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1 year ago
in Hublove Topic:- Film – Some Simple Keyword Research on Andy Beard - Internet Business Systems Discussion
Thanks for this Andy. I have played with the Gtrends tool. What is interesting to me about this tool is how often the Wordtracker search counts are just "out to lunch". For example if you plug "cheap auto insurance" into the freekeywords.wordtracker.com/gtrends you get 319 searches. If you click on the icon next to it you will see thee Gtrends graph giving it 619 for the number of searches. I have seen many examples where the Wordtracker number is hugely inflated compared to what is reported on the Gtrends screen. My gut impluse is to trust the Gtrends number. If you relied solely on Wordtracker in a lot of cases you could be spending time and effort on a niche that simply did not exist (assuming the Gtrends number is correct). I am interested to hear your thoughts on this.
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Google trends data is more reliable because it is based upon a bigger search set, though even then it is still subject to manipulation by people constantly searching to see how well they are ranking.
I always look at regional specific search volumes. If for instance I notice that particular terms have a huge volume of search traffic from various Asian countries, even though it is an English term, it might be a little suspect and indicate that the search volume is people checking their results or keeping an eye on competitors.
If you have some money to play with, the best method of testing keywords is to buy traffic with Adwords, and see how it converts, before you spend a lot of money on long term SEO.