Disqus - Latest Comments for Genuine Chris Johnson

Re: Sales Contact Management–What Should It Do?

Genuine Chris Johnson — Tue, 26 Aug 2008 22:07:03 -0000

Absolutly beautiful. What should I do RIGHT NOW to drive my business.

you're getting so tantalizingly close to perfect.

Re: National City drops pants for $7 billion in liquidity

Genuine Chris Johnson — Tue, 22 Apr 2008 08:41:48 -0000

just makes yo shudder to think what woulda happened if they hadn't sold FF to ML.

Re: It’s time to take back the American Dream

Genuine Chris Johnson — Wed, 14 May 2008 01:26:30 -0000

Morgan-

This is a classic BM. And what to do about it? Drive your 1998 honda another 3 years. STOP worrying about the approbabtion of 30k millionaires.

Re: Some recent inspiration

Genuine Chris Johnson — Thu, 08 May 2008 20:43:18 -0000

It's fun. And it's thrilling. AND I'm seriously wondering how Jeremiah found your site. Anyway, time to rock.

Re: The problem with Web Developers and Web (put your title here)

Genuine Chris Johnson — Sun, 13 Jul 2008 09:38:50 -0000

and if my job is to bait web masters, does that make me a web master baiter?

Re: Am I being frugal, or just being cheap?

Genuine Chris Johnson — Tue, 22 Apr 2008 08:17:31 -0000

It's hard to differentiate quality from of brand; a lot of times the name brand stuff has better quality. A lot of times, it's not (say, with Corn Flakes).

Re: It’s an Anonymous, Automated, Transparent, Customizable Wholesale Mortgage Program and Interest Rate Pricing Pre-Qualification Search Engine, Dummy!

Genuine Chris Johnson — Fri, 13 Jun 2008 08:13:12 -0000

Kill the effing flash.

Re: Kodak Zi6 = mine!

Genuine Chris Johnson — Wed, 27 Aug 2008 14:35:11 -0000

Nice upgrades to your blog by the way, I'm in the midst of one myself., Thought I'd be done last night. Wasn't.

Re: Where Do You Hurt The Most?

Genuine Chris Johnson — Mon, 12 Nov 2007 17:56:11 -0000

Great post--as usual. @ my tendayeam blog I'm doing just this; it's WAAAAAAAAAAAAY more efficient to take complete information early in the process than it is to be surprised by gotchas.

Re: Don’t Blow At High Dough

Genuine Chris Johnson — Tue, 13 Nov 2007 18:12:25 -0000

Making money isn't at odds with being authentic, man. It's usually the other way around: the money follows authenticity. If you focus--really hard--on building value--then your valuable ideas will have traction, resonate and win.

The appealing part of 4hWW is that you want to do the "evangalistic" stuff first.

Re: Big Fish or Small Fry?

Genuine Chris Johnson — Fri, 23 Nov 2007 14:58:54 -0000

you couldn't be more right.

I am in a commodity market--mortgage practitioners. In order to even rise to the level of average, I had a few things to do.

#1: I got an exclusive message: Ten Day Service, guaranteed. This is unique and novel, and semi exclusive.

#2. I marketed to Realtors, because they have one to many relationships, and they are in charge of this sort of thing.

#3. I stay on message--banner to carry, story to tell.

Now, my business is big. Most people don't ask for a mortgage in ten days, but because I say that that's what I do,they figure that I can get theirs done, no problem.

I also think it's time for a holiday challenge: Make December 20% above average. This is for service providers, Realtors, and individual practitioners. People go into holiday mode and are no longer accountable.

Let's make 'em.

Best, SEE YOU.

Re: Anti-Snob Wine Appreciation: 7 Tips from Sonoma

Genuine Chris Johnson — Tue, 25 Mar 2008 22:16:51 -0000

I knew someone that came in my watering hole for her Ruinite all of the time. She wasn't a drunk, but she loved that cheap red stuff. I used to scoff at her, but then I realized....she's getting more pleasure than I am out of less expensive wine...and therefore I'm the wrong one.

