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4 months ago
in Web Design for the Brain on Duct Tape Marketing
Very interesting. As with a lot of web design initiatives, however, translating design to effective implementation is always the tricky part. Im sure the discussion focused on how to convert the visitor...but isnt an important question to ask "how did you get here?"
6 months ago
in Small Business Don’t Get It–Still Failing to Invest in Search Marketing on Marketing Pilgrim
Is there a correlation between the amount of time needed to truly deliver on SEM AND the number of search/internet/interactive/web/newmedia/pickabuzzword marketing consulting firms? Right. For those in SMB, Id agrue that its more about selling than it is about marketing and the most effective SMB marketing tactic is WOM anyhow, which doesnt translate well to SEM.
DavidCastroFlorida's last blog post..Your SEO Library Card - robots.txt
DavidCastroFlorida's last blog post..Your SEO Library Card - robots.txt
7 months ago
in Great SEO Tool on Sale Today Only on Duct Tape Marketing
Interesting. Content. Back links. Be dynamic. Follow a schedule. The same overarching SEO recipe. We all know it but need the discipline to carve out time to make it a priority. That someone has automated this is really interesting. If I were an SEO consultant, Id be really worried.
9 months ago
in Top 12 Resources for Start-Ups on Duct Tape Marketing
Nice post and helpful comments. Dont forget your former college prof(s) and the local universities. Both are potential sources for easy/effective access to the latest research trends AND Advisory Board candidates!
10 months ago
in Blogging Customer Stories on Duct Tape Marketing
They got it! B2B blogging 101 for SMB. Dynamic content loved by the bots and spiders. AND inbound links for from customer posts loved by Google page rank algorithms. The pure benefit of B2B blogs, IMHO.
1 year ago
in Welcome PresentationXpert Readers on Breaking Murphy's Law
Nice site and thanks for the tip to check out presentationxpert. Ill be back.
1 year ago
in Is Marketing Hard or Easy, Both or Neither? on Duct Tape Marketing
E - identifying bad marketing
H - implementing good marketing
H - implementing good marketing
1 year ago
in The Hierarchy of Social Marketing on Duct Tape Marketing
Nice post. A social funnel, per se. As a Marketer, the benefits of blogs are obvious if for no other reason than my competitors and customers are doing it. Yet lets not forget a challenge with this social funnel model that all businesses face at one time or another - how do you get ALL of the KEY leaders to post relevant blog content to start the entire funnel progression :)
1 year ago
in What kind of business should I start? on Duct Tape Marketing
Interesting. Even with lots of Marketing and Startup experience, Ive always thought Bigwell in Robots summed it all up the best: "See a need, fill a need."
1 year ago
in Can LinkedIn increase your sales? on Duct Tape Marketing
Nice post. Yet another tool for the Sales toolbox that helps the smaller, yet similarly skilled, Reps compete with much larger, more resourced, peers.