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<rss xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title>Disqus - Latest Comments for lostremote</title><link>http://disqus.com/by/lostremote/</link><description></description><atom:link href="http://disqus.com/lostremote/comments.rss" rel="self"></atom:link><language>en</language><lastBuildDate>Sun, 15 Jul 2012 17:55:34 -0000</lastBuildDate><item><title>Re: Skype courts Comic-Con with lounge built by TV&amp;#8217;s &amp;#8216;West Coast Customs&amp;#8217;</title><link>http://www.adweek.com/lostremote/comic-con-skype-lounge-designed-by-tvs-west-coast-customs/32896#comment-588812892</link><description>&lt;p&gt;Thank you, we fixed the story to credit reMADE with the design and West Coast Customs with building it, per Skype.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Sun, 15 Jul 2012 17:55:34 -0000</pubDate></item><item><title>Re: Surprising reasons why TV should pay attention to Reddit</title><link>http://www.adweek.com/lostremote/surprising-reasons-why-tv-should-pay-attention-to-reddit/31531#comment-557364234</link><description>&lt;p&gt; Thanks Saf!  Reddit is certainly not Digg (who?), which encouraged publishers to post their own stuff.  &lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 14 Jun 2012 13:12:50 -0000</pubDate></item><item><title>Re: Introducing our growing directory of social TV companies</title><link>http://www.adweek.com/lostremote/introducing-our-growing-directory-of-social-tv-companies/30055#comment-525932940</link><description>&lt;p&gt; Thanks Frank, we'll be adding it!&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 10 May 2012 20:58:01 -0000</pubDate></item><item><title>Re: Introducing our growing directory of social TV companies</title><link>http://www.adweek.com/lostremote/introducing-our-growing-directory-of-social-tv-companies/30055#comment-524465819</link><description>&lt;p&gt;Update: we're receiving several emails with additions, and we're adding them as we go.  Thanks everyone! &lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Wed, 09 May 2012 10:45:48 -0000</pubDate></item><item><title>Re: Does Twitter have different standards than TV news?</title><link>http://www.adweek.com/lostremote/breaking-news-on-tv-and-twitter-are-the-same-arent-they/20503#comment-226010733</link><description>&lt;p&gt;(Cory here) Thanks Kirk.  Not beating up on KPRC.  Using this experience as a bit of a learning experience.   The interview was worth reliving, since it illlustrates a common theme in many TV newsrooms -- social media is somehow different, living outside the confines of editorial process.  This isn't a story about who takes the blame for the story -- to me, it's the PIO -- but how we can all learn from the social media implications of breaking news across multiple channels.  A great learning experience, and KPRC will be even better for it.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Tue, 14 Jun 2011 20:11:43 -0000</pubDate></item><item><title>Re: MTV&amp;#8217;s second-screen experience rocked Movie Awards</title><link>http://www.adweek.com/lostremote/mtvs-second-screen-experience-rocked-the-movie-awards/20295#comment-219108015</link><description>&lt;p&gt;Remember, it's a co-viewing experience, that's meant to be used while someone is watching TV.  This is an entirely different medium and approach than layering interactivity over a primary viewing experience, like a DVD. And it's tied to the real-time social web.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Mon, 06 Jun 2011 11:23:42 -0000</pubDate></item><item><title>Re: WESH TV&amp;#8217;s tweets from the bench at Casey Anthony trial</title><link>http://www.adweek.com/lostremote/wesh-tvs-tweets-from-the-bench-at-casey-anthony-trial/19996#comment-213483751</link><description>&lt;p&gt;Fixed, thank you... &lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Sat, 28 May 2011 13:57:10 -0000</pubDate></item><item><title>Re: Meet the first network TV journalist on Twitter</title><link>http://www.adweek.com/lostremote/meet-the-first-network-tv-journalist-on-twitter/18780#comment-197174460</link><description>&lt;p&gt;Ha!  The comments here just validate the amazing relationships you've formed over social media. Great job!&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Wed, 04 May 2011 19:31:09 -0000</pubDate></item><item><title>Re: Colbert, Fallon sing Rebecca Black tune ‘Friday’</title><link>http://www.adweek.com/lostremote/colbert-fallon-sing-rebecca-black-tune-friday/17619#comment-177208860</link><description>&lt;p&gt;My QR app actually worked for me on that YouTube clip.  Rather surprising.  Linked to a bonus clip on Fallon/NBC's site.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Sun, 03 Apr 2011 02:04:30 -0000</pubDate></item><item><title>Re: TV station says Facebook helped with ratings win</title><link>http://www.adweek.com/lostremote/tv-station-says-facebook-helped-with-ratings-win/17369#comment-171333967</link><description>&lt;p&gt;Just added a line to the story that the Facebook landing page (that totals up all the "likes") is powered by a company called &lt;a href="http://Aptivada.com" rel="nofollow noopener" target="_blank" title="Aptivada.com"&gt;Aptivada.com&lt;/a&gt;.