DISQUS

No thank you for the excellent research and analysis.

I think more developers getting to market and operating their own games is what it will take. The web benefits; metrics, user feedback and of course monetisation are simply funnels to refine in market and the more MMO and online game developers that manage get to that stage and not have a publisher do it for them the quicker they will start learning from their market and making web a core part of their operations, development and management capabilities.

Hey Andrew insightful article as always.
I totally agree with your assessment of the differences between game and web guys. Having worked on both the web and game sides of the fence I can testify to the binary mindsets of each industry’s creative and management minds.
The real progress that is happening today as your blog documents is the emerging trend for people with both game and web skills and backgrounds forming extremely exciting new companies and developing projects that bend aspects and strengths of both industries.
If I was going to be honest I think the web guys are picking up the games stuff much faster than the game guys are adapting to the web. The faster cycles of technological, business, and product development iteration and their grasp of user experience and metrics means web guys are just getting there faster and faster and understanding the feedback loop in the marketing, business and product development cycles in a much more sophisticated way. The games guys and yes this includes even the online games guys are just not adapting fast enough to the web as a distribution, marketing, metrics, and sales channel.