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10 months ago
in Super Rewards and the leadgen side of Facebook virtual currency - can it last? on Futuristic Play by @Andrew_Chen
What's amazing to me is that the Facebook audience doesn't seem to mind the level of sheer scumminess that seems to go along with this type of offer. The amount of private information that some of these leadgen offers ask for is stunning. This is a backlash and/or PR nightmare waiting to happen.
1 reply
Andrew Chen
I think the harder it is to monetize, the more scummy the ad methods people are willing to use. We'll see what happens as Facebook installs a payment platform, but given the younger-skewing audience of FB, it might be hard to collect their credit card info (or anything meaningful) anyway
