Disqus - Latest Comments for gijsmoonen

Re: You should see this

Ome Bil — Mon, 27 Apr 2009 04:16:52 -0000

Adaptive behavior=organizations+individuals. Couldn't agree more with this. Creatad.com is a great example of one of the inititatives that are playing with this idea.

But why doesn't this guy mention 'guerrilla marketing' at all? Seems to me that we should consider this kind of marketing also as a tool in the future of advertisement..

Re: What is new marketing?

Ome Bil — Wed, 10 Dec 2008 10:59:02 -0000

i couldn't agree with you more. But what i'm trying to say is that companies probably think of that idea as to ' idealistic'. They won't step aside i'm afraid. To afraid to lose control perhaps...?
" New marketing has something to do with giving users
something to talk about and then stepping aside" --> great example for me is onemen.org
See there demand for ' donate your talent' . That might be the new marketing of good causes?

Re: What is new marketing?

Ome Bil — Wed, 10 Dec 2008 10:41:05 -0000

Why would that be the purpose? Than you would give away your own authority as a brand to your consumers. You would also lose your own priority purpose out of sight, unless your brand is called ' twiiter', ' flickr' or something else where you really need producing consumers, ' prosumers' .