Disqus - Latest Comments for maggiefox

Re: #Humblebrags: How to Promote Yourself Without Sounding Like A Jerk

maggiefox — Tue, 19 Sep 2017 16:37:10 -0000

Thanks for the link love - I posted that four years ago, and it's just as relevant today. Get out there and unapologetically show your awesome!

Re: Where Are All The Women In Tech?

maggiefox — Mon, 22 Feb 2016 10:11:16 -0000

Hi Helen - thank you very much for your comment, and it's not easy being a pioneer. So great to hear that your daughter is following in your footsteps!

Re: Should Social Media Group, Syncapse restructuring cause alarm for social agencies?

maggiefox — Wed, 31 Jul 2013 23:52:02 -0000

Hi Eliza, thanks for your comment. Paid, earned and owned have been part of our vernacular since the beginning (please see this link), and we helped kickstart some of the leading thinking on how this comes together to deliver business value. With regard to your reference to "churn", I'm confused - please provide me with an example of how SMG differed from any other agency in staff turnover. We had a great team that did incredible work.

Re: Should Social Media Group, Syncapse restructuring cause alarm for social agencies?

maggiefox — Wed, 31 Jul 2013 09:28:47 -0000

Some very thoughtful analysis, and a very interesting read. Laurie has it right in that Syncapse and SMG were two very different organizations that changed direction for very different reasons. My decision to downsize SMG, as noted here, had nothing to do with finances and everything to do with personal and strategic choices. Changing markets (virtually all agencies now have the ability to deliver execution) and the desire to focus on "put[ting] a big smile on the CFO’s face" as Sulemaan suggests, have allowed me to focus on the work I love. Happily, it's also a very different space from a competition perspective; not many folks have seven years' experience consulting on social with some of the biggest brands in the world :-)

A couple of quick points of clarification: we worked primarily in the US because that's where our initial clients were based (Ford, SAP) and because the budgets and opportunities were generally much larger in that market, especially early on. SMG also never provided web development unless it was part of a social media execution. We were founded as, and remained, a pure-play social media shop.

Re: BBDO Digital Planning Director Douma Heads to Publicis

maggiefox — Fri, 05 Jul 2013 06:37:51 -0000

Haters gonna hate, especially when they can hide behind anonymous comments. Collin's going to rock it. Congrats to both!

Re: SXSW PanelPicker

maggiefox — Mon, 20 Aug 2012 08:45:10 -0000

I think we should turn this into a cage match. Who's in?

Re: Journalists beware: Shell Arctic hoax signals move from subtle spin to activist deception

maggiefox — Thu, 19 Jul 2012 13:42:13 -0000

I think you're pointing your finger in the wrong direction. This simply means that journalists need to do their homework. Since the average person is not likely to, that sounds to me like an opportunity to justify your existence and provide some value.

Re: GoInstant to be Acquired by Salesforce.com

maggiefox — Tue, 10 Jul 2012 14:26:56 -0000

Betrayed by Disqus' link preview. DAMN YOU.

Re: GoInstant to be Acquired by Salesforce.com

maggiefox — Mon, 09 Jul 2012 22:19:57 -0000

Damn. Busted.

Re: GoInstant to be Acquired by Salesforce.com

maggiefox — Mon, 09 Jul 2012 16:50:28 -0000

Congrats, Jevon! Super amazing for you and the team! Thought you might like to check out this piece about the acquisition as well: some great analysis!

Re: Social Media Week 2012: Hashtags, Infographics and Momentum, Oh My #SMW12

maggiefox — Fri, 17 Feb 2012 15:26:43 -0000

Thanks for the mention, and that comment spawned a new hashtag, #deadpuppy - used to indicate a social profile that's been abandoned ;-)

Re: My First Half Marathon

maggiefox — Mon, 12 Dec 2011 08:49:01 -0000

Hey Chip, I'm a little late, but congrats on your finish! Great to see you in Denver, let's hope it's not another four years before we get the chance to hang out!

Re: FPinfomart partners with Social Media Group to offer full-suite of traditional and social research and consulting services | Editors | National Post

maggiefox — Tue, 25 Oct 2011 10:39:26 -0000

Jonathan, we are thrilled about this partnership! The ability to offer our clients an end-to-end, holistic view of issues and influencers is truly unique in the market. Looking forward to continuing our great work together!

