Disqus - Latest Comments for Drew McLellan

Re: Round-up of Downtown Des Moines Businesses on Twitter

Drew McLellan — Fri, 04 Sep 2009 18:22:43 -0000

Nathan,

Seems like you turned your camera on a bit late...I am sure many Meredith editors and writers, publications, etc. are on Twitter. Of course, there are several from my shop...McLellan Marketing Group (@jillemmert, @timehayes, @brandwarrior, @drewmclellan and our agency @mclellanmarket.

Drew

Re: Blogging about social media at IowaBiz.com

Drew McLellan — Thu, 14 Feb 2008 23:09:09 -0000

Nathan,

It's great to have you on board! I can't wait to learn what you have to teach.

Drew

Re: MyBlogLog Community Meme

Drew McLellan — Sun, 14 Jan 2007 17:34:02 -0000

Andy,

This meme is a great idea. It invites all of us to reward the smart blogs that we read and help them gain new readers. It also allows us to introduce our readers to some great new content and thinking.

Much like the z-list meme, your idea will work because it is not about us, it's about us putting the spotlight and offering accolades to people who have already given us value.

Thanks for thinking of it!

Drew

Re: MyBlogLog Community Meme

Drew McLellan — Sun, 14 Jan 2007 17:34:02 -0000

Re: Manizesto - Should you axe your marketing spending in this slow economy? -Small Business Marketing Blog.

Drew McLellan — Mon, 18 Feb 2008 01:24:24 -0000

Beth has many great insights -- thanks for sharing them. Business owners need to remember that re-gaining marketshare lost because they went dormant during an economic downturn is going to cost them a lot more than just holding steady.

Drew

Re: Mommy, Get Better Soon!

Drew McLellan — Sun, 08 Jun 2008 12:13:37 -0000

Angela,

Have been out of town and just heard. Sorry you were down for the count. Go slow getting back at it! Want me to bring you something from Panera? You body is probably going through withdrawal!

Drew

Re: Happy Life Anniversary

Drew McLellan — Sun, 27 Jul 2008 14:20:16 -0000

Mike,

Friendship is a full contact sport. I'm not going anywhere.

Drew

Re: Coming Soon: Mini-Lessons & Whole Group Studies on Blogging & Social Media

Drew McLellan — Wed, 17 Sep 2008 23:07:00 -0000

Mike,

Ahh, people are going to love this! If you're going to learn, you might as learn from the guy who's already mastered it! I've got some employees who are going to be sitting in the front row!

Drew

Re: I'm Proud to Follow...Drew McLellan

Drew McLellan — Wed, 01 Oct 2008 08:30:30 -0000

Wow....good thing I have a Google alert like you taught me. Otherwise, I might not have seen this until I checked my RSS feeds (like you taught me) later in the day. Later today, I will publish a new post (like you taught me) and put the finishing touches on Age of Conversation 2 (giving back -- like you taught me). So this social media stuff is working for me! :)

I've been blessed all my life with amazing teachers and you have certainly been one of those for me. I continue to learn from you every day and have no doubt that will continue. I'm pretty clear on who is the coach!

Despite all of that...the best thing to come out of that Panera encounter (of course!) was the friendship we now share. I love you too.

Thanks for the unexpected shout out and kind words. Not sure I've earned them all, but I'll stay at the plate swinging, until I do!

Drew

Re: Others First - It Just Takes One

Drew McLellan — Wed, 15 Oct 2008 14:19:50 -0000

Mike,

It's pretty tough to think less of a person simply because they're human. The reality is -- everyone of us has been in a place where we couldn't do it alone. I think the man who allows his ego to step in the way of other's support and help is the shameful one. They were offered a helping hand but pride got in the way.

I think it takes a man of incredible courage to recognize and be humble enough to acknowledge that life has knocked him to his knees and he needs a hand to get back up on his feet. He is the stronger man of the two because he knows that you don't rebuff God's gift of the helping hands/hearts. Even when it tugs at his pride.

You and I have talked about your story before. I will tell you now what I told you then. God always litters our path with what/who we need. I'm grateful you were a strong enough man to accept the help, so that you could serve so many others down the road.

Drew

Re: But ... That's What You Get Paid to Do!

Drew McLellan — Wed, 25 Mar 2009 14:43:36 -0000

Hey,

Great post. So would another example be....I can't do business in Iowa...Iowa companies aren't ready for what I sell?

Drew

Re: It's Official - Age of Conversation 2 is Now Available

Drew McLellan — Sat, 01 Nov 2008 16:56:44 -0000

Sandy,

Thanks for helping us tell the world about the Age of Conversation 2. It's a great read, with plenty of new thinking and ideas. Your readers will find some fresh perspectives in the 250+ pages.

And...all the proceeds benefit the world's children. You can't beat that combo!

Drew

Re: On board for the Age Of Conversation 2.0

Drew McLellan — Wed, 30 Jan 2008 21:57:22 -0000

Thank you for sharing the opportunity with your readers! We'd love to have them voice their opinion and/or sign up to be an author.

