DISQUS

Beacon isn't an idea to totally scrap. The concept is good, execution was bad.

Zuckerberg and friends need to return to the drawing table and redesign the product but keep the idea.

Could it be that applications are more understood by users? Users now see that they (often unknowingly) spam their friends with requests when they are simply trying to 1) see results of a test/survey, 2) trying to learn more about the app?

My experience has shown that users are more selective in which applications to add, knowing that many apps are spam and will spam their friends endlessly. Also, I would guess the novelty of apps has largely worn off.

This decline really doesn't surprise me, much like any other marketing venue reaches a peak after being accepted by the masses. Crowds are not stupid, nor is Facebook Apps the golden ticket to marketing. It is so saturated now it is "just another tool" marketers need to keep in their tool box.

In 2-3 months, only the "worthy" apps will be standing.

While I can't blame Facebook for removing her page, it certainly isn't a crime to be promiscuous or to have sex with 50 people you meet on the internet.

Do I think the article is fake? I don't know - I haven't researched it enough. Fake profiles, video, stories, etc have been used before as giant marketing strategies (Lonelygirl15).

Hopefully this publicity can help satisfy Lauren's need for "attention".