Re: Honor Among “Thieves?”

Genuine Chris Johnson — Tue, 13 Nov 2007 16:29:46 -0000

Site coming soon, but fabulous post. I have a different order--yet any time you have an order, you do it.

( I price things based on pain in the neck of the client/realtor, and while that may be unpopular, it's a fully disclosed offer that the customer is free to counter).

Re: Sound Off! Promote Yourself through lenderama

Genuine Chris Johnson — Sun, 25 Nov 2007 09:19:29 -0000

I'm all over it. Added you late--late to the party--I fond you this week. This is a great thing to be doing!

Re: How to convert FSBOs into listings

Genuine Chris Johnson — Sun, 25 Nov 2007 16:00:13 -0000

Wade-

First, this is better than 99% of the Broker advice articles out there.

Second, let's think about some ways a "hungry mortgage broker," can deals from agents. Sheepishly calling for business isn't it.

...but informing an agent of a program change is one thing to do.

...another thing to do is to call and offer a niche (I close conforming paper in 10 days, period--but it's not the only niche). Most people will respect your niche, but not pigeonhole you.

Anyway, great ideas--I'm glad that you're pushing it out there.

Re: Henry Paulson: Savior or Marxist?

Genuine Chris Johnson — Wed, 05 Dec 2007 21:51:02 -0000

"but it's the circumstances..."

Nobody reads Hayek's dire warning anymore? Hrmph.

Re: Getting Stips Piece By Painful Piece

Genuine Chris Johnson — Wed, 05 Dec 2007 22:42:41 -0000

On every file, I put in Impact font, 32 letters: if this file will never close, please turn it down, and don't condition it to oblivion.

I also note in the same font: $36k in reserves (I only want borrowers with 6 months PITI + 5k if they are 32 or older). 743 credit score (my average is 691) : 36% Debt to income (I have taken to personally referring 45% + to other dudes in the office)

Comp 1: 3 months old....

etc.

That level of care makes a difference. A "golden" borrower? What LTV? Were they putting 30% down?

Re: A Coherent Plan for 2008.

Genuine Chris Johnson — Thu, 06 Dec 2007 15:36:11 -0000

What if it happens!

Re: I am very curious.

Genuine Chris Johnson — Sun, 09 Dec 2007 16:10:09 -0000

It's not uncommon. . Less uncommon and more shady is Loan originators going out for title agents and stealing deals. That's the funniest one I've heard of with these low level title places.

Re: Hit The Ground Running

Genuine Chris Johnson — Fri, 04 Jan 2008 15:57:30 -0000

Great post. For the brokers: run your business like a great wholesale rep. That's the way to do it. "Is there anything that I can take a look at," and then sell into conforming products. I made the switch and had a good december when I began it with a bad pipe.

Re: The world may need ditch diggers, but I’d rather do mortgages

Genuine Chris Johnson — Sun, 06 Jan 2008 22:21:28 -0000

Well, this is my very favorite Todd Carpenter post.

I thought about it, and I think there is NOTHING I'd rather be doing than this job in this place at this time.

If I can double my business...without going into Scott Tucker Territory...

I'm in the right spot.

Re: The world may need ditch diggers, but I’d rather do mortgages

Genuine Chris Johnson — Mon, 07 Jan 2008 09:16:07 -0000

No, man. There are STILL deals to be done.

email me @ chris@tendayteam.com, and I'll give you my 1 page marketing plan that I developed for the forthcoming new market survival guide.com.

My goal is to be DONE by 1pm and fund 1.5-2m/month.

Re: One way or another, most foreclosures are investment properties.

Genuine Chris Johnson — Thu, 17 Jan 2008 19:07:49 -0000

Todd-

I'd guess that the pre-abandoners are more than you think. From 2003-2005 I was a Realtor, and I had a lot of clients that pre-abandoned homes they legitimately lived in because they were afraid of humilation or so they could get a rental before their credit was smashed.

