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Peter Flaschner

4 years ago

in A poor choice of words on Marketing Begins At Home
Ha ha ha ha ha ha! Thanks for the laugh.

4 years ago

in Class Assignment on Marketing Begins At Home
Two more:


Evangelize your customer base: leverage the network to spread your message, and to convert customers into advocates

Differentiate your brand: at this point, companies that blog today are the vanguard. Be forward thinking, and show your customers, your suppliers, and your competitors that you're serious about doing business the 21st century way.

4 years ago

in wither the blog on Marketing Begins At Home
How about "Increased Sales: by staying in contact with you customer base, you a) can let them know when new products/services come available, b) maintain top of mind awareness, c) build a relationship that will weather the inevitable slip ups.
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