* the feed filters - including by Friend Lists (I recommend keeping lists of your top key contacts for a quick check in to their activities in your News Feed!!),
* the customizable less of/more of feed stories (much easier now to train FB exactly what you want in your Feed),
* the mini bio under your profile pic,
* ability to display 12 specific friends,
* easier Status Update (that only posts when you click the button, not like before),
* easy edit "pencil" for all sections of your profile,
* easy app editing.

Okay, did I mention I LOVE the new FB design? And I reckon any biz user who doesn't like the new design (yet!) hasn't quite grasped the full power of the platform. Hopefully these tidbits I've shared help!!

My $0.05!! ;)

Mari
@marismith

Excellent list, John. I like and use most all of your Top 10 list. I'd also add these:

Posted Items, Notes, Events, Podclass, Twitter, TwitterSync, FriendFeed, MyBox, MyGoogleCalendar, MyBlogs, YouTube, StumbleUpon

I like Facebook Video for the reasons you state. And for more leveraged video content, I recommend uploading videos to YouTube and using the YouTube app.

Posted Items, Notes and Events are all FB default apps as I'm sure you know, and provide great opportunity for what I call "viral visibility!"

Cheers,
Mari
@marismith

Good stuff, Kim!! I like the sticky content one! And focused - whew I definitely love blogs that stay on topic... for the most part!!

Cheers,
Mari
@marismith

Thanks for the prompt updates from f8 Facebook 08, Nick.

Lotsa folks still getting to grips with the new design now; many asking if/when improvements are coming and if they'll revert to the old design... I doubt it.

Cheers,
Mari
@marismith

I used RescueTime for a little while... then didn't know what to do with all the feedback!! LOL It's too gratifying to spend the time I spend on the sites I like - Twitter, Facebook, FriendFeed, etc. :)

Probably a good measure of one's time spent is the results at the end of the day, and how/whether they're in alignment with goals, mission, vision, values... and money in the bank!! :)

Cheers,
Mari
@marismith

Wow!! Removal of Social Ads? That's odd - surely they're showing up elsewhere as so many members have ongoing campaigns running. There's going to be a bunch of disgruntled peeps unless FB has something up their sleeve.

Hm, I'm in the San Diego Network and don't see the new design just yet... probably another day or two. And that new.facebook.com link doesn't work for me either - defaults to reg. site.

Cheers,
Mari
@marismith