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Graham Brown
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4 months ago
in A Way To Increase Legal Music Purchases on Another Advertising Wanker
Likewise, Nathan, I'm fascinated because of all the content forms out there it's possibly the most emotive subject. I don't see customers getting worked up about movies, games and newspapers(?) in the same way they do about music. That aside, I'm curious as to the potential of the Majors using their content to cross-sell merchandise as you mention. Rolling Stones made $250m touring in the US - no beer money. U2 must be up there too.
Similarly, most artists are reaping more $$ out of ticket sales, collectors editions and the Tees than from the CDs - so does this demonstrate that a) fans still love and are willing to pay for music and b) it's just the distribution method and products they object to?
Similarly, most artists are reaping more $$ out of ticket sales, collectors editions and the Tees than from the CDs - so does this demonstrate that a) fans still love and are willing to pay for music and b) it's just the distribution method and products they object to?
1 reply
nathanbush
Exactly Graham - it's not that the industry is unprofitable, but the $ has to come from a different way. And consumers aren't backlashing against music per se (ticket sales are up) but against the distribution model. They spoke up and demonstrated that they weren't happy with place, time, price - no labels listened and they got themselves to this point.
