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Mindy
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8 months ago
in Social Media Strategic Management From Concept to Practice on Today's Best Tools
That's a really great explanation! We've been walking around these ideas on our blog recently (http://www.i-com.net/blog/does-social-media-rea...) but haven't been able to articulate it quite so clearly. I find myself endlessly frustrated by people who think the key to social media is to have as many contacts as possible as quickly as possible and then just pelt them with (sometimes useless) content across dozens of places - not every piece of content is suitable for every social media site.
It's impossible to build online relationships with thousands of people but social media is great for finding specific discussions or for talking to people who already know who you are - but you still need to manage where you're going for those conversations.
It's impossible to build online relationships with thousands of people but social media is great for finding specific discussions or for talking to people who already know who you are - but you still need to manage where you're going for those conversations.
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The largest point dealing with Social Media that I think needs to be made is that it isn't about traffic...its about relationships and community. Thanks for your comment Mindy.