CJ

Re: DocVelocity – Ghost Review

Genuine Chris Johnson — Thu, 31 Jan 2008 09:03:01 -0000

No, no, no.

I'm a flagstar fan. Pro flagstar, in every way. I send them 600-800k/month.

THeir web based stuff crashes once or twice a month for 5 or more busines hours. It times out even more frequently. Uploading is a time suck because it's slow--best case scenario--and it hangs itself, worst.

I'd ave to say that if the technology was RIGHT, the above aplies.

But the reality? Far different.

Re: Cut-Throat

Genuine Chris Johnson — Thu, 31 Jan 2008 09:07:56 -0000

Good post, as usual. The deal is this: you're building a business that has transactions, and you're mesasuring your success in the long term. Like one hand of poker, anything can happen with any deal. You wanna minimize variance and ensure that you're well ahead of the game.

I would say that a healthy business has something like 50-65% existing clients and direct referrals, and the rest is new growth, prospecting.

The other thing I noticed was that you didn't talk about how much work LO-A put into the deal; having done work on spec entitles you to squat.

Re: Broker Outpost Hacked

Genuine Chris Johnson — Thu, 31 Jan 2008 09:10:51 -0000

Wow. Broker outpost cracks me up. It's still got people saying: "Great Borrower, SISA 640 95% LTV Good value...needs a 6.5% RATE HELP!"

I got one placement through there when an Argent rep didn't call me back (they called her No Call Hall).

Re: Set Expectations for your Clients- Save Time For Yourself.

Genuine Chris Johnson — Tue, 19 Feb 2008 13:33:58 -0000

Diane-
It's actually both. I do want people to be happy, and I don't want them to call me. I want them to have no need: Customer service metrics should prevent the need for it. Every realtor worries about every deal...

Chris

Re: New Bankruptcy Laws and Alt-A Loans: Does Anyone Know….

Genuine Chris Johnson — Tue, 26 Feb 2008 22:48:54 -0000

@KC- Against a real estate investor, sure. Against a homeowner, probably not. WOW does that stink.

@Gina- Good find. The State Of Ohio Came in today and took all the stated and no doc files with them at my company's office. I had 9 in 2 years (15% of total production). Most were Realtors who were giving up sunny day projections I am real curious who's gonna hold the bag.

Re: Why Can’t the LO Vet the Realtor?

Genuine Chris Johnson — Tue, 11 Mar 2008 15:42:52 -0000

Chris (KW)

I get it Fees though are't the only thing; and Realtors generally have little understanding of the relationship between fee and cost to do the loan.

I will never advocate the race to the bottom--fee wise--anymore than I'd advocate listing with a Real Estate Agent that charged the lowest fee.

Anyway, I think in most real estate agent's case, a little knowledge is a dangerous thing .

(I closed 100 transactions a s a Relator BTW)

Re: You Walk Away: The Real Answer for Originators

Genuine Chris Johnson — Thu, 20 Mar 2008 13:17:32 -0000

Heh. Gina, that's another topic alogether. There are cases both ways, but I don't care about getting tough ones done anymore.

Re: You Walk Away: The Real Answer for Originators

Genuine Chris Johnson — Thu, 20 Mar 2008 17:16:13 -0000

@tony thanks. And yeah, there are some portion of us that are benefiting from the absence of competition.

@rich I do't know about zig. Can't get my head around him. I try to love him.

Re: An open letter to Yield Spread Premium ( YSP ) haters. You don’t “qualify” for an interest rate.

Genuine Chris Johnson — Mon, 24 Mar 2008 20:35:44 -0000

Todd-

I saw someone at a Wal Mart use the price that the cashier rang up as the starting point in negotiations. Just was one of the funniest things I've ever done.

Re: "Transparency" is load of hooey

Genuine Chris Johnson — Wed, 02 Apr 2008 10:49:12 -0000

Good post. I think transparency in how we price things isn't necessary, as good communication is.

