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Bill
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4 months ago
in Science for SEO on Learning SEO Basics
I really enjoyed reading your thoughts on science and art in SEO. There's a poetry to your words.
One of the things that makes SEO so challenging, and so enjoyable to me is that it goes beyond how words rank in search engines, to how people read and understand and react to what words you choose as keywords, and what you write, and how you present what you create for your readers.
It is a science in trying to understand those kind of things while also writing something that will rank in search engines, and it is an art in making what you create appealing and engaging.
One of the things that makes SEO so challenging, and so enjoyable to me is that it goes beyond how words rank in search engines, to how people read and understand and react to what words you choose as keywords, and what you write, and how you present what you create for your readers.
It is a science in trying to understand those kind of things while also writing something that will rank in search engines, and it is an art in making what you create appealing and engaging.
1 reply
4 months ago
in Environmental SEO StumbleUpon Style on Learning SEO Basics
Thanks, Kimberly. The act of sharing ways to help make the world a better place through sites like SU can help enrich everyone's lives, spread ideas and information that people may not have otherwise seen, and inspire people to take action. I'd like to see more follow your suggestions to use SEO to help make a positive difference as well.
1 reply
Kimberly Bock
Thanks for being supportive Bill. SEO/SM oftentimes receives poor consumer reviews, when in actuality, it can be very helpful to society.
4 months ago
in Successful Ethical Marketing. Is It Possible? on Learning SEO Basics
A great example of transparency, of the value of giving, of the importance of ethics in talking to and reaching out to others. I'll agree with Shari that we don't usually associate Jesus with marketing; applying his teachings to our lives and our livelihoods can transform what we do, and how we live and interact with others. Very thoughtful and wonderful to read this morning.
1 reply
Kimberly Bock
Thanks Bill. Since diving deeper into Bible study, I've been able to see the correlation to the words Christ spoke then and how they are still very useful to our lives today. It's been a great feeling allowing that frame of mind to illuminate even areas of secular living. :-)
11 months ago
in First babies on Friendfeed. Now a 'social' engagement! on SEO and Tech Daily
Hi Charlie,
Thanks. It was great to hear from you today. :)
Kimberly is the love of my life. I'm so glad that I found her.
Thanks. It was great to hear from you today. :)
Kimberly is the love of my life. I'm so glad that I found her.
1 reply
charlieanzman
Hey Bill. Great to see you here. I'm really happy for you and Kim. I gotta say after 27 years of marriage (to the same woman ?!!) this stuff is very mushy :) Enjoy my friend. Life passes very quickly. Grab every moment.
2 years ago
in Top 32 Forms of Linking Payola on Andy Beard - Internet Business Systems Discussion
Maybe 14, Andy, but your introductory paragraph makes it sound a little like all links are payola of one type or another, and sometimes links are just references - not to demonstrate your own authority, but rather to share with your readers something that you've found.
Stephen's first point is a good one, too.
Stephen's first point is a good one, too.
1 reply
Andy Beard
Certainly within business blogging where any kind of concious goal has been set, there can be some kind of payola in almost every linking action.
You demonstrate your expertise extremely well through your blog, and that would be much harder to achieve if you didn't reference technical documents.
If you have readers you are trying to
<ul>
<li>Satisfy them</li>
<li>Educate them</li>
<li>Convert them into customers</li>
<li>Hope they might link to you</li>
<li>Help them see your point of view</li>
</ul>
Linking out is a good thing to do, it is one of the hallmarks of good blogging and my favorite blogs are typically those that link out to others views frequently.
I have said I have linked to people for many of these reasons, in all honesty it is approaching half, but certainly more than 10 on the list.
That being said, it would be very hard to categorise altruistic anonymous editors on Wikipedia as linking as some form of payola, although many of those also create pages to improve their own standing within the Wikipedia community.
I agree sometimes links are just references, but here is an example.
Everyone was recently just writing about Mahalo. I wrote about it a couple of days later than many, a day later than most. I got to the end of the post and was just about to hit the publish button, and I consciously thought to myself, "oh I suppose as I like the service I should really give it a link" - I am sure most of my readers didn't need it, plus I think I had a reference earlier in the article as well.
You demonstrate your expertise extremely well through your blog, and that would be much harder to achieve if you didn't reference technical documents.
If you have readers you are trying to
<ul>
<li>Satisfy them</li>
<li>Educate them</li>
<li>Convert them into customers</li>
<li>Hope they might link to you</li>
<li>Help them see your point of view</li>
</ul>
Linking out is a good thing to do, it is one of the hallmarks of good blogging and my favorite blogs are typically those that link out to others views frequently.
I have said I have linked to people for many of these reasons, in all honesty it is approaching half, but certainly more than 10 on the list.
That being said, it would be very hard to categorise altruistic anonymous editors on Wikipedia as linking as some form of payola, although many of those also create pages to improve their own standing within the Wikipedia community.
I agree sometimes links are just references, but here is an example.
Everyone was recently just writing about Mahalo. I wrote about it a couple of days later than many, a day later than most. I got to the end of the post and was just about to hit the publish button, and I consciously thought to myself, "oh I suppose as I like the service I should really give it a link" - I am sure most of my readers didn't need it, plus I think I had a reference earlier in the article as well.
2 years ago
in Top 32 Forms of Linking Payola on Andy Beard - Internet Business Systems Discussion
Maybe 14, Andy, but your introductory paragraph makes it sound a little like all links are payola of one type or another, and sometimes links are just references - not to demonstrate your own authority, but rather to share with your readers something that you've found.