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 24 Mar 2011 19:42:58 -0000</pubDate></item><item><title>Re: TV station says Facebook helped with ratings win</title><link>http://www.adweek.com/lostremote/tv-station-says-facebook-helped-with-ratings-win/17369#comment-170931104</link><description>&lt;p&gt;Hi Jay, that's a new one on me -- dozens of media organizations, local and national, run contests like these. We'll do a little digging on the TOS...&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 24 Mar 2011 11:36:06 -0000</pubDate></item><item><title>Re: How incorrect reports of Giffords&amp;#8217; death spread on Twitter</title><link>http://www.adweek.com/lostremote/how-an-incorrect-report-of-giffords-death-spread-on-twitter/15366#comment-126511731</link><description>&lt;p&gt;We updated the story a bit after looking at other attempts at timelines -- it's unclear who was first, so we're not going to make any guesses.&lt;/p&gt;&lt;p&gt;This story is a good one, too:&lt;br&gt;&lt;a href="http://www.regrettheerror.com/2011/01/08/npr-reuters-cnn-and-other-major-news-orgs-incorrectly-declare-death-of-rep-giffords/" rel="nofollow noopener" target="_blank" title="http://www.regrettheerror.com/2011/01/08/npr-reuters-cnn-and-other-major-news-orgs-incorrectly-declare-death-of-rep-giffords/"&gt;http://www.regrettheerror.c...&lt;/a&gt;&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Sun, 09 Jan 2011 12:08:23 -0000</pubDate></item><item><title>Re: Local TV&amp;#8217;s challenge to create shareable video</title><link>http://www.adweek.com/lostremote/local-tvs-challenge-to-create-shareable-video/14882#comment-121143053</link><description>&lt;p&gt;To date, local TV doesn't generate meaningful revenue with "off-TV" video because there's not enough volume.  The CPMs are there, the impressions are not.&lt;/p&gt;&lt;p&gt;That's both a content problem and a distribution problem.&lt;/p&gt;&lt;p&gt;The post above gets to the content problem.  And I failed to mention (which I should edit in), that it would be ideal if local stations can create original video that has value for a national niche audience. For example, in Seattle we're known for the environment, the outdoors, philanthropy and interestingly, video gaming.  Other markets have other specialties.&lt;/p&gt;&lt;p&gt;Then aggressively pursue video distribution, focusing local but not limiting it there.  There are two types: 1) ad inventory you control and 2) inventory you don't.   The first bucket is the premium stuff where you can come to an advertiser and offer a cross-platform package across TV, web, iPad, and TV apps, for example.  This requires creating those apps, either in house, or through a third-party, where you control the ad inventory.  The second bucket is just for incremental "longer tail" revenue that comes from partnering with mostly national distributors that run their own ads against it.&lt;/p&gt;&lt;p&gt;Wrap all this together, and it will reach a volume that becomes profitable, assuming the content is produced with a much lower-cost production model.&lt;/p&gt;&lt;p&gt;Cory&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 30 Dec 2010 12:47:45 -0000</pubDate></item><item><title>Re: Local TV&amp;#8217;s challenge to create shareable video</title><link>http://www.adweek.com/lostremote/local-tvs-challenge-to-create-shareable-video/14882#comment-120874663</link><description>&lt;p&gt;I think a modern version of Almost Live would be awesome, with vintage clips thrown in.  Interesting how TV stations in years past produced a fair amount of non-newscast original programming, but the low-cost nature of expanding newscasts replaced it.&lt;/p&gt;&lt;p&gt;Cory&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Wed, 29 Dec 2010 17:35:10 -0000</pubDate></item><item><title>Re: Local TV&amp;#8217;s challenge to create shareable video</title><link>http://www.adweek.com/lostremote/local-tvs-challenge-to-create-shareable-video/14882#comment-120868938</link><description>&lt;p&gt;I assumed he was joking, but just in case, I put a ? mark next to it.&lt;/p&gt;&lt;p&gt;Cory&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Wed, 29 Dec 2010 17:15:57 -0000</pubDate></item><item><title>Re: Local TV making comeback, not so much with newspapers</title><link>http://www.adweek.com/lostremote/local-tv-making-comeback-not-so-much-with-newspapers/14617#comment-115256481</link><description>&lt;p&gt;We'll see.  All it takes is a couple stations to take some risks and show some real, tangible success before others jump in.&lt;/p&gt;&lt;p&gt;And I think things will be a little different as TV begins to fuse more seamlessly with other platforms.  For example, on-screen TV apps.  Social media has been a good indicator -- reporters who would never publish a web-version of their TV scripts are now tweeting like crazy.  