Disqus - Latest Comments for jlouderb

Re: The Best Smartphone Car Mount

jim louderback — Wed, 30 Aug 2017 19:21:35 -0000

I bought the TechMatte based on your advice, and although I found it innovative, it didn't fit well in my Audi A4 and didn't grip the CD slot well enough. Plus when I tried to tighten it, the plastic ring around the screw hole broke off, which makes it even less stable. Long and short, the magnet part is super cool and works well, but because the holder isn't secure and bounces around, my phone falls off regularly and is hard to read because it is jiggling. Not recommended, although I don't know if it is better than the others out there.

Re: New Platforms Mean New Opportunities: Welcome to the Video Reblog!

jim louderback — Mon, 03 Aug 2015 11:19:53 -0000

Here's the thing. It doesn't have to be a BAD video just because you are building a video around a text story... just as a reblog on Tumblr doesn't have to be "bad" or "good", but is based upon the time spent, tools used and the skill of the creator.

Using these tools you can create high-quality videos with excellent voice-over, engaging and relevant visual content, and a true beginning, middle and end. Or you can create something that's lame. Like any tool, the power is in the hands of the creator. But with these new tools (and I should have included ShowBox as well), you don't need an army of producers and editors to create high-quality material.

We're rapidly moving to a world where video will be associated with most text stories - look at this latest article about CNN's actions, for example: http://digiday.com/publishe...

Now you can certainly spend a day or two crafting a multi-camera crafted video. But these new tools let you create something compelling and interesting without having to spend all that time and money.

It's similar to the evolution of text - we went from magazines that required editors, paste-up, layout, printers and mailing to blogs - but the early days of blogs required hand-crafted HTML code along with those words . That required some coding knowledge. Fast forward to today where you can create a blog and publish your text-based story in a matter of minutes using Wordpress with no specialized knowledge required.

There are bad writers and good writers. But now it is that much easier for anyone to WRITE, without worrying about how it will be published.

And in the end, there are many folks would rather read than watch. That's fine. But many folks would rather watch than read. These new tools make it that much easier to create a great visual story, along with a great text one.

Oh, and I didn't create a video - but I certainly could. Heck, why don't you give it a try with one of these tools - Showbox, Flylabs, wochit, Wibbitz, and let me know what you think AFTER you give it a go.

Re: The Digiday guide to the year in conferences

jim louderback — Mon, 12 Jan 2015 10:18:23 -0000

This will be a self-serving comment, but I wish you'd also included the Industry Track at Vidcon - the leading online video conference of the year. I'm curating it this year, and we're building a great mix of fireside chats with senior media leaders, round-tables exploring real issues and solutions, hands-on learning and demos of the latest platforms, services and products. I hope to see you in Anaheim July 23-25th so I can show you how amazing (and valuable) it is! http://vidcon.com/

Re: No silver bullets

jim louderback — Sat, 19 Jul 2014 10:11:08 -0000

I've worked with both Perlis and Dvorkin and they are great - and deserve a lot of applause and credit for making the best out of a declining asset. But you are right - I think the most important job in media (although I don't think it exists today) is Chief Audience Officer. Who, in today's modern media organization, is responsible for curating and growing the relationship between brand and fan?

I'm looking forward to hearing more about your "relationship and service strategy". And happy birthday!

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 15:52:41 -0000

Thanks, I'll consider it. I do love the typing experience.

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 10:20:04 -0000

Yeah, I did that - it would have been four presses without that, if my counting is accurate.

THANKS!

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 10:19:07 -0000

Yeah, it just didn't work in my house. Of course I haven't tried since the last update. But maybe I should to see if they fixed anything.

BTW, I found others on the web who had a similar problem, so I'm not completely crazy.

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 00:37:07 -0000

can't please everyone

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 00:36:50 -0000

oooh. OK, I'll try that. I just like one button delete. But that's at least better

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 00:36:10 -0000

Sorry, I'll try to update when that happens.

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 00:35:41 -0000

I have to agree with Joe Axle. The typing is amazingly good, and the device is strong - especially for a moderate tweaker.

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 00:34:41 -0000

The thing is Will, the WiFi connectivity killed all the connection ability for me. So I needed a cable. I wish I could have used it effectively!

Re: BlackBerry Z30: Let’s Give BlackBerry Another Shot

jim louderback — Mon, 30 Jun 2014 00:29:44 -0000

Thanks guys for all the great comments. I tried to find solutions to my "issues", but some (nay many) of them were obscure or seemed to be missing. As I wrote the story, I actually found some things I'd previously dissed in the first version, and changed the one I sent in. And as I explore the platform more I expect to find more. (and yes, I used Crackberry to install everything I could!)

the upshot doesn't change. Really nice platform. Needs Gorilla Glass. And I worry that it is too little too late. But for the next year or so, this is a pretty sweet phone!