We're glad to have you on the 2008 team!

Drew

Re: Why I'm Blue

Drew McLellan — Tue, 24 Jun 2008 09:32:51 -0000

Scott,

Sorry to be late for the party. Been a little pre-occupied with the floods! I just wanted to add my congrats to the crowds! Ford made a very wise choice in finding someone who understands both the how and the heart of social media.

Enjoy the new adventure!

Drew

Re: What I Learned From My Blind Dog

Drew McLellan — Mon, 25 Dec 2006 11:59:37 -0000

Ray,

Excellent post and points. Thanks so much for a very timely and timeless message!

Drew

Re: Advice For Social Media Consultants: Escape The Echo Chamber

Drew McLellan — Mon, 29 Sep 2008 08:53:09 -0000

Jason,

Good post -- right on point. I think it also depends on who your blog is aimed at/who your audience is. Many of our colleagues are blogging to the social media crowd. So I assume they're making their living by serving that population.

So BlogWorld etc. is right on the money for them. Especially, if they have a book to sell or their blog is generating revenue with ads.

Let's face it -- we're ahead of the curve on this one. So the presentation we've give at BlogWorld to our peers is incredibly different from one you'd give the PRSA club or I'd give to a bunch of rural electric co-op presidents.

What I love about talking to non-social media "believers" is that there are truly some remarkable tools they just don't know about. We can have impact on how they do business. Which, I think, is the way to invite them into the realm of social media. Make it valuable to them.

Good discussion starter!

Drew

Re: Are You Overwhelmed With Everything You Need to Track?

Drew McLellan — Fri, 15 Dec 2006 01:27:14 -0000

Ben,

Boy, DO I hear you with this. But, I have found a software (originally it was to synch with my Palm) that really helps me manage lots of information, passwords, URLs, credit card #s, frequent flyer #s -- you get the idea.

Check out splashID.com

It has really saved my hide more than once!

Best,

Drew

Re: 8 Steps to Growing Your Blog Community One Person At a Time

Drew McLellan — Tue, 09 Jan 2007 22:13:19 -0000

Ben,

As usual -- excellent points! Frankly, I think not responding when someone comments is just rude. It's like having someone in your house talking to you and you just walk into the other room.

Even if it's a group "thanks everyone for the great comments" kind of reply, at least acknowledge their effort and time.

I'm going to be thinking about all of these as I keep plugging away!

Drew

Re: It’s A Boy!

Drew McLellan — Wed, 30 May 2007 22:37:52 -0000

Ben & family,

Congratulations! Cherish every moment. And don't drop him. I always like to add something practical! ;-}

Drew

Re: Age of Conversation 2 Will Blow Your Mind

Drew McLellan — Thu, 30 Oct 2008 20:56:13 -0000

Matt,

Thank you so much for helping us spread the word. This is a project that is successful because everyone did their part -- and you've sure done yours!

We're so glad to have you as one of our authors!

Drew

Re: Storytelling ROI: social engagement metrics for Marketing & Social Media bloggers

Drew McLellan — Fri, 11 Jul 2008 09:33:29 -0000

This is fascinating. Going to blog about it soon! Congrats on the good work!

Drew

Re: Your Advertising Should Be More Like Dating

Drew McLellan — Sat, 30 Sep 2006 01:44:33 -0000

Amen John! I just spoke to a national association today and I used a very similar analogy. We were talking about their fundraising efforts and I likened them to walking up to a stranger in an airport and asking for $300 versus asking a friend for the same amount.

People get so enamored with their own product/service that they forget they need to woo their audiences before going in for the big pitch.

Your post is a great reminder -- keep up the smart writing!

Re: Slideshare offers tools for presenters

Drew McLellan — Wed, 30 Jan 2008 20:31:52 -0000

John,

I agree -- Slideshare is an excellent tool! One of my favorite aspects of it is how much you can learn by viewing others presentations. There's a lot of brilliant and not so brilliant work there. It's like a learning lab!

Drew

Re: Top 142 Social Marketing Blogs on the Web

Drew McLellan — Fri, 25 Jul 2008 01:21:36 -0000

Jack,

Thanks for compiling this amazing list. You know, we take all of these generous people for granted but when you see the list, the smarts are staggering!

Thanks for including The Marketing Minute but even bigger thanks for including Age of Conversation. We're knee deep in the editing process of Age of Conversation '08!

Again -- kudos to you for creating such a remarkable resource.

Drew

Drew McLellan's last blog post..Are you simplifying things for your customers?

Re: Why Your Google Reputation Can Hurt Your Career

Drew McLellan — Sat, 26 Jan 2008 02:29:17 -0000

I would not hire any employee today without checking for them on Google, MySpace, Facebook, LinkedIn and any other online "watering hole."

Good, bad or ugly -- it reveals a great deal about the potential hire's judgment, discretion and common sense.

