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Jeff Davis

11 months ago

in 2008/07/17/twitter-branding/ on Mashable - The Social Media Guide
Great post, and I think it's fascinating - and a valuable PR lesson - how the Twitter co-founders announced the Summize acquisition via Twitter (no press release tactics needed), letting those who follow them build the buzz. Evan Williams' "Holy Crap" Tweet at 9:01 am on July 15 set off the chain of events.

11 months ago

in Musicians Play for Tips- The Importance of Comments on Chris Brogan
If it's all about numbers, then here you go, another comment to add to the list.

12 months ago

in PR Peeps - You Think You Have it Rough? on Marketing Begins At Home
All PR/media training peeps should add this to their presentations now!

1 year ago

in Example of a Great PR Pitch on Chris Brogan
Great information here and thanks for sharing a good pitch. As the Seth revelation appeared and the conversation turned, I guess the lesson for pitching is to pick one blogger, send out that personalized email and then wait. If the blogger is interested, good for you. If no response (or a decline), pick another and repeat. One at a time. Multiple similar emails = spam.

1 year ago

in The Epitome of Faux “Social Media Experts” on Social Times
So far I've learned she's about to head out on a Starbucks run and that she loves Green Tea Vitamin Water. Whoa! That places me in social media guru status.
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