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1 month ago
in Using Soft Incentives to Generate Leads on Lead Confidential
But isn't this also incentive-based like the free ipod for completing offers except in this case, they get $1000 scholarship when they enroll in the college. Is there a diff between soft incentive and regular incentive?
1 reply
Jay Weintraub
It's a little different as there is not direct guarantee of payment. The user is only entered to win. The incentive in theory helps them fill out the form but doesn't take away as much intent as the typical free ipod offer where they come only for the freebie. The goal here is to make sure the user is still interested more in the enrollment potential than the scholarship potential.
1 month ago
in Using Soft Incentives to Generate Leads on Lead Confidential
Who bears the cost of the actual scholarship, the advertiser?
5 months ago
in RedTagCrazy: Woot for Women’s Fashion on Mashable - The Social Media Guide
Isn't this the same concept as Ideeli, Gilt, and RueLala? What's the difference? Seems like some are doing better than others: http://siteanalytics.compete.com/ideeli.com+gil...
6 months ago
in Dumb has a new name: GateHouse Media sues the NY Times Company over links on The Inquisitr
So what's next, Search Engines (Google, Yahoo, and MSN etc) can't crawl and link out to these articles on their sites because the search engines are generating ad revenue and thus are competitive.
10 months ago
in eBay Moving Away From Auctions on The Inquisitr
Regardless, they still have huge traffic which other sites are not able to leverage.
Would an up and coming site like Etsy be their likely competitor, time will tell.
Would an up and coming site like Etsy be their likely competitor, time will tell.
1 year ago
in CIX - Our chance to create something great? on StartupNorth
I agree with Aaron. I think his suggestion about having a floor of booth like a tradeshow format is a good one. It is less stressful for the biz owners and more cordial for VCs to browse around and find out which companies they wish to talk to more. They can then arrange privately where and when to meet up and discuss more.
The concept of beauty pageant style pitching is outdated and ineffective.
The concept of beauty pageant style pitching is outdated and ineffective.
1 year ago
in » CIX - Our chance to create something great? | StartupNorth on socialwrite
I agree with Aaron. I think his suggestion about having a floor of booth like a tradeshow format is a good one. It is less stressful for the biz owners and more cordial for VCs to browse around and find out which companies they wish to talk to more. They can then arrange privately where and when to meet up and discuss more.
The concept of beauty pageant style pitching is outdated and ineffective.
The concept of beauty pageant style pitching is outdated and ineffective.
1 year ago
in Tripharbor.com: Full speed ahead on Mathew's comments
so is this like kayak meets cruise vacations with more community aspects to it. I like it.
1 year ago
in Your ad-supported Web 2.0 site is actually a B2B enterprise in disguise on Futuristic Play by @Andrew_ChenBut not all big consumer sites have a big ad sales force. Digg uses MSN where MSN pays them a guaranteed revenue stream per year.
2 years ago
in 2006/12/13/how-to-have-an-overnight-internet-success-story/ on Mashable - The Social Media Guide
My question is why then are other sites that are similar to YouTube, Flickr, and Facebook etc not able to drum up similar successes.
1 reply
Paulo Priess
Some factors came to my mind after reading your post.. hope I get my idea clearly since English is not my native language...
1 - The user interface also plays a big part in this. If the user experience sucks, so will the website.
Gmail, Google, Flickr, YouTube, they all have well thought and engaging interfaces. They let the user do what he/she wants efficiently and also incite the user to tell people about it.
2 - Pioneers have time on their side, a valuable advantage.
3 - We humans have a tendency to choose "one" winner. Number two and number 45 are perceived as almost the same even if number 2 is in fact closest to number 1. If your baseball team got the second place, well he "lost".
I am no expert on success stories (otherwise I´d probably be doing something else right now) but I guess this factors have great relevance to a overnight success.
best regards!
1 - The user interface also plays a big part in this. If the user experience sucks, so will the website.
Gmail, Google, Flickr, YouTube, they all have well thought and engaging interfaces. They let the user do what he/she wants efficiently and also incite the user to tell people about it.
2 - Pioneers have time on their side, a valuable advantage.
3 - We humans have a tendency to choose "one" winner. Number two and number 45 are perceived as almost the same even if number 2 is in fact closest to number 1. If your baseball team got the second place, well he "lost".
I am no expert on success stories (otherwise I´d probably be doing something else right now) but I guess this factors have great relevance to a overnight success.
best regards!