Re: Why Brands Suck at YouTube

jim louderback — Thu, 24 Oct 2013 21:47:45 -0000

Yeah, I agree with you Rafi, but in the end a metric ton of brand-focused engagement beats a gigabyte of big data every time. But as you say.. as long as it is done right, and not simply spend and pray.

Re: Why Brands Suck at YouTube

jim louderback — Wed, 23 Oct 2013 16:33:17 -0000

I disagree that brands can't successfully work with YouTube talent. You have to do it right though. Brands have to be committed - as do the YouTube talent - to becoming a valued and trusted member of that talent's community. Then you leverage the connection between talent, brand and community to introduce your channel, product, videos. It's an on-going process, but to ignore a collaboration with a channel with, say 3 million subscribers to try to do it alone is a recipe for frustration.

Re: Google in Jeopardy: What If Watson Beat the Search Giant?

jim louderback — Tue, 08 Oct 2013 09:52:45 -0000

Very interesting and thought provoking. I agree with much of what you said, but I want to riff on Siri, because I believe that the learning personal assistant running on our pocket-sized super computers and in the cloud is the next disrupter.

Or in other words, I'd rather have Watson in my pocket than Google on my desktop.

jim

Re: The rebel sports fan should love Bill Belichick.

jim louderback — Sat, 15 Jun 2013 23:15:55 -0000

It's Nantucket, not the Vineyard. And ACK suits BIll more than MVY. Flashy vs. private. And the fishing's better on the Grey Lady.

Re: Episode 67 - Cannabis Conspiracies - CLASSIC - STDWYTK

jim louderback — Wed, 15 May 2013 10:39:06 -0000

Wow, I never knew how weird this was

Re: Microsoft Gets Some Wins In The Office Wars: Signs DoD, Chicago - by Mark Hachman

jim louderback — Sat, 05 Jan 2013 02:45:49 -0000

I love, love, love my new Nexus 4. And I live in the bay area.

And I agree with you 100%. There was a very well respected guy I met with last year when I was trying to sell Revision3. I told him that I thought Android was a pretty good platform for apps and views (we had just released a killer Android app to watch our shows).

He dismissed Android with a wave, saying that no one used it, Apple had won, and implied that anyone who used or thought Android had a chance wasn't worth the breath to argue with.

Needless to say, he didn't engage further. And I couldn't be happier. If you can't get out of the coastal bias, you don't know how people really use technology. Real people use tech in very different ways than the coastal elites. And Android is winning handily in the hinterland.

jim

Re: Is the Millennial Workforce Linked In?

jim louderback — Fri, 21 Dec 2012 10:13:23 -0000

"Did you know that the average age of a LinkedIN user is 43" - Brian, why is this surprising. If we think that a career arc is from around 21 until 65, then the midpoint of that arc ought to be the midpoint of LinkedIn users.

Guess what? It is.

jim

Re: New Google Update “Improves Diversity” Of Domains In Results

jim louderback — Sun, 16 Sep 2012 10:22:02 -0000

Definitely a big problem for google. Just typed in the search "start em sit em" and the first 30 or so were all from BleacherReport. I agree that Google needs to fix this, or it will drive people to other sources.

Re: Why Are YouTube Users Abandoning Ship?

jim louderback — Wed, 29 Aug 2012 15:14:41 -0000

Yeah, Live is still a work in progress there, I agree

Re: YouTube’s Ad Overhaul Moves on to Xbox. Next Stop, Apple?

jim louderback — Tue, 28 Aug 2012 20:55:36 -0000

Why you hate ads so much? What ads ever do to you? Creator's gotta eat.

Sheesh.

:-)

jim

Re: Trending: Maker Studios Big Move & Transparency

jim louderback — Tue, 13 Mar 2012 00:27:01 -0000

For what it's worth, Revision3 has been doing this for the past two weeks - ever since YouTube rolled the feature out. We considered it an obvious, and natural thing to do for our producers - and we're glad Maker - and others, are following suit.

jim louderback - ceo revision3

Re: Exactly How Much Did That Skateboarding Dog Earn?

jim louderback — Sat, 10 Mar 2012 11:29:12 -0000

FWIW, Revision3 turned this YouTube feature on for all of its partners more than a week ago. Congrats to Maker for catching up to us, and doing the right thing.

jim (ceo revision3)