Disqus - Friends of joshstraw84

Re: http://eyeofthefids.com/post/22026200382

raefa — Sun, 29 Apr 2012 02:10:16 -0000

As a Bombers supporter ... I don't know what has come over me. I am not overly confident this season despite you telling me maybe I should be!

Re: http://eyeofthefids.com/post/22171129868

raefa — Tue, 01 May 2012 01:59:50 -0000

Was the collaps really that obvious? Too often a massive rally like this is thwarted by one big against-the-flow play ... usually perpetrated by the teams superstar. Obviously the Griz did not get one of those because they don't have one. If they did, that panic would have looked normal right?

Re: http://eyeofthefids.com/post/22675720227

raefa — Wed, 09 May 2012 17:35:23 -0000

Comparing the fate of Gold Coast to Brisbane, Freo to the Eagles, and Port to Adelaide is a little unfair. Many years passed before the second teams entered their respective state. Of that bunch only Port achieved success sooner after inception that Adelaide right?

I also note that Melbourne and Essendon, after finishing in the botom four in 1997 competed in a grand final 3 years later. Arguably Essendon was the best team in the league 2 years later. West Coast were wooden spooners 2 years ago, and are clearly one of the elite teams at the moment. I think teams CAN turn around quickly. I clearly don't have an answer as to how they do it, but I think we have seen it happen and will continue to.

If I were to hazard a guess as to how teams can turn it around I'd say its 50% positive culture and 50% luck. I agree that stars can breed more stars but more than that, culture breeds stars. Judd changed Carlton's culture. Grand Thomas changes St Kilda's culture. Paul Roos changed Sydney's culture. It appears James Hird has changed Essendons's culture. With a good culture guys on the fringe when they enter the league (outside the top 20 picks) can either stay on the fringe or can turn into super important members of teams (Glenn Archer, Heath Hocking, Mitch Robinson and many, many others). Then of course there there is an element of dumb luck. It is hard to predict a recruits propensity towards hard work, injuries, and whether they can step-it-up when they are no longer "the man" on their team.

Re: http://eyeofthefids.com/post/22675720227

raefa — Fri, 11 May 2012 03:59:35 -0000

Sounds great but for this:
"All other players in the league nominate a salary and contract length required to leave their current club."

Wouldn't they all jack their asking price right up to ridiculous levels? You might get a few disgruntled decent players but that is about it.

Re: Understanding NativeScript binding patterns

raefa — Sat, 02 Apr 2016 17:27:55 -0000

Very helpful. Thanks!

Re: Aquarium lighting timer on Arduino ESP8266

raefa — Tue, 19 Mar 2019 02:30:04 -0000

Very cool!

Re: blanchomme

Julian Cole — Wed, 12 Aug 2009 03:35:56 -0000

I dig it! I will keep an eye out for them.

It reminds me of those paintings that used to just hang out the front of peoples houses in Surry Hills area not so long ago.

Re: Barbeque Stoppers & Marmalade Droppers

Julian Cole — Wed, 30 Sep 2009 05:04:52 -0000

I just feel it is too amateur for it to be all planned.

I would of loved it to be planned and had a similar outcome to the 'Whopper off the menu' - http://www.bigmarketingsmal...

But there is a major difference between those two campaigns. This one, if it is a hoax, is playing a joke on the population of Australia, whereas the Whopper poked fun at a small amount of people, with everyone else being able to laugh at them.

Re: Telstra's DigitalMum | Mum 2.0

Julian Cole — Thu, 01 Oct 2009 04:14:42 -0000

Disqus is balls. I wrote this big comment and then clicked Twitter and it wiped my comment! Grrrrr.

Anyway dot points

-like the script and production value
- like that they got a well known actor to do the series
- think they played all their cards at once with putting all videos up

-BFF Youtube channel should not be judged as I think it maybe acting just as support and not a metric of success for this campaign. It is really hard to get subs on Youtube anyway.

Re: Telstra's DigitalMum | Mum 2.0

Julian Cole — Mon, 12 Oct 2009 23:12:02 -0000

Advertising outside the platform to try and lure people in, has not worked well in the experience that I have had. You get a better result from advertising within the platform.

Do you have any results from the Lynx campaign that Soap ran because I know that you guys had a mix of both?

Re: Case Study: Seek Volunteering Unplugged

Julian Cole — Mon, 16 Nov 2009 19:37:41 -0000

Exactly right, that is why I am counting on you to go out and make more babies to help bump the Australian population! ;)

It is not all doom and gloom for social media in Australia though. Facebook is proving to be an amazing channel for growing an audience for a brand. Social CRM is going to be really big in 2010, I am working up a case study for Vanessa Amorosi about this topic.

Re: Sell me something

Julian Cole — Wed, 25 Nov 2009 06:18:37 -0000

I really like that image, It reminds me of Milk Bars in the 90s.