I talk a LOT about transparency, and I do it for selfish reasons: mostly to be held accountable for my actions by claiming to be a certain way. For me, it's a control . If i say I'm a certain way, being transaprent helps me to stay that way.

Re: What Went Right | How To Learn On Every Deal

Genuine Chris Johnson — Tue, 08 Apr 2008 12:25:23 -0000

Well, thanks for the kind words, and I will semi respectfully disagree with the CE idea.

Having a nationwide authority will make consumers presume that the government is protecting them when in fact it's not a legal thing for the government to engage in. FNMA and FCLMC and the S&L bailout were the parents of the subprime mess that we find ourselves in now.

Re: Highlight and Save Blog Posts

Genuine Chris Johnson — Tue, 08 Apr 2008 16:54:07 -0000

Google Notebook...has an awesome similar feature. highlight, save, preserve link.

but I'll check it out, thanks.

Re: ZMM - I’m working on my plan

Genuine Chris Johnson — Tue, 08 Apr 2008 23:40:42 -0000

trace-

Wonderful observation. RE: less desirable lenders.

THat's why I like you.

Re: People Choose To Pay Credit Cards, Default on Mortgage

Genuine Chris Johnson — Sat, 19 Apr 2008 19:19:50 -0000

Act your wage indeed. I think that part of it is hopelessness, people don't figure that they can ever get the house caught up, but they want to sustain their credit cards. Who knows.

I know someone with an 1900/month house payment. That house was foreclosed. They attended the sherrif's sale, and offered to stay as tenants...for $1200/month.

They got their wish.

Re: Even CNNMoney Gets it Wrong

Genuine Chris Johnson — Mon, 21 Apr 2008 23:37:33 -0000

Y'know...I'm sorta doubting that this will happen.

Re: Blogging Pitfalls: STEALING other people’s photos.

Genuine Chris Johnson — Thu, 24 Apr 2008 19:47:44 -0000

This should get the black pearl. Or something. Because it's ignored basic info.

Re: Mash This Button…

Genuine Chris Johnson — Mon, 05 May 2008 23:30:10 -0000

Fabulous post. There are people that are within 3 doors of each other in the same company having vastly different experiences. It's attitude, effort, and belief.

The absolute beauty of this business is that--at most--you're 45 days away from a massive check. And--no matter what, you're 100 days away from a radically better life. That's the promise, and why, even now, it's still the best business to be in.

Re: What Good Is Tenure?

Genuine Chris Johnson — Thu, 22 May 2008 20:04:52 -0000

@Todd very cool. I am excited to see your presentation.

@gina ordered.

Re: Blogging For Nonbloggers: Where To Start (If At All)

Genuine Chris Johnson — Mon, 02 Jun 2008 17:52:53 -0000

JD-

I never said it didn't serve as client aquisition. There are some semantic here, but it's neither prospecting nor is it even LIKE prospecting. don't think it's efficient, but it's rejection free

-Chris

Re: Hey LO’s, why aren’t you marketing to me?

Genuine Chris Johnson — Fri, 11 Jul 2008 12:31:38 -0000

Chris-

Appreciate what you're trying to do. Have a post coming as to why it's a mistake to work these folks.

More to come.

-CJ

Re: REBlogWorld for Loan Originators.

Genuine Chris Johnson — Tue, 29 Jul 2008 17:40:27 -0000

Amen, very cool, and kick ass.

"nobody's gonna try and getcha to sign up for their exclusive marketing system." Now, keep that promise and you'll win.

I think it's wierd that somehow our world expects others to not want to make a living.

Re: Why Credit Repair is Absolutely Positively, and Indisputably An Utter Waste of Time.

Genuine Chris Johnson — Fri, 01 Aug 2008 13:42:28 -0000

1.) A credit repair at most should be a soft letdown. Send \'em away, forget they exist. Unfortuately, we\'re responsible for the actions of the vendor so they\'ll kepe calling.