Re: Are Women Dissatisfied Enough?

maggiefox — Thu, 01 Sep 2011 10:12:53 -0000

Interesting argument. If I can distill it down (please correct me if I'm wrong):

1. Women have to stop being lazy ("excuses for inability") and/or deciding that they'd rather do something else

2. We need to make more women executives aware of inequality so us "ladies" will take up the charge and force change!

Interesting perspective. Has it occurred to you that perhaps what corporate America is selling, many women are simply not interested in buying? Might it be you, not us?

Re: SXSW 2012 - The State of B2B Social Media

maggiefox — Tue, 30 Aug 2011 22:38:59 -0000

Thanks for all your kind words - and great question, Eric - if we can make this panel happen, what do you want us to talk about?

Re: GrowLab & FounderFuel Launch

maggiefox — Mon, 13 Jun 2011 08:45:30 -0000

I'm a week late to this, but still want to chime in (and thanks for including me in your list, David - I'm in great company!)

I'd actually like to reframe this as a discussion about innovation. For
an organization that was established to foster innovation, FounderFuel appears to be remarkably unaware of how important diversity is in that process. This post (http://www.scienceprogress.... from *2008* speaks specifically to the power (and importance of) diversity in innovation:

"Economic research on the creative power of groups demonstrates that
teams composed of smart people alone may not generate innovative
solutions to technical problems. According to Scott Page, Professor of
Complex Systems, Political Science, and Economics at the University of
Michigan, diversity within those groups leads to a diversity of
problem-solving approaches and drives the power to innovate."

So nevermind "boys vs. girls" - let's talk about who wants to get the best results.

Re: How to Market to the “Untouchables”

maggiefox — Wed, 01 Jun 2011 21:34:36 -0000

Thanks for the great post, glad you enjoyed the session!

Re: Boutique Analyst Firm Altimeter Adds Industry Leader Brian Solis to Its Team

maggiefox — Wed, 09 Mar 2011 20:03:26 -0000

Congratulations to you all - a stellar team of thinkers. Well done!

Re: letter.ly

maggiefox — Wed, 02 Feb 2011 20:24:59 -0000

I like this idea, I really do. I paid $10 a month to prove it. BUT - there are too many links. I need it to be a shorter list of awesome rather than a big list of okay. I simply don't have the time to read through it all. Thanks!

Re: Trend: How Social Media Boutiques are Winning Deals Over Traditional Digital Agencies

maggiefox — Tue, 21 Dec 2010 22:51:02 -0000

IMHO the ones with the most to risk in this new disruption are the digital agencies. Social strategies are quickly becoming digital strategies, and they touch all parts of the org, not just marcomm.

I can't tell you how many RFPs we've responded to/won this year from large global orgs who have been dabbling but are now getting serious. They're *all* looking for specialist agencies. Your research perfectly dovetails with our experience in the market.

All I want for Christmas is an @armano infographic... ;-)

Re: Twitter Changes the Default New User Avatar [PIC]

maggiefox — Fri, 15 Oct 2010 21:55:52 -0000

I like it.

Re: Unlimited Vacation: It’s the Thought that Counts

maggiefox — Thu, 14 Oct 2010 19:38:26 -0000

Hey Erin - thanks so much for the post, and yes, I do believe that ALL employees should take a minimum number of days (ask anyone who works with me - I have been know to literally badger people to tell me when they are taking time off... I'm looking at you, Jordan.) I my personal experience, if I don't get an extra day or two every 8 weeks or so, I start getting burned out and "working stupid". Time off is essential to mental health and productivity. Sadly, there's no way to literally force someone to take a vacation!

Re: XX Tech Founders

maggiefox — Sun, 03 Oct 2010 10:30:38 -0000

Thanks so much for including me in this great list - and I love, love, LOVE that it's as long as it is. Let's make it longer!!

Re: How to Write a Social Media Proposal

maggiefox — Mon, 23 Aug 2010 13:44:54 -0000

Hey Lisa, thanks for the link. And we agree that the RFP template we developed earlier this year is absolutely being used incorrectly. Instead of defining needs, procurement departments are including the whole thing verbatim. We've been invited to respond to a few of those (the ultimate revenge) and are planning to make revisions that help guide people a little better in, as you've said quite well, "being reasonable"!

Great post!

Re: Social Media RFP Template

maggiefox — Fri, 28 May 2010 06:38:26 -0000

Hey Dennis - so glad you found our template a useful platform to build on. A reminder that the SMG template is available in editable format, online, for free here.