Drew

Re: What can you do to upsell your customers?

Drew McLellan — Wed, 21 Jan 2009 19:57:07 -0000

Jo,

I think it's an exciting question. "What else do my customers really need?" Now we're not selling -- we are helping.

For many people in the service industry, that feels a lot better than hard selling. And in the end, it earns us even more repeat business.

You can't beat that!

Drew

Re: links for 2007-03-11

Drew McLellan — Sun, 11 Mar 2007 23:24:24 -0000

Doug,

Thanks for the plug! I hope your readers will come over and add their 2 cents!

And I loved your contributions -- you're right on the money with everyt suggestion!

Drew

Re: 238 Reasons to Buy Age of Conversations 2

Drew McLellan — Fri, 04 Jul 2008 11:56:48 -0000

Doug,

This is excellent -- thanks for doing it! All the authors will love it.

Drew

Re: Microsoft “Rockin’ Our Sales” Video

Drew McLellan — Sun, 04 May 2008 01:13:35 -0000

Debra,

I suppose this is one of those "we'll never know the true story" situations. You're right...they have received a lot of buzz.

But, I'm not sure it's the kind of buzz I'd want. I don't remember one thing they said about Vista -- do you?

I completely agree that it was probably a fun purely internal piece. But is there such a thing anymore?

Great meeting you!

Drew

Re: A Virgin in Hollister

Drew McLellan — Sun, 27 Jan 2008 12:13:56 -0000

Ann,

I’m right there with you. Trying to look inconspicuous in AF or Hollister. Close enough to offer an opinion when asked (and of course, to pay) but not too close that I’m hovering or God forbid, some of her friends walk in.

For the guy commenters — here is some unsolicited advice. Be brave enough to wade into the water. My daughter and I have had some amazing conversations because I entered her world.

Does it make me less of a dork? Probably not. Today.

Added benefit — after 14 years of shopping together and me commenting on the appropriateness or lack thereof in some of the clothing options — I have never had my daughter buy something I wouldn’t let her wear. She sees the clothes through both her and my eyes.

Drew

PS — Ann, this was a long time in coming. Very nice.

Re: ‘Hey, Pretty Lady!’

Drew McLellan — Wed, 20 Feb 2008 21:34:15 -0000

Ann,

You have uncovered one of men's guilty secrets. There is a decadent pleasure in the airport shoe shine.

I think it's a blend of indulgence and pampering mixed with the lingering memory of the men we used to see getting a shine...and how we probably thought they looked important in their nice suits and fancy shoes.

If I am flying and know I have a decent layover, I'll purposely wear shoes that can be shined. Just for the fun of it.

It puts a little pep in my walk for some reason. But that alone is worth the $10.

Drew

Re: Birthday Boy

Drew McLellan — Sat, 04 Oct 2008 23:22:29 -0000

Ann,

When words fail us...just sending you a hug from one parent's heart to another.

Drew

Re: Painting A Picture

Drew McLellan — Fri, 27 Mar 2009 21:48:10 -0000

Ann,

Someone did tell you that jumping is actually not a part of bowling, right?

And, I am positive if we could somehow see the other side of the visual....your concentration would be evident by the tip of your tongue sticking out from between your lips!

Drew

Re: Feeding the Media Snackers

Drew McLellan — Wed, 31 Oct 2007 01:14:12 -0000

Chris,

I think one of the dangers of this media snacker idea is that it runs the risk of painting people with just one brush.

I don't care if you're 14 or 44 or 84, odds are -- you take in your information in a variety of ways, depending on a mix of factors.

There's no doubt this is a trend that perhaps is shifting from trend to mainstream reality, it's so prevalent. So do we need to offer up selections built just for the media snacker? You bet.

But we should also be putting some meat on the bone for when our readers want to gnaw on things in a bit more detail.

Your posts are a good blend of quick hits and more detailed, thought evoking posts. I think it's wise of us to offer the best of both worlds, don't you?

Drew

Re: Books, Libros, Bücher, Libri, Livros, 本, 书, книги

Drew McLellan — Tue, 04 Dec 2007 01:18:34 -0000

Chris,

Thanks for playing along! Agreed on the lure and power of a good book. Your list had a notable work focus.

Are those your pleasure books too or are you just on a marketing jag? I get in a groove and will burn through a bunch of business books and then crave a good mystery or 3 (or visa versa).

I'm going to check out Bill Peet's book -- thanks for the suggestion.

Drew

Re: Creativity Contest: Last Call

Drew McLellan — Thu, 07 Feb 2008 01:43:15 -0000

Whew....got in just under the wire. Thanks for doing this...it's been fun to watch the entries!

Drew

Re: LifeLock Guarantee Unlocked

Drew McLellan — Wed, 28 May 2008 17:46:23 -0000

It's really a remarkable turn of events. I don't know about you, but I was pretty enamored with the campaign. I thought it was bold and memorable.

Guess for the CEO, his ss# was a little too memorable!

Drew