2.) Originators should still be brokers, that opinion is subject to change.

3.)identity theft is the only one that I\'d work with. THe rest--regardless of reason--is a danger and a waste, period. 8 out of 10 people that are \'vicitms,\' aren\'t.

Re: Why Credit Repair is Absolutely Positively, and Indisputably An Utter Waste of Time.

Genuine Chris Johnson — Sat, 02 Aug 2008 00:37:02 -0000

Chris Rocks-

I agree with Tom Vanderwell. Snowing lenders does not epitomize where we want to be as leaders in the industry. Getting rid of 'accurate' information is pretty shady--at best.

But there is zero benefit to being involved with this. ZERO. It puts me in a categoryo f losers. If I discovered identity theft, I referr them to the deaprtment of commerce and my contact tat the FBI. Their paperwork is meaningful.

Re: A self Test for Loan Officers

Genuine Chris Johnson — Thu, 07 Aug 2008 11:15:49 -0000

agreed on most points (but let's also say that loan officers doesn't need an apostrophe). What LOs should also consider is quitting.

if you're bitching, close the store down.

Re: Lenderama gets some new digs, and there’s more on tap.

Genuine Chris Johnson — Fri, 15 Aug 2008 11:28:34 -0000

I bought the damn thesis theme too! You $%^&*ing $^&#@!! I mean that in the best possible way!

Re: Can You Make Me Look Like Brad Pitt?

Genuine Chris Johnson — Sat, 10 Nov 2007 20:53:00 -0000

A couple of things; I'm really and genuinely curious about "point to agent," and how effective it is. More curious than anything else, I guess.

Re: Gilbert Considering Banning Door Hangers and Fliers

Genuine Chris Johnson — Sun, 25 Nov 2007 07:21:50 -0000

I am not unhappy to say that I put out about 1k fliers a week; this is done mostly to renters in apartment complexes. I will probably have 22-25 closings from this--so I will continue to do it. Takes 3-4 hours to do this every week, and I desperately wish it didn't return so much, because my ego can't take it.

Re: Gilbert Considering Banning Door Hangers and Fliers

Genuine Chris Johnson — Mon, 26 Nov 2007 09:46:13 -0000

blog is improving daily--www.genuinechris.com is the one I want people to add. I'm kind of waiting till I have a good body of work to really promote it (5 comments a day is all I'm doing).

Re: The Best Thing About Inman’s Real Estate Connect

Genuine Chris Johnson — Mon, 14 Jan 2008 06:38:34 -0000

Good post. The best part of being a Mike Ferry Agent was the fact that they all got together and networked. Were all working together to do something with similar experiences.

Re: Zillow.com Releases Mortgage Marketplace

Genuine Chris Johnson — Thu, 03 Apr 2008 01:42:00 -0000

Jay, You know I dig you.

Here's the deal.

Would brian brady spend time fishing through quotes? Would Dan Green? No. What you're going to be getitng is rookie loan officers that are not really well qualified to serve customers. I wouldn't like to be in a 'race to the bottom' situation with other MBs, it would waste MY time.

So, consumers are going to compare loan officers without knowing what the percentages are. Without knowing if the LO closes on time (or has to delay everything).

I'm a Zillow Fan, but this kind of 'give me a quote,' deal is going to give you mediocre originators who think they can do it cheaper, customers with an antagonistic attitude...

where is the mechanism to price for delays? To offer superior service?

There's a lot to love about the model (background checks, for instance), but there's a lot Zillow is going to have to do. When Bankers are bored, you win.

Re: A Couple of “Worst of” Lists: Not Where the Phoenix Real Estate Market Wants to Be

Genuine Chris Johnson — Sun, 20 Apr 2008 22:49:24 -0000

Jay-

Congrats on being in the top ten. The real question is this: can you sustain it? Ohio has been LEADING the forclosure field in most terms for years and years. So, welcome to the club, lets' see how long you stay in it.