Stephen's first point is a good one, too.
Stephen's first point is a good one, too.
1 reply
Andy Beard
Certainly within business blogging where any kind of concious goal has been set, there can be some kind of payola in almost every linking action.
You demonstrate your expertise extremely well through your blog, and that would be much harder to achieve if you didn't reference technical documents.
If you have readers you are trying to
<ul>
<li>Satisfy them</li>
<li>Educate them</li>
<li>Convert them into customers</li>
<li>Hope they might link to you</li>
<li>Help them see your point of view</li>
</ul>
Linking out is a good thing to do, it is one of the hallmarks of good blogging and my favorite blogs are typically those that link out to others views frequently.
I have said I have linked to people for many of these reasons, in all honesty it is approaching half, but certainly more than 10 on the list.
That being said, it would be very hard to categorise altruistic anonymous editors on Wikipedia as linking as some form of payola, although many of those also create pages to improve their own standing within the Wikipedia community.
I agree sometimes links are just references, but here is an example.
Everyone was recently just writing about Mahalo. I wrote about it a couple of days later than many, a day later than most. I got to the end of the post and was just about to hit the publish button, and I consciously thought to myself, "oh I suppose as I like the service I should really give it a link" - I am sure most of my readers didn't need it, plus I think I had a reference earlier in the article as well.
You demonstrate your expertise extremely well through your blog, and that would be much harder to achieve if you didn't reference technical documents.
If you have readers you are trying to
<ul>
<li>Satisfy them</li>
<li>Educate them</li>
<li>Convert them into customers</li>
<li>Hope they might link to you</li>
<li>Help them see your point of view</li>
</ul>
Linking out is a good thing to do, it is one of the hallmarks of good blogging and my favorite blogs are typically those that link out to others views frequently.
I have said I have linked to people for many of these reasons, in all honesty it is approaching half, but certainly more than 10 on the list.
That being said, it would be very hard to categorise altruistic anonymous editors on Wikipedia as linking as some form of payola, although many of those also create pages to improve their own standing within the Wikipedia community.
I agree sometimes links are just references, but here is an example.
Everyone was recently just writing about Mahalo. I wrote about it a couple of days later than many, a day later than most. I got to the end of the post and was just about to hit the publish button, and I consciously thought to myself, "oh I suppose as I like the service I should really give it a link" - I am sure most of my readers didn't need it, plus I think I had a reference earlier in the article as well.
2 years ago
in Top 32 Forms of Linking Payola on Andy Beard - Internet Business Systems Discussion
You liked something they wrote, and wanted to share it with your readers?
1 reply
Andy Beard
Bill that is partially point 14, but I expanded it a little because if you are sharing good content with your reader you are hoping they will stick around for more good content.
Without that angle on the reason to link out, it wouldn't class as payola, so wouldn't be on the list. :)
There is also the additional factor that most people linking out would link out to someone already in their feed reader rather than searching Technorati or Google Blogsearch for a definitive review.
It is quite possible the reason someone ends up in your feed reader in the first place is because of one of the items listed above.
There is nothing ethically wrong with most of the things I have listed above, other than perhaps a total denial that this kind of linking happens.
Without that angle on the reason to link out, it wouldn't class as payola, so wouldn't be on the list. :)
There is also the additional factor that most people linking out would link out to someone already in their feed reader rather than searching Technorati or Google Blogsearch for a definitive review.
It is quite possible the reason someone ends up in your feed reader in the first place is because of one of the items listed above.
There is nothing ethically wrong with most of the things I have listed above, other than perhaps a total denial that this kind of linking happens.
2 years ago
in Top 32 Forms of Linking Payola on Andy Beard - Internet Business Systems Discussion
You liked something they wrote, and wanted to share it with your readers?
1 reply
Andy Beard
Bill that is partially point 14, but I expanded it a little because if you are sharing good content with your reader you are hoping they will stick around for more good content.
Without that angle on the reason to link out, it wouldn't class as payola, so wouldn't be on the list. :)
There is also the additional factor that most people linking out would link out to someone already in their feed reader rather than searching Technorati or Google Blogsearch for a definitive review.
It is quite possible the reason someone ends up in your feed reader in the first place is because of one of the items listed above.
There is nothing ethically wrong with most of the things I have listed above, other than perhaps a total denial that this kind of linking happens.
Without that angle on the reason to link out, it wouldn't class as payola, so wouldn't be on the list. :)
There is also the additional factor that most people linking out would link out to someone already in their feed reader rather than searching Technorati or Google Blogsearch for a definitive review.
It is quite possible the reason someone ends up in your feed reader in the first place is because of one of the items listed above.
There is nothing ethically wrong with most of the things I have listed above, other than perhaps a total denial that this kind of linking happens.
Defining what needs to be addressed, designing theories/questions/arguments, testing these theories, analyzing the results, and drawing conclusions are scientific methods & involved in the entire process-the research and the approach to the art of appeal/engagement.
The beauty behind science for SEO is anyone can be a 'scientist'. People need the right tools and be directed to circles that can offer these tools.
There are many free resources to learn SEO online. It is more difficult these days to find resources that are not hype, but they are out there. Hopefully, this site included. Hype is a distraction from the real education. Uncalled-for noise.
Thanks again for the comment,
Kimberly