Re: 20/80 split because paid and earned media are best friends!

Julian Cole — Mon, 30 Nov 2009 05:02:16 -0000

Hey Nathan, that is a great point, I think that it would increase with size of budget. I am sure there were more measures in place for the 5seeds. What I do know though, with Facebook Pages it is really hard to get people to become fans of something they have not tried, So I think that would be the reason for the low number on 5seeds.

Hey Ross, I wonder if they would of done a buy through AdMobs as well, I think the closer you are to the device the easier it is to get people to use the app.

Hey James, I think Video Cable dude may be a spam bot, they are getting really smart with their responses if it is a Bot

Hey Ben, nice saying 'Utility needs distribution'

Re: Summer of Awesome

Julian Cole — Wed, 13 Jan 2010 01:22:13 -0000

Yeah I do not know what was up with that, I saw your sister heaps of times. Catch you at Golden Plains?

Re: Do you know the name of this Facebook viral marketing method?

Julian Cole — Thu, 21 Jan 2010 19:38:47 -0000

Hey Ben, I think that this is going to keep happening whether we like it or not. I think when the user iniates the tag it holds more weight but the nightclub promoter style is going to happen.

Zac, you are how I found out about the campaign, you were one of the people who came up tagged in my news feed. I think they were wise to tag you because you probably have a network of friends who is quite different to the other people who were tagged in the photos.

Threebillion and Andrew, I think my favourites are in order Stagging, Pragging, Magging. ‘Brandy’ is a killer name for it too. I look forward to the client preso where you name it as Brandy!

Re: Campfire as an analogy for Social Media

Julian Cole — Sun, 24 Jan 2010 01:06:01 -0000

Hey Kate, yeah it is a killer analogy. I think one that holds up quite well. However, I have had a few trials of presenting it and this seems harder than first expected.

Hey Andy, I really like the fourth dimension, it could almost be called the Scout Leader, I think the Wrigley's campaign would almost fall into this dimension - http://mumbrella.com.au/wri...

Re: Looking for my Keanu Reeves/Digital Producer

Julian Cole — Sun, 24 Jan 2010 01:14:18 -0000

Hey Oyston, I will see what I can do, I had a quick look online and you can really only see the second series in full. I will have a talk with the boys at work and see if we can get the rest online. How cool would this be if they did it for the Parramatta Eels. I am really keen on getting a online video series up this year.

Re: When you hit a creative brick wall, use Facebook Search

Julian Cole — Sat, 06 Feb 2010 21:42:16 -0000

No, I am not saying that you are copying ideas but you are looking for insights into how people think, this should then lead to fresh ideas.

Re: 5 rising stars of the Australian Youtube scene

Julian Cole — Sat, 06 Feb 2010 21:49:31 -0000

Ben, who says they have to move past the handicams? With the Youtube Partners agreement, I would say that Mychoony would be making an estimated $20,000 a year. Not bad for a guy who looks like he is still in his teens.

I think the Taylor Swift guys could be the next Short Stack which would means they would be moving past the handicams. There is no limit when the online tween army gets behind a band. Case in point Short Stack notching up an No.1 Aria Single last year.

Re: 5 rising stars of the Australian Youtube scene

Julian Cole — Sun, 07 Feb 2010 21:38:48 -0000

I just re-crunched the numbers again and you are probably right. Choony has 18,000,000 views of his channels all up, I worked back on a 0.05% CTR = 9,000 and then a clip of $0.10 = $900 over his whole youtube lifetime. My $20k was wayyyyyy out! My bad!

Do you know what clip they get per click?

Re: Twitter will not go mainstream

Julian Cole — Mon, 08 Feb 2010 21:15:13 -0000

Agreed and now you have the stats to back up that statement.

Re: Twitter will not go mainstream

Julian Cole — Thu, 11 Feb 2010 01:39:25 -0000

Yeah, agree on the multiple data sources, it is a little shakey. That 1.1 million number seems way to high in my opinion but I guess they have the numbers and I dont.

Re: Twitter will not go mainstream

Julian Cole — Thu, 11 Feb 2010 01:40:56 -0000

I feel like they think it is the next big thing and they want to be seen to be setting the trend. The fact is that Twitter does not have the same growth pattern as Facebook had and it feels like it is plateauing in comparison

Re: Twitter will not go mainstream

Julian Cole — Thu, 11 Feb 2010 01:45:17 -0000

I heard the 250,000 number from Martin Walsh on Ben Shpeherd's, he stated at IBM he was privvy to more numbers around the twitter. This time around with the 100,000 it is based on the Pew Research of active users and how many Australian users there is.

Re: Hot+Cold 2010

Julian Cole — Mon, 15 Feb 2010 21:35:30 -0000

Mic check...1...2...