~Chris

Re: Todd Kaufman, Loudoun County Assessor — Starring in “Bureaucrats Gone Wild”

Genuine Chris Johnson — Mon, 16 Jun 2008 12:12:58 -0000

I love this thread more than anything that's happened since on the net. It's too bad that there's such a fizzure in the RE.NET these days, and that people take themselves SOoo seriously.

Re: Contact Management Is The Key To Success

Genuine Chris Johnson — Thu, 27 Mar 2008 15:46:20 -0000

Right. Never EVER lose a contact's details. As far as contact management, I use ACT, but want so badly to use HEAP.

Disqus - Latest Comments for Genuine Chris Johnson

Re: Sales Contact Management–What Should It Do?

Re: National City drops pants for $7 billion in liquidity

Re: It’s time to take back the American Dream

Re: Some recent inspiration

Re: The problem with Web Developers and Web (put your title here)

Re: Am I being frugal, or just being cheap?

Re: It’s an Anonymous, Automated, Transparent, Customizable Wholesale Mortgage Program and Interest Rate Pricing Pre-Qualification Search Engine, Dummy!

Re: Kodak Zi6 = mine!

Re: Where Do You Hurt The Most?

Re: Don’t Blow At High Dough

Re: Big Fish or Small Fry?

Re: Anti-Snob Wine Appreciation: 7 Tips from Sonoma

Re: Honor Among “Thieves?”

Re: Sound Off! Promote Yourself through lenderama

Re: How to convert FSBOs into listings

Re: Henry Paulson: Savior or Marxist?

Re: Getting Stips Piece By Painful Piece

Re: A Coherent Plan for 2008.

Re: I am very curious.

Re: Hit The Ground Running

Re: The world may need ditch diggers, but I’d rather do mortgages

Re: The world may need ditch diggers, but I’d rather do mortgages

Re: One way or another, most foreclosures are investment properties.

Re: DocVelocity – Ghost Review

Re: Cut-Throat

Re: Broker Outpost Hacked

Re: Set Expectations for your Clients- Save Time For Yourself.

Re: New Bankruptcy Laws and Alt-A Loans: Does Anyone Know….

Re: Why Can’t the LO Vet the Realtor?

Re: You Walk Away: The *Real* Answer for Originators

Re: You Walk Away: The *Real* Answer for Originators

Re: An open letter to Yield Spread Premium ( YSP ) haters. You don’t “qualify” for an interest rate.

Re: "Transparency" is load of hooey

Re: What Went Right | How To Learn On Every Deal

Re: Highlight and Save Blog Posts

Re: ZMM - I’m working on my plan

Re: People Choose To Pay Credit Cards, Default on Mortgage

Re: Even CNNMoney Gets it Wrong

Re: Blogging Pitfalls: STEALING other people’s photos.

Re: Mash This Button…

Re: What Good Is Tenure?

Re: Blogging For Nonbloggers: Where To Start (If At All)

Re: Hey LO’s, why aren’t you marketing to me?

Re: REBlogWorld for Loan Originators.

Re: Why Credit Repair is Absolutely Positively, and Indisputably An Utter Waste of Time.

Re: Why Credit Repair is Absolutely Positively, and Indisputably An Utter Waste of Time.

Re: A self Test for Loan Officers

Re: Lenderama gets some new digs, and there’s more on tap.

Re: Can You Make Me Look Like Brad Pitt?

Re: Gilbert Considering Banning Door Hangers and Fliers

Re: Gilbert Considering Banning Door Hangers and Fliers

Re: The Best Thing About Inman’s Real Estate Connect

Re: Zillow.com Releases Mortgage Marketplace

Re: A Couple of “Worst of” Lists: Not Where the Phoenix Real Estate Market Wants to Be

Re: Todd Kaufman, Loudoun County Assessor — Starring in “Bureaucrats Gone Wild”

Re: Contact Management Is The Key To Success

Re: You Walk Away: The Real Answer for Originators

Re: You Walk Away: The Real Answer for Originators