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7 months ago
in An apology - Facebook frienders on Over The Counter Culture
I'd be interested to see the number of visits for OTCC during the days prior to and after Fred's plug--to see the "power of Fred" if you will.
2 replies
Philippe Bradley
make sure you don't miss an important point about this effect - it's not a torrent of traffic, like Slashdot, Digg or Yahoo Buzz would send your way. But it was heat-seeking, laser-guided, ultra-relevant traffic - traffic to my About page went up loads. These were people who wanted to find out who I was, what I thought, what value I could be to them, what value they could be to me, what thoughts and views and ideas we could exchange.
For anyone that doesn't give two shits about # of visits (i.e. your site doesn't operate CPM ads), response rate or number of new connects formed - i.e. graph 3 - is the most important metric of the value of "FW effect" traffic.
For anyone that doesn't give two shits about # of visits (i.e. your site doesn't operate CPM ads), response rate or number of new connects formed - i.e. graph 3 - is the most important metric of the value of "FW effect" traffic.
the 'Fred Wilson Effect' (though I've framed it as the benefits of open conversation, you're right that FW's high profile was in all likelihood a very important factor; and that informs a thesis I'd like to discuss later, about the benefits of hosting a minor, personal blog like this, vs. using an aggregated comment platform like Disqus, as 'podium' for self-expression and building a digital identity