So as web merges into TV, stations may be more inclined to be more innovative, because it's on a platform they (and their advertisers) are familiar with.&lt;/p&gt;&lt;p&gt;Just a theory.&lt;/p&gt;&lt;p&gt;-Cory&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Mon, 20 Dec 2010 13:22:18 -0000</pubDate></item><item><title>Re: Local TV making comeback, not so much with newspapers</title><link>http://www.adweek.com/lostremote/local-tv-making-comeback-not-so-much-with-newspapers/14617#comment-115251844</link><description>&lt;p&gt;Doing a little napkin math of my own.  Seattle has 4 TV newsrooms: 120+100+90+50 = 360 newsroom employees, which by my estimates is larger than the Seattle Times + Seattle PI editorial staffs.  Most markets have just one major metro newspaper, and the newsroom staff sizes in Seattle aren't that out of line with similar-sized markets.&lt;/p&gt;&lt;p&gt;Now, if you count all the small newspapers around the Seattle DMA, the number of newspaper journalists would still outnumber TV.  So I added a couple words in the post "major metro" to clarify.&lt;/p&gt;&lt;p&gt;-Cory&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Mon, 20 Dec 2010 13:12:55 -0000</pubDate></item><item><title>Re: CBS planning 3 more Twitter-based TV shows</title><link>http://www.adweek.com/lostremote/cbs-planning-3-more-twitter-based-tv-shows/14584#comment-113673884</link><description>&lt;p&gt;Thanks, updated to reflect that ratings have improved.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Fri, 17 Dec 2010 11:47:02 -0000</pubDate></item><item><title>Re: ABC News part of Flipboard iPad trial</title><link>http://www.adweek.com/lostremote/abc-news-joins-flipboard-ipad-trial/14156#comment-106155987</link><description>&lt;p&gt;Thanks Mitch!  Just noticed that and updated.  You're right, need to eliminate that preview pane and jump straight to full experience.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 02 Dec 2010 17:34:13 -0000</pubDate></item><item><title>Re: Homeland Security is monitoring social networks with pretend &amp;#8216;friending&amp;#8217;</title><link>http://www.adweek.com/lostremote/homeland-security-is-monitoring-social-networks-with-pretend-friending/13400#comment-87418734</link><description>&lt;p&gt;Some day, I hope to get a translator for you. - Safran&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Sat, 16 Oct 2010 11:17:49 -0000</pubDate></item><item><title>Re: Homeland Security is monitoring social networks with pretend &amp;#8216;friending&amp;#8217;</title><link>http://www.adweek.com/lostremote/homeland-security-is-monitoring-social-networks-with-pretend-friending/13400#comment-87255709</link><description>&lt;p&gt;Yes. It's more shameful that Best Foods trying to sell us another jar of mayo. - Safran&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Fri, 15 Oct 2010 14:33:52 -0000</pubDate></item><item><title>Re: Boston Globe and Boston University partner on local news</title><link>http://www.adweek.com/lostremote/boston-globe-and-boston-university-partner-on-local-news/13256#comment-87168617</link><description>&lt;p&gt;Uh, yeah - invitedmedia can threadjack sometimes. But he's a part of our cast of characters.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Fri, 15 Oct 2010 10:14:01 -0000</pubDate></item><item><title>Re: Helen Thomas retires following anti-Semitic remarks</title><link>http://www.adweek.com/lostremote/helen-thomas-to-retire/10870#comment-55699948</link><description>&lt;p&gt;Good points, Andrew. And I agree that, under some circumstances, "anti-Zionist" is an appropriate choice. Had Helen's remarks been along the lines of "This land is unrightfully occupied," then her remarks would have been closer to "anti-Zionist." But mixing that with the specter of the Holocaust, and telling Jews to go back to the lands of the diaspora as their homes? I'm sticking with the label. It's my job as editor to make these kinds of calls - and your job as the LR Faithful to debate 'em.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 10 Jun 2010 11:29:15 -0000</pubDate></item><item><title>Re: Knight News Challenge grant winners announced</title><link>http://www.adweek.com/lostremote/knight-grant-winners-announced/7776#comment-29700605</link><description>&lt;p&gt;Correct you are, thank you for catching it quickly.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Wed, 13 Jan 2010 20:02:54 -0000</pubDate></item><item><title>Re: NBC planning Leno move, says NY Times</title><link>http://www.adweek.com/lostremote/nbc-no-plans-to-cancel-jay-leno/7384#comment-28850283</link><description>&lt;p&gt;The affiliates like Leno, but not the time slot.  They've been complaining about the lower ratings performance of his new primetime show, which has a direct impact on the ratings of their late local newscasts.&lt;/p&gt;</description><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">lostremote</dc:creator><pubDate>Thu, 07 Jan 2010 20:50:50 -0000</pubDate></item></channel></rss>